Food

Date Created: 2/27/2014
Competition Status:  Winners Announced Competition Milestones Show:  Show [...]
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GMO Risk or Rescue Group: Helping Consumers Decide

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When it comes to genetic food engineering, claims are often made about farmers ability and interest to adapt. And how about vitamin-rich rice? ... Are these realities or misrepresentations? Tell us what you think here

[Also check out our GMO Risk or Rescue competition. Share your idea or initiative to get noticed and to be eligible for various  prizes. Submit your entry by October 21, 2009.]

Elk River Backpack Blessings

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Farm2Kitchen

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Choisir de Gagner/Défi sportif AlterGo

The project “Be your Best” encourages young handicapped people to adopt healthy living habits everyday. It also aims at helping organizations and institutions remove the obstacles that prevent young handicapped people to practice sports and regular physical activity and adopt healthy eating habits.

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Deeproots Consultants

Training visitors, volunteers and study abroad students for technical skills and making them an agent of social change in the areas of food security and small agribusiness development.

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Foodchem International Corporation

Provide better food ingredients!

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Eco-care Nigeria

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Zero Gachis

Zero Gachis provides supermarkets an efficent way to apply discounts on close to the sell-by products, to promote them in the store and to comunicate online about the discounts so consumers know where to go to save food. We achieved to reduce by 50% the food wastage in partners supermarkets.

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Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: Zero Gachis.

Zero Gachis

About You

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About You

First Name

Paul-Adrien

Last Name

Menez

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Zero Gachis

Project Subtitle

Solutions to help supermarkets reduce food wastage

Select the stage that best applies to your project

Scaling (the next step will be growing impact on a regional or even global scale)

Year founded

2012

Is your organization a

For‐profit

Organization Country

France, Nantes

Country where this project is creating social impact

France

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Zero Gachis provides supermarkets an efficent way to apply discounts on close to the sell-by products, to promote them in the store and to comunicate online about the discounts so consumers know where to go to save food. We achieved to reduce by 50% the food wastage in partners supermarkets.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if supermarkets never throw anything to the garbage ever ?

Problem: What problem does your solution address?

Supermarkets don't succeed in selling everything so they apply discounts on products approaching their sell-by date... but the consumers needs to be at the right place at the right time to buy them. There was no way to comunicate about those discounts before Zero Gachis.

Solution: What is the proposed solution?

We provide printing solutions so the supermarkets can efficently stick the close to sell-by date products, and in the meantime Zero Gachis get the information about discounts applied on products to put it online. Through www.zero-gachis.com, consumers can locate the food approaching its sell-by date and choose where to go to buy them. We also help partners supermarkets to promote products in-store with a new marketing approch, giving sense to the consumers purchase.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

A supermarket that apply by himself discounts on food approaching its sell by date achieve to sell a few of the products. With Zero Gachis, we cut off by 50% the food being wasted with our online website and in-store advertising.

Impact: What is the impact of the work to date and expected impact in the future?

Within a coupke of years of experimentation, in 15 supermarkets, we managed to save more than 300 tons of food from the garbage, and to let consumers save more than 2 millions € (discounts are around -50% of the initial price). It's a win-win partnership between supermarkets and consumers.

Full Impact Potential: What are the main spread strategies moving forward?

Talking only about France, 750 000 tons of fresh food is unsold every year. If we access to 50% of the market within 5 years, we could save more than 150 000 tons of food from garbage. We plan to expand our services in Europe into 2 years so it could be possible to save more than half a milion tons of fresh food, and make Europeans save a lot of money !

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

We took loans, won some startup contests and successfully won a regional government grant to get 140K€ in order to launch the web platform and develop the printing solution. We now have a reccuring turnover that helps us to scale but we may raise funds in 2015 to accelerate and expand our services in France. It's too early to talk about figures as we just started to scale and we don't have a proper vision on how fast we sell.

Funding: How is your project financial supported?

Individuals, Regional government, Customers, Other.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

There is 2 french startups called Phenix and Eqosphere that are helping supermarkets to improve their donation to food banks. The french supermarkets have a 60% tax deduction if they donate food 48hours before the sell-by date but within the 48 last hours, we can help supermarkets to sell products directly from the store.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

When I was student, I went to my favourite supermarket because I knew I could find discounts on close to the sell-by date food. One day, I talked about that with my brother, Christophe, and he told me that he was passing in front of 3 supermarkets comunting back from school, and that he always stopped in the one that did not discounts on food approaching their sell-by date. He told my that if he knew where to stop, it would have stopped at the right place. That's know all began. We both contacted a childhood friend, Nicolas, in order to develop the web platform and we all 3 started to do our best to save food in supermarkets.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

1. Paul-Adrien Menez, CEO / Sales and co-founder, from a french engineering school. Full-time.
2. Christophe Menez, CFO / Sales and co-founder, from a french business school. Full-time.
3. Nicolas Pieuchot, CTO and co-founder, from a french and netherland compter sciences university. Full-time.

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Sector

Waste and Packaging.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our customers are supermarkets. They love our products because we help them to reduce food wastage by 50% in average (so they increase their turnover, increase their margins, and improve their image as well). The consumers also love to locate discounted food because they can save money by doing a sustainable purchase, but the service is totally free to consumers. We engage supermarkets through a 1-to-1 meeting, and we scale with supermarket's regional/national platforms.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The prize money would help us to hire a proper sales team to scale. We have a product that solve a problem and that fits a needing from supermarkets. We now have to scale our solutions in France. We also need to feredate a community of consumers to go in partners supermarkets so a targeted publicity could engage environment-aware consumers.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

I was the president of a non-profit organization that gave jobs to student from my engineering school. They developed software for local companies. I also had previous experiences with 2 import/export businesses.

The 2 other co-founders of Zero-Gachis and I also had a previous startup idea that we developed (we had a functionnal prototype and a business plan) but we all got an opporutnity to study abroad so we decided to stand-by the project.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

no

Are you are a current Unilever employee?

no

Calypso

A multifunctional farm which will offer resources and services conducive to sustainability through formal and informal education on organic agriculture, soil conservation, biodiversity and gastronomic research and development.

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Food Campaign

A movement with focusing on a Nutrition & Lifestyle Consultant which gives people (esp. talented young people aged 18-35 or youth workers) the easy & practical tools (Mobile apps-Food Booklet Kit) that they need to make healthy choices and to improve their quality of life.

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Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: Food Campaign.

Food Campaign

About You

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About You

First Name

Nadya

Last Name

Fitri

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Food Campaign

Project Subtitle

Be Your Own Nutritionist

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

Indonesia, Jakarta

Country where this project is creating social impact

Indonesia

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

A movement with focusing on a Nutrition & Lifestyle Consultant which gives people (esp. talented young people aged 18-35 or youth workers) the easy & practical tools (Mobile apps-Food Booklet Kit) that they need to make healthy choices and to improve their quality of life.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if you could be a nutritionist for yourself

Problem: What problem does your solution address?

We all know about the bad habits we have can cause serious heatlh problems. But, many of us are not concerned that the old disease is difficult to cure like cancer, stroke, obesity, diabetes and cholesterol which are derived from the accumulation of wrong lifestyle when we are young, especially in eating well and sleep pattern . The main reason of this indifference is the youth of childbearing age are too busy with their respective activities.

Solution: What is the proposed solution?

we provide Food Booklet Kit (personal nutritionist), an application that gives daily nutrition guide. Users or We call them “Food Agent” will be asked to enter their data (age, sex, weight, height, and job) and then the application can automatically provide the appropriate food choices. . This application is equipped with alarm as a reminder to eat, drink and rest. Food agent is encouraged to take their food pictures (The photos submitted can be connected to Instagram) that they consume every day. After that, they will enter their time off in order to get a healthy point of our system. Because there is also the step levels for every achievement. Each level has a healthy points that can be redeemed in the form of vouchers.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

We all know that not easy to follow a healthy lifestyle even though we know it well. But what would we feel if there is a movement that provides us the ease and practical knowledge to live healthy and lifestyle and then they will appreciate our efforts to do a healthy lifestyle for ourselves with giving a certificate of appreciation as evidence that we love ourselves and a healthy points that can be redeemed in the form of vouchers. Surely it will encourage us to appreciate ourselves more by doing a healthy life.

Impact: What is the impact of the work to date and expected impact in the future?

Encouraging people to feel great, have more energy, stabilize their mood, and keep themselves as healthy as possible, which can be achieved by giving the Food Booklet Kit to learn the nutrition basics and use them in a way that works for them. Everyone who uses this Food Booklet Kit will be given a choice of food menu from morning till night. Its food will be specified by themselves. Absolutely the effect of this booklet is good for their health. it provides a breakthrough for a health lifestyle in their busy life. Another that, the diet will be not difficult to do because of this booklet kit is available in a variety of options and moreover all the food menu is already calculated in calories. Therefore if the user has selected one of the morning meal in that booklet application, it will be calculated how many calories that can be consumed for 1 day

Full Impact Potential: What are the main spread strategies moving forward?

Simply put, a good healthy food habit reduces the risk for disease and premature death. It consists of a variety of foods like fruits, vegetables and fish. It avoids toxins found in processed foods and is balanced in terms of calories and energy expenditure. It allows the body to receive the proper nutrients to function well and gives user energy and vitality. Another that, user will get the ideal body weight. Secondly, in terms of the award, the user can obtain a certificate from the Food Campaign and also discount vouchers in any variables (restaurant,spa,free consultation with nutritionist)

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

About the financial sustainability Plan, we highly sought a sponsorship funds or private donations. Therefore when we are getting a sponsorship funds, we will attempt to use that funds effectively in other that this movement (Food Campaign) can be free for everyone

Funding: How is your project financial supported?

Friends and family, Individuals, Foundations, NGOs, Businesses, Regional government, National government, Customers, Other.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

talented young people aged 18-35 or youth workers who live in big city

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

We believe that successfully fit person are successful not because of good luck, birth order, or family heritage, but because they have adopted the right habits. The do things differently than the rest. So, to be successful person, we must adopt the habits of success. And one day we suddenly realized that and we then thought to make a movement which provides its solution. Therefore, here is our plan to make it realizes.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Andria Setiawan, Arini Ramadhani, Nadya Fitri

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Sector

Health and Hygiene, Improving Nutrition.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

talented young people aged 18-35 or youth workers

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

we highly sought a sponsorship funds or private donations. Therefore when we are getting a sponsorship funds, we will attempt to use that funds effectively in other that this movement (Food Campaign) can be free for everyone

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Food Cycle

Every year there is a vast overproduction/discard of vegetables(mainly: spinach, cauliflowers, tomatoes, eggplants and potatoes) in Bangladesh which is wasted.These vegetables in specific can be combined to make lowcost Nutrifeed for slumdwellers. Thousand deaths due to malnutrition can be avoided.

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Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: Food Cycle.

Food Cycle

About You

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About You

First Name

Tanzeer

Last Name

Siddiquee

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Food Cycle

Project Subtitle

Nutrition for Slum Dwellers

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

Hybrid

Organization Country

Bangladesh, Dhaka

Country where this project is creating social impact

Bangladesh, Dhaka

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Every year there is a vast overproduction/discard of vegetables(mainly: spinach, cauliflowers, tomatoes, eggplants and potatoes) in Bangladesh which is wasted.These vegetables in specific can be combined to make lowcost Nutrifeed for slumdwellers. Thousand deaths due to malnutrition can be avoided.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if we could channel every bit of extra food instantly to the tables of those who don't have food to eat

Problem: What problem does your solution address?

Around 40% of the population of Bangladesh suffers from some form of malnutrition. Chronic energy deficiency, iodine deficiency, night blindness, anaemia are present more acutely among slum dwellers due to lack of proper nutrition and nutritional knowledge.

Solution: What is the proposed solution?

Use the overproduced: spinach, cauliflowers, tomatoes, eggplants and potatoes to make Nutrifeed. The above vegetables are overproduced but they contain the nutrients required to address the diseases/conditions mentioned in the problem section. On top of that the slum people will get a packaged Nutrifeed that has ingredients in proper quantities to ensure right nutrition. The overproduced vegetables are currently wasted, they can be purchased at a very low price and sold to the slumdwellers at a low price as well.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

A child Rahima is born into a slum. Her parents have little or no education. What they primarily consume is rice, occasionally with another side dish. They believe just eating will ensure good health.

We can educate them about nutrition but that would not ensure consumption of the right diet. But "foodcycle" can procure overproduced vegetables at low cost and make NutriFeed for the slumdwellers at a low cost . The most important purchase decision criteria is cost, for the slum dwellers.

Rahima gets to hear about "NutriFeed" from the "foodcycle"
s roadshow on Nutrition. And due to the low price, her parents are able to purchase NutriFeed. And thus the nutrition to the family is ensured.

Impact: What is the impact of the work to date and expected impact in the future?

Small clusters of slums will be targeted initially. On the other side, tantamount overproduced vegetables will be bought. Upon reaching to 100 slum families in first quarter. We would move to other clusters and reach 1000 slum dwelling families. Nutritional awareness campaigns would continue throughout the year. Once the market is convinced of the nutritional values of NutriFeed more slums will be targeted and excess requirement of vegetables will be sourced from farmers directly eliminating long middle man supply chain.

1000 families have around 6000 people. 80% of the slum dwellers are suffering from some form of malnutrition. With the low cost nutrifeed approximately 4000 out of the 4800 malnutritioned people can be cured or prevented from diseases. This is the target for first year.

Full Impact Potential: What are the main spread strategies moving forward?

Commencement would be done in one single cluster of a slum. In year one 1000 families will be reached with our low cost NutriFeed. Upon success, steady expansion will be done to ensure the coverage of 10 million slum dweller population in Dhaka city in 10 years. Road shows will be used to expand to new slums. Positive results in one slum will spill over onto other slums. Hence, around 6 milliion people can be pulled out of malnutrition and minimum of 500 thousand lives saved at the end of 10 year period. Pulling people out of malnutrition will boost their productivity and thus income as well.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

The initial capital include leasing fees for cold storage($3000) and a van($4000). For the first year 1000 families are targeted, 30 tons of vegetables will be required each month. But the overproduction will take place at winter and at the end of summer. Thus 6x30tons=180tons of mixed vegetable will be purchased at $18,000( @ $0.1/kg ). The mixed vegetable will be sold at $0.3 1kg daily packs. Giving a half yearly gross profit $36,000.

Funding: How is your project financial supported?

Friends and family, NGOs, Businesses, Regional government.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

The discarded and overproduced food does find its way to the slumdwellers eventually. But through a long supply chain that increases the prices 4 times the original. and as they are not packaged(sold individually) they do not ensure right nutrient content.

FoodCycle ensures the right nutrient ingredients and at a low cost due to sourcing from overproduced and discarded(due to small size, shape etc) vegetables.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

I have been seeing this huge wastage of vegetables every year. They are left to rot and often eventually used as improvised fertilizers. I have also seen slum dwellers suffering from myriad of diseases originating from malnutrition(iron, potassium, vitamins etc deficiency). This decreases their productivity and thus their income. They are driven further down into poverty.

But if these two negative incidents can be connected, they make a match that brings positive change in people's lives/

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

I am the initiator of the idea. I am a final year business students majoring in finance and marketing. I have worked extensively with NGOs in developmental sector. This gives me the institutional and practical knowledge to see this plan through. Experts from nutrition and food science and also logistics will be included in the team before the plan initiates.

Supplemental

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Sector

Improving Nutrition, Waste and Packaging.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

The plan was engineered with full participation of the slum dwellers(target market). Focused group discussions and qualitative survey has been done for product demand and purchase pattern identification. The solution is tailored to their priority and convenience.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The prize money will definitely give me the impetus to initiate the operation. Since it's the pecuniary issue that's stopping me from commencing this beneficial yet profitable venture. And the publicity will help me attract more companies/donors who would aid in monetary/non monetary ways to reach the objectives of this social business

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

"Deerville" is a deer farm that uses natural breeding practices and provides venison as a protein alternative for the health conscious people.
"Onno" is a slum is a slum dwellers' awareness campaign firm that is hired by NGOs to spread messages to slumswellers.

These two entrepreneurial activities that I have pioneered had proved to be successful

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Corn milk

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CiftcidenEve.Com

Ciftciden Eve, is developing a marketplace site to help urban families with kids find local farm products from all over Turkey with the option selecting farmers and subscribing to their favourite products.

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Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: CiftcidenEve.Com.

CiftcidenEve.Com

About You

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About You

First Name

Ugur

Last Name

Mursaloglu

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

CiftcidenEve.Com

Project Subtitle

Healthy Future Generations

Select the stage that best applies to your project

Start-Up (a pilot that has just begun operating)

Year founded

2014

Is your organization a

For‐profit

Organization Country

Turkey, Istanbul

Country where this project is creating social impact

Turkey

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Ciftciden Eve, is developing a marketplace site to help urban families with kids find local farm products from all over Turkey with the option selecting farmers and subscribing to their favourite products.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if local farmers were able to market and sell their own products with reasonable mark-ups, to local markets, in season instead of being dependent on wholesalers to buy their products at rock bottom prices?

Problem: What problem does your solution address?

Urban families have a hard time finding locally grown farm products that they can trace back to where and how it was produced to maintain their healthy eating habits.

Solution: What is the proposed solution?

Ciftciden Eve provides an online marketplace for select local farmers to sell their products directly to customers. While doing that Ciftciden Eve provide farmer information to its customers so that they know where and in what conditions their products are grown.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Cifciden Eve provides a B2C marketplace that offers unique values for both the farmer (Business) and urban family (Consumer). For farmers to sell their products directly to end users have several impacts. First of all, all the money that is made between the agents and wholesalers will be optimally utilised between the farmer and the consumer. This extra cash will help to sustain local farms and save money for the consumer. Second, the farmers will be able to gain direct insight on their products from consumers. This way products will continually be better. Third, the consumers that do not have easy access to locally grown fresh and healthy farm products will now able to order farm products online at their convenience.

Impact: What is the impact of the work to date and expected impact in the future?

Our products main goal is to provide local farmers additional income to support their sustainability. In our less than a year lifespan, we have realised that our farmers not only sell their locally grown products but also started selling "home made" products. One example of this is one of our organic tomato producers is now selling tomato paste made according to local recipes on farm premises. After this, we realised our platform will not only help farmers to sell their grown products but also farm made products, which in turn provide them with more ways to make income. On the consumer side, this will benefit the consumers with tasting local recipes which otherwise would be impossible. We are working on bringing on more farmers and more variety to our product range to improve our impact.

Full Impact Potential: What are the main spread strategies moving forward?

We hope to disrupt the farmer to market supply chain by cutting out the middle man and by doing this we hope to distribute the extra cash between the farmer and the consumer. This will support the local farmers in their efforts to be sustainable and help the consumers eat healthy. And thus healthy generations.

We hope to achieve this goal by extending our product range by attracting more farmers, delivering a faster delivery service, offering subscription based products for convenience, reaching out to more urban areas to expand our reach and driving up farm revenue from our sales.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

At our current stage we are still optimising product range and marketing efforts but with current spending rates for every marketing dollar spend we receive a 1.5x ROI. Yet we are continuously working on improving our ROI rates and reach our breakeven point order #.

Funding: How is your project financial supported?

Friends and family, Individuals.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Ciftciden Eve has a couple of competitors but there are no dominant players in the marketplace. Two factors separate us from the pack. First we are the only platform that offers substantial information about where and how the product is grown. Second, where most well known site still uses an excel sheet to collect orders, our click to buy approach enables frictionless transaction between the farmer and the buyer.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

The Founder Ugur Mursaloglu, after finishing his obligatory military service he turned back to Istanbul which is the largest populated city in Turkey. As the oldest son of a farmer family, while on a visit to the lands where his family which had been farming for generations, he witnessed that farmers are not satisfied with the goings on the market. That's how he came up with the idea to gather farmers and consumers on an online market.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Our founding team consists members who are experts in IT development, Business Development, Marketing and UX/UI Design. All experienced with corporate background, these members of our team are courageous, visionary and open minded experts. We are planing to employ new marketing and sales staff, give the necessary trainings within the consciousness of sustainability in order to support healthier generations.

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Sector

Health and Hygiene, Improving Nutrition, Sustainable Sourcing, Opportunities for Women, Smallholder Farmers.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our identified customer group consists of families with children living in big cities. We provide a bridge between the city people seeking food grown in healthy conditions and small to mid size farmers who are doing that.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

Publicity coming for a place like changemakers will be an accreditation of our efforts. International recognition will help us locally to attract more farmers as well as customers. We also hope with this publicity we can attract foreign investment into our project.

The prize money will be used on developing an easy to use mobile application for farmers to track, ship and receive payments on their orders. This will be helpful to optimise our delivery chain operations.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

Founder at www.neyapsak.com (Event&Venue Search and Recommendation website)

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Espigoladors

Rescue&transformation of ugly fruits in healthy products in order to connect 2 problems: food waste & unemployment. In this process, people at risk of exclusion are offered a job, becoming, hence the main drivers of the change, which aims at educating society in the love of perfect 'imperfections'

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Go to Project: Espigoladors.

Espigoladors

About You

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About You

First Name

Maria

Last Name

Rodeja

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Espigoladors

Project Subtitle

Transforming ugly fruits in beautiful opportunities

Select the stage that best applies to your project

Start-Up (a pilot that has just begun operating)

Year founded

2014

Is your organization a

Hybrid

Organization Country

Spain, Barcelona

Country where this project is creating social impact

Spain, Barcelona

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Rescue&transformation of ugly fruits in healthy products in order to connect 2 problems: food waste & unemployment. In this process, people at risk of exclusion are offered a job, becoming, hence the main drivers of the change, which aims at educating society in the love of perfect 'imperfections'

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if an ugly potato could save a hungry person and the other way around?

Problem: What problem does your solution address?

FOOD WASTE AND POVERTY, THE TWO SIDES OF THE PROBLEM: Spain is the sixth european country where food is most wasted. 7.7 million tons of food (163 kg on average per person / year) that might have been consumed, or that could have had another use, end up in the trash every year. A fact that is even more scandalous, if we contrasted with the damage caused by the crisis, which increased up to 27% the risk of poverty of the Spanish population.

Solution: What is the proposed solution?

Collection of fruit and vegetables that get wasted ('ugly fruits'). One part, is transformed into nutritious products (jams, juices, sauces, creams) marketed in a 'nice, cool and human' way. The rest, is donated to social organizations, in order to directly tackle the hunger issue. However, our business idea is not only based on providing a solution, but also in drawing opportunities. Therefore the processes of collection and production are performed mainly by groups at risk of social exclusion, promoting this way their dignity and bringing more life and job opportunities for them. As a consequence of this new system, society gets educated about the importance of 'imperfections & 2nd chances' (for food (wasted) & for people (unemployed))

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Silvia has been unemployed for three years, has 2 children and no access to healthy food. She looks for food in containers and get it from donations. She has no opportunities to escape her situation. Espigoladors will allow her to:
- get back her self-esteem
- learn how to transform the food products that later will be sold
- return back to other people in similar conditions what she's got
We break the model of charity towards a model of social transformation

Impact: What is the impact of the work to date and expected impact in the future?

Since we are in the process of starting the pilot test, we still don't count on exact figures. Future Expected Impact:
- Reduction of the rate of fruit and vegetable waste (by offering
an alternative solution for those companies and individuals which would throw away that food in a normal case)
- Generation of opportunities for people at risk of social exclusion (creation of jobs)
- Increase of the number of people in risk of social exclusion that has access to the indicated number of fruits or vegetables a day (3-5 portions a day)
- Increase of healthy habits among society
- Raise of the awareness regarding the serious problem of
food waste and the different alternatives to avoid that food waste

Full Impact Potential: What are the main spread strategies moving forward?

- Replication of the model in other geographic areas (same indicators)
- Become the first brand for food quality products which are social responsible made from 'ugly food'
- Change consumption habits promoting healthy eating like fruits by incorporating imperfect products in the market and making them available to consumers in a funny way so that they are better accepted.
- We provide a solution to food companies and producers to socially contribute, aligned with their business strategy.
- We want to recover the profession of gleaners as a new sector of occupation.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Our main source of income will come from the commercialization of 4 lines of products: fruit juices, creamed vegetables, sauces and jams. They are characterized by being crafted by artisans with local food, and perceived as quality and healthy products. They will be marketed under a social and sustainable brand, in a human & original way that will differentiate the product, spreading the love for the 'ugliness' and converting it into sales.

Funding: How is your project financial supported?

Friends and family, Foundations, Businesses, Customers.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

There is no similar model in Spain. Our idea is based on similar projects implemented abroad such as:
- Rubbies in the Rubble in the United Kingdom,
- DC Central Kitchen. U.S.
- Food Cycle: United Kingdom

Although our model integrates elements of all three, it follows a different approach: Espigoladors doesn't buy the raw materials, but collects all fruits and vegetables to elaborate the products and it also donates a part of it to social entities.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

While nearly one billion people living under poverty and at risk of malnutrition in the world (1 in 7 people on this planet suffers the scourge of hunger), 89 million tons of food are wasted in good condition each year in the European Union, 7,7 million tons in Spain and 260,000 in Catalonia.
One day we decided to be part of the solution and not the problem by creating a model of social transformation... And inspired by the 'imperfect foods' we started to create a new model that integrates different realities.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Mireia Barba, Project Leader. Full time. (38 years)
Maria Rodeja, Marketing Strategy Responsible. part-time (22 years)
Marina Pons, Community Manager, (contributor). (36 years)
Jaume Deu, Webmaster ,(contributor) (36 years)
Jordi Bruna, Finances Responsible, (contributor). (37 years)

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Sector

Waste and Packaging, Opportunities for Women, Inclusive Business.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our suppliers are food processors, distributers and primary producers. When collaborating with us by donating their fruits or selling our final products they will receive a certification and will join the community of: "Ugly foods, nice hearts, no waste"

Our final clients buy healthy products, are environmentally conscious & like healthy living, but they also like being updated about cool trends. A consistent brand strategy based on 'humanity & trendiness' will be the key to engage with customers.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

Money would help us in two basic principles: Firstly, the money would allow us to renovate a central kitchen and hire some people at heightened risk of social exclusion. Secondly, it would also help us to promote and give visibility of our organization. We could then invest in marketing, product diversification, research and open up new markets.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

Experience in giving consultancy services to social enterprises (in Guatemala and Spain) Project consultant related to new innovative retail business models for clients located both in Spain and abroad. The other team members add value bringing knowledge in social and business matters.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

no

Are you are a current Unilever employee?

no

What we eat

Our major goal is to build a ‘nutrition hub’ in Serbia, gathering experts in nutrition and public health to create series of educational activities for children in elementary school and media campaigns to raise public awareness about the current nutrition issues in Serbia.

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What we eat

About You

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About Your Project

Organization Name

Organization Website

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Project

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Project Name

What we eat

Project Subtitle

Nutrition hub

Select the stage that best applies to your project

Growth (your pilot is up and running, and starting to expand)

Year founded

2013

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

Serbia, Belgrade

Country where this project is creating social impact

Serbia, Belgrade

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

We want to build a ‘nutrition hub’, gathering Serbian experts in nutrition and public health, working on the creation of series of manuals (for different age groups), educational activities (lectures) and raising awareness media campaigns.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if we would all eat healthy?

Problem: What problem does your solution address?

In Serbian society there is a general lack of awareness on the importance of well-balanced diet and proper nutrition, which are important for the overall quality of life and for the prevention of obesity and various disseises. More than half of Serbian population is overweight (54.4%) and 22.1% is obese. Within the population of children ageing 7-15 years, more than 13.5% is obese, which is 5% more as compared to 2006.

Solution: What is the proposed solution?

Educating people in both urban and rural areas about how they can take the best out of the food they eat for the benefit of their health, we trust is essential for a long term impact on level of health and prevention of obesity and cardio-vascular diseases in Serbia. With our actions we aim to inspire them to change their ‘unhealthy habits’ by taking small steps and rethinking their nutrition.
Since we are very aware that education is essential for a sustainable impact, out initiative envisages a serious of different action, targeted at different audience. We aim to concentrate a lot of our efforts in the education of children and young mothers, which we identified as long term ‘change-carriers’.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Since our main target group are children, firstly, we want to provide manuals and videos of educational character. The first step would be creating an interesting manuals where healthy eating habits would be presented. These manuals, in our opinion, should be included in school course notes. We also want to make educational videos and interesting workshops, which would be organized within schools. In long term, we want to leverage children perception on healthy foods through different reward systems, a something in marketing regarded as gamefication. Within this, we want to provide a possibility to make a healthy food choice on each step.

Impact: What is the impact of the work to date and expected impact in the future?

Specifically targeted education and well-conceived education actions are probably the best way to start a ‘butterfly effect’, from micro to macro level and assure sustainability for your impact goals. ‘Nutrition hub’ now needs the support to become a go to platform for promotion of quality nutrition and development of public policies in relation to nutrition and healthy lifestyle choices in Serbia. We believe that the impact could potentially be quite significant, even if at first the education and actions would not decrees the number of heart diseases or obesity levels in Serbia, we believe that it is quite realistic to expect that long term effects could certainly affect these levels, especially through actions directed towards younger generations.

Full Impact Potential: What are the main spread strategies moving forward?

We believe that the full impact of the initiative and project can be achieved by assuring the stability of the hub in terms of financing options. That is why the hub aims to in future advance collaborations with more communities, local self-government, NGO organisations and individuals to can advance the effect of the proposed actions. The full impact would certainly be reached if the hub becomes somewhat of ‘change carrier’ in terms of constant promotion of quality nutrition, education in the area and also a stable contact point for the research on this topic in Serbia.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

We believe that the full impact of the initiative and project can be achieved by assuring the stability of the hub in terms of financing options. That is why the hub aims to in future advance collaborations with more communities, local self-government, NGO organisations and individuals who can advance the effect of the proposed actions.

Funding: How is your project financial supported?

Friends and family, Individuals.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

In Serbia there are very few projects dealing with promotion of quality nutrition and healthy lifestyle. Most of the projects are either very limited in scope (research and data collection) or reach and educate just a limited number of population. Since the topic is becoming more important at the national level there is also a verified interest by some of the major firms in agri-food sector to invest in promoting quality nutrition as a part of their corporate social responsibility. This is why we think a formation of a first ‘nutrition hub’ in Serbia, would be an important driver of change.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

‘What we eat’ blog was created on my own initiative with support from friends and family. By starting the blog I aimed to address the ever more popular questions about agro-food industry and nutrition. I thought that the best to do it was in fact a blog where I could easily share my professional knowledge with readers and also interact with them.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Our team for now counts 2 members. Me Jovana Tomić, founder of ‘What we eat’ blog and graduated MSc. Food Technology, with speciality in postharvest and food preservation engineering, and Ksenija Simović, MSc. European Studies with specialty in EU consumer protection and public health policies. We have worked till now on voluntary bases, but hope that in future directing a hub could grow to be a full-time hiring option.

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Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

As we firmly believe that sustainable impact on the population can be achieved only by reaching above all younger generations and also the part of population residing outside the main urban areas, we propose a creation of a platform for promotion and raising awareness about healthy nutrition.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

Since our main target group are children, firstly, we want to provide manuals and videos of educational character. The first step would be creating an interesting manuals where healthy eating habits would be presented. These manuals, in our opinion, should be included in school course notes. We also want to make educational videos and interesting workshops, which would be organized within schools. In long term, we want to leverage children perception on healthy foods through different reward systems, a something in marketing regarded as gamefication. Within this, we want to provide a possibility to make a healthy food choice on each step.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

I founded blog www.stajedemo.com, which provides me monthly salary through different commercials on the blog.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Kauai Gardens by the Optimal Living Alliance

The purpose of Kauai Gardens is to support productive and sustainable landscapes that enable people to improve their health and well-being. Projects: live permaculture example and resource site, sustainability education, seed bank, plant nursery, school and community gardens, & showing the example!

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Kauai Gardens by the Optimal Living Alliance

About You

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About You

First Name

Carey

Last Name

Tinsley

About Your Project

Organization Name

The Optimal Living Alliance

Organization Website

How long has your organization been operating?

Project

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Kauai Gardens by the Optimal Living Alliance

Project Subtitle

Growing Vibrant Health & Sustainability!

Select the stage that best applies to your project

Start-Up (a pilot that has just begun operating)

Year founded

2014

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

United States, HI, Anahola

Country where this project is creating social impact

United States, HI, Anahola and other local areas

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

The purpose of Kauai Gardens is to support productive and sustainable landscapes that enable people to improve their health and well-being. Projects: live permaculture example and resource site, sustainability education, seed bank, plant nursery, school and community gardens, & showing the example!

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

everyone had an abundance of fresh healthy food growing right outside their home?!

Problem: What problem does your solution address?

For years and still now on Kauai, most of the food is imported. It is not good for people's health or the environment because of the methods used to produce, package, ship, and preserve it. Fossil fuels burned, packaging to the landfill, children and people of all ages consuming 'foods' that contain harmful chemicals, usually for preservation. Even organic produce is not truly fresh having been shipped 2,500+ miles. More information in plan...

Solution: What is the proposed solution?

To grow organic gardens that are of Great Benefit to people by providing food that is fresh, nutritious, and best supports health and well-being. Homegrown food eliminates or greatly reduces the use of fossil fuels (for producing, packaging, etc) - this of course benefits the planet and makes for a more secure and resilient food system. Also, people save money by growing their own food. And although some people will still buy their food, there will be more opportunities to choose locally grown (from neighbors’ surplus, market-gardens, garden-share programs) which will support a local economy. So for people, planet, & even profit, gardens are a win-win-win proposition! Live model site, education, nursery, school & community gardens, & more!

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Organic gardens have amazing benefits by getting people more connected with the earth & natural cycles. The primary activities are clearing/pulling weeds, enriching the soil (naturally with compost and worms), planting choice varieties of fruit trees, garden vegetables, and perennials, and then watering and tending them with care until they produce their nourishing goods that sustain the grower and whoever they are shared with. This is wholistic gardening that includes more than food: also legumes for soil improvement, bamboo and hardwoods for eco-friendly building, herbs for healing medicines, and more. Gardens are a healthy way of life that can meet all of our basic needs sustainably, opening us up to a whole new world of possibilities.

Impact: What is the impact of the work to date and expected impact in the future?

Cultivating an orchard and garden last year on Hawaii island enabled us to provide thousands of pounds of fresh fruit and several hundred pounds of Kalo (taro) to local families who were missing this important crop that was a mainstay in the Hawaiian diet and culture. Also, we were able to take cuttings of valuable traditional Hawaiian plants such as uala (sweet potatoes), ko (sugar cane), cassava, and Kalo (taro) and donate them to a local elementary school for their learning gardens, where we volunteered our time to help prepare a site and plant them. Currently, a community garden of a non-profit on Kauai provides garden plots for dozens of people who do not have land to grow things at home; we look to provide this kind of community service to under-priveledged people in another area of the island. The future impacts will be even greater because we have learned a lot and gained skills.

Full Impact Potential: What are the main spread strategies moving forward?

Organic gardening is so powerful in it’s potential to spread because anyone in rural or suburban settings can garden, and even people in cities are gaining opportunities through community garden sites. The intended timeline is to finish filings for the non-profit in 2014, secure start-up funds and land access in 2014/early 2015, design and plant the model site in 2015 and onward; to begin educational programs and a public nursery in 2017, to begin significant community outreach and support in 2018, and to be widely sharing the positive achievements of the projects through multi-media by 2020.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

www.AnyorAll.be/KauaiGardensBudget.htm
The financial practices will be adjusted as necessary to fund the continuation of projects. We will set reasonable fees (required donations) for any of the following goods & services:
• Tourist entries
• Guided tours
• Educational and cultural Events
• Produce sales
• Seed & plant sales
• Garden installations
Other groups in Hawaii have shown this model to be viable; we can be an example of success!

Funding: How is your project financial supported?

Individuals, Customers.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

A non-profit organization called Malama Kauai is doing similar initiatives based in the far North; we aim to create our model site south-east of that area in Anahola, to help a different community that really needs it. School gardens are a high priority for us so we will work co-operatively through the Kauai School Garden Network to help bring the benefits to youth who have so many years ahead to live what they learn. I am already networking and learning from the progress of Malama Kauai, a role model & mentor group for us as we start. www.www.AnyorAll.be/KauaiGardensSlideshow.pdf

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

The Optimal Living Alliance and Kauai Gardens are the inspiration of many “Aha!” moments over the past several years as I journeyed in California & Hawaii, visiting and participating with dozens of homesteads, gardens, farms, and communities with goals of sustainability. Details available at www.http://anyorall.be/Careys2011JourneyinHawaii.htm
I witnessed examples of sustainable efforts at each place, and that helped me learn about different components and methods that I look to integrate and put into practice on a land-based model. One significant “Aha” moment was on Hawaii when after some months of gardening, I realized that we had no need of even going to the store or farmers market because we had plenty of food growing for us, & more.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Carey Tinsley, Director ~ www.AnyorAll.be/CareyTinsleyCareerPortfolio.pdf
Nicolle Jones, Community Relations & General Assistant (Co-graduate of Green Careers Training Program)
Megan Fox, Advisor (Director of Operations for MalamaKauai.org)
Marcy Montgomery, Advisor (Director of OneIsland.org)
Ray Maki, Nursery & Irrigation Specialist (Owner/operator of PermacultureKauai.com)
& more have expressed interest

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Sector

Health and Hygiene, Improving Nutrition, Water Use, Greenhouse Gases, Waste and Packaging, Sustainable Sourcing, Smallholder Farmers.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our customers are: local residents who need guidance & resources for gardens; schools who will benefit from having learning gardens; tourists who seek purposeful & inspiring activities; and business that look to benefit from garden installation or maintenance services to support their business whether for food production, beauty, or other reasons. We engage different groups by advocating the benefits relevant to their interests; as more groups and individuals participate we gain more examples to show.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The prize money will enable us to: show landowners that we have funding, which will encourage them to grant us the use of land for creating the model site; to have fencing installed to keep out wild pigs and to keep in grazers that may be used to manage grasses; to purchase tools, small equipment, seeds, plants, trees, garden supplies, and other materials for projects; to have an irrigation system installed so the gardens are ensured a consistent water supply; and to hire help. http://www.anyorall.be/KauaiGardensBudget.htm
Publicity could help by letting potential investors aware of this project; the ultimate benefit would be to gain enough funds to purchase land and really secure the main resource site. Thank you for your support!

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

I have been gardening for about 10 years. At Sky Island Ranch on Hawaii, I designed and co-operatively created gardenscapes that provide fresh vegetables for the Retreat Center owners, and a beautiful scene for guests.
At StarSeed Ranch on Hawaii I managed a permaculture garden that was valuable to residents and to the local community. On Kauai I am co-managing a small farm.
Link for more info: www.anyorall.be/CareyTinsleyCareerPortfolio.pdf

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

no

Are you are a current Unilever employee?

no

Food Tracker

To address the supply chain ambiguity in food sourcing which results in adulteration, food items will be labelled with unique codes. These will contain detailed information about the supply chain actors, from sourcing to retailing. Consumers will be able to digitally cross-check this code.

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Food Tracker

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About You

First Name

Injamam-ul

Last Name

Alam

About Your Project

Organization Name

Mentors'

Organization Website

How long has your organization been operating?

Project

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Project Name

Food Tracker

Project Subtitle

Knowing where your food comes from

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

Hybrid

Organization Country

Bangladesh, DHA, Dhaka

Country where this project is creating social impact

Bangladesh, DHA, Dhaka

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

To address the supply chain ambiguity in food sourcing which results in adulteration, food items will be labelled with unique codes. These will contain detailed information about the supply chain actors, from sourcing to retailing. Consumers will be able to digitally cross-check this code.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if you could track your food item all the way back to the farmer planting the seed?

Problem: What problem does your solution address?

Around 50% of the vegetables and 35% of the fruit in marketplaces of Bangladesh are reported to be adulterated with preservatives and harmful chemicals which, in the near future will cause 10% of the adult population to face fatal consequences. Though the authorities are inspecting the retail food items, the actual problem lies in the ambiguity of the supply chain. No one knows in which part of the supply chain the adulteration took place.

Solution: What is the proposed solution?

To solve this supply chain ambiguity, we have devised a check and balance mechanism which involves integrating the supply chain actors into a network and assigning numbers to each (the farmer, warehouse, transportation facility etc.). Based on this information, a unique code will be developed by the individual retailers for each individual or batch of food items, which will link back to each stage of the supply chain the food items have passed.
On the consumer end, these codes will be attached to the food items. Consumers will be able to enter these codes or scan QR into a website acting as a central database for all the information. Search results will redirect them to all the stages of the supply chain the food item has passed through.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

In spite of governmental measures, monitoring food item procurement to inhibit adulteration is a growing challenge. But what if every stage of the supply chain was accounted for in the final food item? For example, imagine getting to know everything about the potato you have purchased, starting from information about the farmer who planted it, the cold storage facility it was stored in to information on the delivery company shipping it to the retail outlet. And you can do all of that via a single scan of a QR code or insertion of the code number in a website. Imagine if the retailer could avail this information too, and then replace its suppliers for unadulterated food items.

Impact: What is the impact of the work to date and expected impact in the future?

The lack of information on the sourcing and procurement of food items across the supply chain is the root driver of adulteration. It not only provides a competitive advantage to the perpetrators but also, makes it difficult for government agencies to pinpoint them. The aim of the project is to provide this information and to reinforce the supply chain network. This will have an impact in two ways:
1. Once, an integrated network is established which will index every single farmer, warehouse, transportation facility etc., this will result in a check and balance mechanism for adulteration. Perpetrators will be at risk of being traced back to because of the numbering and the likelihood of adulteration will decrease.
2. Accountability for each supply chain actor will automatically drive the entire network to be more efficient and ethical in fear of replacement by retailers for safer food.

Full Impact Potential: What are the main spread strategies moving forward?

What our project creates is essentially a network of supply chain actors who are willing to provide unadulterated food to the mass. The supermarkets which primarily adopt the idea will be more credible in terms of quality of food items which will push other supermarkets to follow.
In Bangladesh a separate consumer association for food items is not present.
As the consumers become more powerful with information regarding the supply chain actors, we hope to create a consumer association group which will be powerful enough to affect future national level policies.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Exploring the roots of the supply chain actors of certain products of a super shop means listing hundreds of farmers, warehouses, transportation facilities etc. To avail the services of Food-tracker, a supermarket will have to pay monthly subscription fee. The primary fund will be invested by the two founders but the revenue generated from subscription fees should be more more than enough to facilitate growth of the project.

Funding: How is your project financial supported?

Individuals, Businesses.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Although government agencies like the Bangladesh Standards and Testing Institution (BSTI) and law enforcement agencies have been actively involved in food testing, perpetrators are still finding loopholes. This is because only the end products are being tested and the supply chain ambiguity is not being addressed. In this regard, Food Tracker is a novelty. This presents us with a host of advantages as integration with pertinent government agencies and consumer groups may be considered as well to collectively address the issue.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

As aspiring entrepreneurs, the founders are involved in research on agro-business and sustainable initiatives to help the agriculture sector of Bangladesh, along with research on supply chain analysis. While working on a coursework on food security in Bangladesh, the major problem identified was that of supply chain discrepancies. That shed more perspective on how to approach the food adulteration crisis.
Hence entered the inclusion of information technology, a tool imperative to every sustainable venture in modern times. Using the simple idea to disseminate information to tackle a national issue of food safety seems a big leap but the mission has always been to aspire high and to take the first step towards making the dream come true.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Sajeed Alam and Injamam-ul Alam are studying in Institute of Business Administration, University of Dhaka. Injamam will manage investments and oversee data collection. Sajeed specializes in marketing communications and information management. He will oversee the code system and the website. Both of them come from families involved with production and distribution of fruits and vegetables.

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Health and Hygiene, Improving Nutrition, Sustainable Sourcing.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our customers are the supermarkets in Bangladesh who are under continuous scrutiny because of food adulteration. They have become helpless as ensuring unadulterated food in the shelf is quite impossible when no supplier can guarantee that. Because no one knows exactly where the adulteration took place. By assigning a code number to individual or group of food items we can identify which farmer produced this, which storage house kept it etc. Thus by backtracking it’s possible to identify the perpetrator.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

To give traction to our idea we need to open a website which will work as the central hub of data. Then for every food item we will have to list hundreds of farmers, warehouses, transportation facilities etc. Data collection is lengthy and costly. The prize money will give us the initial push.
We don't expect more than a few supermarkets to subscribe in the first few months. But the publicity will help us gain the trust of supermarkets and give our idea a validity. Thus in the next two years through the initial push from the prize money and the publicity we aim to target at least 3 major supermarket chains who account for 30% of fruits and vegetables consumed in the capital city, Dhaka.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

In the summer the demand for juicy fruits in the capital rises exponentially. But 35% of the fruits that reach the capital contain harmful pesticides or preservatives. This summer we directly contacted farms who produce the fruits. We opened up a facebook page and primarily took orders from our relatives and friends. We brought the fruits directly from the farm without any contamination. We sold the fruits at a premium.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Trash to Table

With one single solution we wish to address the problem of waste management, recycling, nutrition, sustainable agriculture & water scarcity.How? By incentivizing people to exchange their trash with 100% organic food produced by local farmers using technology that uses 90% less water.Win win for all.

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Trash to Table

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About You

First Name

Himanshu

Last Name

Jakhar

About Your Project

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Trash to Table

Project Subtitle

Trade your trash for tasty deliciousness & help save the earth in the process.

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

For‐profit

Organization Country

India, RJ, Jaipur

Country where this project is creating social impact

India, RJ, Jaipur

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

With one single solution we wish to address the problem of waste management, recycling, nutrition, sustainable agriculture & water scarcity.How? By incentivizing people to exchange their trash with 100% organic food produced by local farmers using technology that uses 90% less water.Win win for all.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if you could exchange your smelly trash for 100% organic deliciousness produced by local farmers using technology that uses 90% less water than traditional agriculture practices?

Problem: What problem does your solution address?

Waste Management: Jaipur, with a population of 3.1 million people produces 33,000 tons of solid waste per month. It goes straight to the landfills & is not recycled. Nutrition: Vegetable prices have gone up 5 times in the last 1 year plus vegetables have been found to have cancer-causing chemicals in them. Sustainable Agriculture:Underground water has dried up in most areas of Jaipur & farmers producing vegetables are facing dire conditions.

Solution: What is the proposed solution?

Our solution is addressing all the 3 problems at once by creating an ecosystem in which you exchange your trash for fresh organic vegetables grown by local farmers. The trash which had no value for citizens before now act as an alternate currency using which they can get fresh organic vegetables. We collect trash from houses daily & in exchange, provide people with a box of vegetables weekly. These vegetables are grown using Aquaponics system which uses 90% less water, gives 7 times more produce which is 100% organic while using only a fraction of space. We supply this trash to recycling industries as raw material. This way city becomes cleaner, there is less landfill, people save money+consume healthy food & farmers adopt a new technology

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Everyone believes that trash doesn’t have any value. Well it’s called “trash” for a reason. We just want to get rid of it. Well, that’s about to change. If some one told you that you can now trade your trash for food, would you believe them? We are creating a new reality, collecting trash & replacing it with 100% organic food. Crazy huh? You can be happy knowing that we will recycle your trash there by helping save the planet & making the city you live in cleaner and healthier. While we are at it, you should also know the technology we are using to grow vegetables uses 90% less water. Droughts do your best! Finally, did we also mention that with this you are also helping a local marginal farmer prosper? Now that is a win-win for all.

Impact: What is the impact of the work to date and expected impact in the future?

We already have India’s first & largest commercial size Aquaponics farm set up & running in Jaipur. It produces 7000 lettuce heads per month & over 10,000 pounds of fish a year. Govt. of Rajasthan selected us to carry forward our work in the field of Sustainable Agriculture . September be our first open class to the public, designed to educate farmers & help them adopt this technology. With the existing production we can supply vegetables to 700 houses & recycle 100,800 kgs of trash/month. This will increase as we build our back-end capacity with the help of other farmers we are training. In just one years time,with the help of 10 farmers, producing 70,000 vegetables/month, will help us cover 7,000 homes & help recycle 1,008,000 kgs of trash/month. This will help get people in the habit of recycling – a MUST and BIG first step towards having the right mindset to create sustainable cities

Full Impact Potential: What are the main spread strategies moving forward?

Our main spread strategy is to collaborate with government bodies and work together with them. Our aim is to cover 175,000 house in Jaipur in the next 5 years. This will happen through capacity building by bringing 250 farmers to adopt the new technology of vegetable production (Aquaponics) and by collaborating with government’s existing waste collection model (which is already collecting waste from houses). At the same time we'll start with pilot projects in other metropolitan cities with the help of local civic bodies and interested citizens who would like to replicate the model.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

The project will earn revenue by 1) selling sorted trash collected from different houses to recycling units as raw material. 2) Selling 100% organic vegetables (& fresh water fishes) to the houses through a home delivery based subscription model. We’ll eliminate all the middlemen, there by bringing vegetables straight from our farmers to the end users. This way farmer get a fair price for their produce and consumers spend less. Win-win for all.

Funding: How is your project financial supported?

Individuals, Businesses.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

We are pioneers of Aquaponics technology in India. While others are finding solution for landfills, no one is focusing on the root cause i.e the producer of this solid waste - people living in the cities. We want to focus on educating the public about recycling & getting them into the habit by incentivizing them with food. The end result will help them save money & save the environment while supporting the local farmer. All of this with zero effort on their part. With one solution we address the problem of waste management, recycling, nutrition, sustainable agriculture and water scarcity.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

We started with Aquaponics at our farm in Florida in 2012 & in India in 2014. It was during last visit of my partner,Melissa, to Jaipur that we started talking about these big garbage piles everywhere in the city. This lead us to an interesting discussion about understanding the root cause of it all. We talked about governments role, an individuals role, how things work abroad & more importantly why people actually participate in recycling. After surveying we found 2 major reasons: 1) No proper existence of a system & information about recycling (for the ones who do wish to recycle) 2) No benefit in recycling (for the ones who didn’t care). With that in mind we thought of linking aquaponics to this problem & incentivizing all with food.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Melissa & Himanshu are the co-founder of an online marketing & publishing company called www.OnePercentMatters.com .They are also the founders of www.AquaponicsInIndia.com which is working towards introducing new age agriculture technology to the Indian sub continent. Their effort have been recognized & support by the Govt. of Rajasthan. Melissa & Himanshu have trained with Dr James Rakocy (known as the father of aquaponics) before he retired.

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Sector

Improving Nutrition, Water Use, Waste and Packaging, Sustainable Sourcing, Smallholder Farmers.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our customer base is people living in cities. Our proposition, as part of our survey, to get 100% organic vegetables in return of daily trash has been met with great enthusiasm. It's total victory for our customer because they know that their trash is being recycled, they are getting 100% organic vegetables which is home delivered & are grown by a local farmer using a technology which saves 90% water. We wish to initially engage them by one-on-one meeting & then let word of mouth help us go viral.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The prize money and publicity will help us rapidly build the capacity needed to achieve the scale as well as spread the awareness for this much need solution to these persistent problems. At the same point of time, it will help us carry forward discussions with government to get their involvement in the project. It goes without saying, with this we would be in a better position to share this solution and help implement it other cities too. Be it finding private or public partners, it will help us connect with like minded people. Above all it will help Indian cities become more sustainable (and Indian people more healthy) which is not just need of the hour, but need of the minute.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

We have an online marketing & publishing company which we started 4 years back. It's called www.OnePercentMatters.com. It deals in creation & marketing of information courses. We are also the founders of www.AquaponicsInIndia.com which is working towards bringing new age farming technology called Aquaponics, to India. Govt. Of Rajasthan selected & supported us for our efforts in the field of Sustainable Agriculture.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Cultivating Together

The main aim of Cultivating Together is the protection of the environment by making use of unexploited soil through application of natural methods of cultivation from the participants, and the development of ecological consciousness.

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diet and health

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Pizza Vending Machines

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Pizza Vending Machines

About You

Organization: Liceum ogólnokształcące im. Emiliana Konopczyńskiego w Warszawie more ↓↑ hide↑ hide

About You

First Name

Kajetan

Last Name

Sikorski

About Your Project

Organization Name

Liceum ogólnokształcące im. Emiliana Konopczyńskiego w Warszawie

Organization Website

How long has your organization been operating?

Project

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Pizza Vending Machines

Project Subtitle

Vending automatic machines making pizza at your eyes

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

Poland, MZ, Warsaw

Country where this project is creating social impact

Poland, MZ, Warsaw

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

Problem: What problem does your solution address?

Solution: What is the proposed solution?

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Impact: What is the impact of the work to date and expected impact in the future?

Full Impact Potential: What are the main spread strategies moving forward?

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Funding: How is your project financial supported?

.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

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Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

students, buissnessmans, young people

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

I can buy machines, supplies and staff

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

taxilog.pl - ordering taxi online and from smartphone
jellywatch.eu - selling jelly watches, my own shops
sex-shop24.pl - selling products 18+, own online shop

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

AROGYA

"Health mind in a healthy body".
A food enterprise which manufactures delicious,healthy ,mouth watering delicacies which would never make you obese or prone to other health problems unlike other junk foods.
Any food product of ours makes you healthy and fit.
We wish to create healthy generation

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AROGYA

About You

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About You

First Name

GAYATHRI DEVI

Last Name

DOGGA

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

AROGYA

Project Subtitle

stay healthy and happy

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

2014

Is your organization a

Hybrid

Organization Country

India, AP, VISHAKAPATNAM

Country where this project is creating social impact

India, AP, VISHAKAPTNAM

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

"Health mind in a healthy body".
A food enterprise which manufactures delicious,healthy ,mouth watering delicacies which would never make you obese or prone to other health problems unlike other junk foods.
Any food product of ours makes you healthy and fit.
We wish to create healthy generation

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

Have you heard that "Health is wealth"? What's the use if you have lots of money but no health to enjoy it?What if our food products makes you all extremely healthy,heals maximum of your health problems naturally and create a complete healthy next generation?

Problem: What problem does your solution address?

Dealing with health problems like obesity, malnutrition, arthritis, diabetes, cholesterol, thyroid disorders etc., with the help of healthy food.

Solution: What is the proposed solution?

One of the root cause of all the health problems is eating unhealthy junk food which leads to excess cholesterol,eating foods that are lack in essential vitamins,proteins, minerals etc.,. So AROGYA aims at manufacturing food which helps to cure as well as prevent health problems along with providing all the essential things required to maintain a healthy life.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Impact: What is the impact of the work to date and expected impact in the future?

Full Impact Potential: What are the main spread strategies moving forward?

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Funding: How is your project financial supported?

.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

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Sector

Health and Hygiene, Improving Nutrition, Opportunities for Women, Smallholder Farmers.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Our major customers would be school going children,college going students employees and yes they value our solution as whatever product we supply it majorly helps to improve their health, stamina and also helps to prevent them from obesity, diabetes, heart diseases and all other health problems.
Our main aim is ti create a next strong and healthy generation.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

Prize money helps us in establishing a standard, continuous and full fledged business. It also helps us to publicize our products through ad's in the television and hoardings. Prize money also helps us in expanding our stores across our city initially. Reaching out to farmers and making a network to easily to buy the raw materials. Buying advanced machines to make the work easier and fast. To make the supply chain procedure more easy and quick.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

In the past I've run a small home made chocolate business.It was also a group business along with my friend who makes hand made greeting cards.
Apart from these I was selected for "be the change academy" which provides a short term course on entrepreneurship.
Selected for "Jagriti yatra" which is a 15 day train journey all across India along with 450 new people,to promote social entrepreneurship.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

no

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Eat Smart (Ēd Gudri in Latvian)

EatSmart is a web based project made for people to become aware of what they eat and what they should eat to improve their health. Nowadays when heart diseases, obesity, and other health issues are so common, we have to raise awareness that it can be changed very simply - by nutrition.

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Eat Smart (Ēd Gudri in Latvian)

About You

Organization: University of Latvia more ↓↑ hide↑ hide

About You

First Name

Annija

Last Name

Apsīte

About Your Project

Organization Name

University of Latvia

Organization Website

How long has your organization been operating?

Project

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Project Name

Eat Smart (Ēd Gudri in Latvian)

Project Subtitle

Healthy choices can make a difference

Select the stage that best applies to your project

Growth (your pilot is up and running, and starting to expand)

Year founded

2013

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

Latvia, RGA, Riga

Country where this project is creating social impact

Latvia, RGA, Riga

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

EatSmart is a web based project made for people to become aware of what they eat and what they should eat to improve their health. Nowadays when heart diseases, obesity, and other health issues are so common, we have to raise awareness that it can be changed very simply - by nutrition.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

What if people didn't need medicine anymore?

Problem: What problem does your solution address?

The problem is the rate of heart diseases, obesity, diabetes, low fertility and other health issues that are influencing a great part of our society. Nowadays people are being misinformed by the great companies on what is necessary for them to be healthy, thus they are taking different supplements, but not thinking about a wholesome nutrition.

Solution: What is the proposed solution?

To educate the society and to raise awareness that healthy food can be delicious as well. Also, by the program in the website and the app, it is possible to follow how many calories have been eaten and how much of them are consumed along the day. It is possible to follow the expenditure on food and meanwhile see that eating healthier can be not only good for your health, but also it may be cheaper.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

In Latvia the main reason for death is heart diseases. There are hundreds of researches which conclude that heart diseases, obesity, diabetes and other illnesses may be diminished by correct nutrition. By changing the mindset of what should be eaten, people may rescue themselves thus reduce the expenditure on medicine and release the tight pressure on health system. How are we doing it?
We are offering a web, an app (iOS and Android), which are helping to understand the current habits and what should be changed. We provide people with information about the necessary amount of calories and we allow them to follow their every day habits by using the simple website solution.

Impact: What is the impact of the work to date and expected impact in the future?

In future there is a hope that more and more people will understand the great impact that nutrition makes on health. Thus, we are hoping in long term to reduce the level of heart diseases, to raise the average living age, to raise the levels of fertility (since many diseases are connected with bad nutrition).
The rate of natural increase in Latvia is critical - since 1991 the numbers are negative due to high level of deaths, migration and a very, very low fertility rate. Since Latvia has less than 2 million inhabitants it is very important to react and to think of ways how we, citizens, can make a difference.

Full Impact Potential: What are the main spread strategies moving forward?

There is a desire to develop the idea by following mechanisms:
-Sustain and improve the current web page and app
-Make social campaigns to raise awareness
-Organize events (workshops, activities) for people in the reproductive age to educate them
-To establish a company, producing "slow food" or to say "healthy junk food alternatives"
-To keep on supporting the blogs on healthy living, which are posting healthy tips and recipes (the more the society hears about it, the more they think it's "stylish" and start to take these ideas into account)
-etc.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Currently we have only used our personal resources to build the platform, but we are hoping on invite companies connected with healthy living to collaborate with us. Also, there will soon be a platform for advertising in our web page.
If we are sticking to the same tools, then the investments aren't so important as if we wanted to expand our activities in a wider perspective.

Funding: How is your project financial supported?

Friends and family.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

As far as I noticed, there are some projects connected with the same issues. However, the solutions are different. Mainly, they develop education programs and different apps for people to share their food experience.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

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Sector

Improving Nutrition, Water Use, Waste and Packaging.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

The society is the audience, but mainly those are females in the age of 16-50. The real challenge is to raise awareness among men, who have a more conservative look towards nutrition and what should be done to improve health.

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

It would help to raise the audience and thus the overall success of the project. Also, we could develop and implement new ideas and instruments on how to control the consumption of daily calories and also to engage people to start getting to know more about nutrition.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

I have received grant from European Union by writing a "Youth in Action" project.

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

no

Are you are a current Unilever employee?

no

Envirosocial School

Project intended to create a place where people can learn and share the knowledge about how to get a healthy micro-environment integrating biodiversity with new technologies. Permaculture, renewable energies and bioconstruction envolve this project as a place to be duplicated and shared

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Envirosocial School

About You

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About You

First Name

Juan Jose

Last Name

Martinez Lopez

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Envirosocial School

Project Subtitle

Catching CO2 with self-sufficiency

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

Is your organization a

Non‐profit/NGO/citizen sector organization

Organization Country

Spain, MU, Bullas

Country where this project is creating social impact

Spain

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Project intended to create a place where people can learn and share the knowledge about how to get a healthy micro-environment integrating biodiversity with new technologies. Permaculture, renewable energies and bioconstruction envolve this project as a place to be duplicated and shared

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

biodiversity and healthy soil plus renewables can save the plantet?

Problem: What problem does your solution address?

Most part of soil is disappearing every year from the Spanish territory due to intensive agriculture. Most of the species are getting the same lack. On the other hand, the crisis has affected both social and economical aspects. This project represents an opportunity to change the conception of the economy and education, sharing and showing how

Solution: What is the proposed solution?

This project represents an opportunity to change the conception of the economy and education, sharing and showing how it's possible to create low impact and low maintenance spaces for people in order to share knowledge about the different renewable energies, bioconstruction and integration of the permaculture in schools and public spaces.
All of this surrounding by an environment where everything is reused and recycled using natural process and where we try to get the integration and the diversification of jobs for the most disadvantage groups of people, so joining all the conditions to create a new innovation model. Enriching soil and biodiversity in the zone in order to recover our soil, out only way to survive.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Generating new productive and less hurtful models in traditional agriculture and ranching, changing our primary sector into a sustainable and respectful sector with environment, standing out the rest with new ways of certification.
Due to the features of the place, it will be putting at disposal of new educational alternative options booming as Waldorf School, really applied for in our current society, creating new possibilities of job and entrepreneurship.
The using of this place as an alternative aggrupation and meeting centre for youth during weekends and holidays will create a new offer for entertainment, distancing them from drugs and detrimental practices. On the other hand, we will create an exchange program with Volunteers

Impact: What is the impact of the work to date and expected impact in the future?

Cooperation and association are the bases of this centre. So, local people, above all elderly ones, who have a complete knowledge about traditional jobs which are disappearing , could impart courses in exchange of profiting of the facilities of the centre using a “Bank of Time” and using a little piece of terrain in order to enjoy and cultivate it as a cession.
The access will be restricted to cycles and electrical public transport, funded by the payment of several local and regional companies in exchange of advertising which will be emitted by the centre.
The impact will be measured by a monitoring system for students, both exploitation and trajectory, advising, training, integrating and supervising the complete process. National studies about the proliferation of similar initiatives and new green companies besides generation of new collaboration nets will be measured and developed.

Full Impact Potential: What are the main spread strategies moving forward?

The possibility to replicate this project all around the word and mainly in Africa, encourage people to do things by themselves, empowering the local market and improving the quality of life, integrating on this, social, environmental and economical aspects.

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

The sustainability of the Project will be secured by the earnings related to the given courses, the sale of fresh products coming from ecological garden and the handmade tinned foods in the local market. The Centre will count with a natural breeding centre of chickens, which will be fed by the garbage of vegetables and wastes of food given by the members of the cooperative in exchange of fresh eggs.

Funding: How is your project financial supported?

Individuals, National government, Customers.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Selling kits and DIY of renewable energies (biomass, biogas, solar, wind energy)
Creating new products to be develop with local materials as bamboo bycicles
Consultancy for new projects based on bioclimatic buildings adaptable to every zone
Several courses and seminaries about sustainable life and DIY

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

I started with this project 5 years ago, maturing it since them. I have been fighting from a grant form the Spanish government and finally was approved yesterday. I want to make a very potent project, given my background in renewable energies, sharing my knowledge with the visitants and sharing experiences about we can be more and more sustainable and how we can achieve an improvement about how to educate our chidren surrounded by respect and green.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

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Sector

Improving Nutrition, Water Use, Greenhouse Gases, Sustainable Sourcing, Inclusive Business.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

-Bio product consumers
-Small scale producers of renewable energy
-Local government to improve and diversify the education about these aspects and create local business

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The money will be invested in the project in a way to get it so attractive and powerful to people to integrate it in other places, creating a net of experimental energies and increasing the biodiversity with local species.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

At the moment I am working in this project and at the same time developing a project in Africa to teach people how to mount bicycles with local bamboo and how to create a fridge without electricity, based on solar thermal energy and absortium process (amonia based)

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

no

Are you are a current Unilever employee?

no

Food Waste Entrepreneurship Network

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Safe Food, Healthy Child

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SokoText

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AROGYA

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The Excess Waste Food Recyclers

A twofold project which aims at profit generating and community development at the same time. There is a lot of excess food which is being wasted; this project aims at collecting this excess food (generating employment for poor students/children) and recycling/processing it and making a feed.

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Nutrition Therapy Companion

The nutrition therapy companion project is an ICT based solution that helps people eat healthy. From a user's Body Mass Index we are able to tell if he is healthy or not and proceed to help him eat healthy by providing tips on what to eat according to what is available and affordable in the region

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Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: Nutrition Therapy Companion.

Nutrition Therapy Companion

About You

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About You

First Name

Thibault

Last Name

Mutabazi

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Nutrition Therapy Companion

Project Subtitle

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

Is your organization a

Not registered

Organization Country

Rwanda, Kigali

Country where this project is creating social impact

Rwanda, Kigali

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

The nutrition therapy companion project is an ICT based solution that helps people eat healthy. From a user's Body Mass Index we are able to tell if he is healthy or not and proceed to help him eat healthy by providing tips on what to eat according to what is available and affordable in the region

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

what if an sms a day could keep the doctor away?

Problem: What problem does your solution address?

Malnutrition is estimated to contribute to more than one third of all child deaths, although it is rarely listed as the direct cause. According to WHO (Rwanda Profile) 44.3% of child under 5 years old are underweight, the BMI of 9.8% of female is below 18.5. Even if poverty remains the major contributor to this ill, we believe this is also due to lack of information about what kind of foods they should have in their diets.

Solution: What is the proposed solution?

Today two thirds of the world’s population has access to a mobile phone, This project will address the problems at hand by making use of ICT to reach out to the masses and to offer them with a guide on how they should live their lives so as to stay healthy and also offers guide lines on what kind of foods they should consume, at what rate and in what proportions. Users will be able to query our database with their mobile phones and get diets suggestions according to their BMI and what is available and affordable in their region. our system will also provide tips on how to prepare the food so that it keeps its nutriments.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Consider someone who wants to eat healthy or has nutrition problems, he could use our app to know if he is underweight/normal/obese... by providing his weight and height. This help us get his BMI and after knowing his status, our app starts providing tips by sms on what he should have in his food and how to prepare it in order to keep the nutriments. The sms content comes from information provided by qualified nutritionists in the region. Their task is to gather food information according to its availability and affordability in that region so that even the poor families can eat healthy.

Impact: What is the impact of the work to date and expected impact in the future?

when this app will start being used, it will have a big impact on reducing the 44.3% of underweight children by 10%. The research that we conducted showed that the problem is not the lack of food but the improper sensitisation of the masses about what kind of healthy life style they should live and what kind of foods they should have in their diets. This will be tackled by reaching out to the masses and to offer them with a guide on how they should live their lives so as to stay healthy and also offers guide lines to the masses on what kind of foods they should consume, at what rate and in what proportions regarding their BMI

Full Impact Potential: What are the main spread strategies moving forward?

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Funding: How is your project financial supported?

Friends and family, Individuals.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Supplemental

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Sector

Improving Nutrition.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

As far as being healthy is concerned anyone can be our customer

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

Winning the prize money and publicity would help me be discovered which would open many more opportunities in terms of working with more nutritionists in other region/cities/countries. This will help us reach more people who need to eat healthy

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

we founded a software company called craneApps where we've been involved in developing web and mobile applications for Government institutions in Uganda and Rwanda, the private sector where we developed a Game betting software for Game Concepts Ltd...

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Project

This innovation also has a Project Page where you can read more about its latest progress.
Go to Project: Organic Sustainable Poultry Farming in Pakistan.

Organic Sustainable Poultry Farming in Pakistan

About You

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About You

First Name

Safir

Last Name

Zaidi

About Your Project

Organization Name

Organization Website

How long has your organization been operating?

Project

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Project Name

Organic Sustainable Poultry Farming in Pakistan

Project Subtitle

Multiple story building Organic Poultry Healthy Chicken (less expensive)

Select the stage that best applies to your project

Idea (you're poised to launch)

Year founded

Is your organization a

Hybrid

Organization Country

Pakistan, S, Hyderabad

Country where this project is creating social impact

n/a

Elevator Pitch: Share a concise summary. Help us pitch this solution! Provide an explanation within 3-4 short sentences.

WHAT IF Inspiration: What's one way your project dares to ask, “WHAT IF?”

Problem: What problem does your solution address?

The health of the people of Pakistan is at risk because of the unhealthy broiler poultry they eat which is raised with intensive productivity in very less space & with non-organic and unsustainable method.

Solution: What is the proposed solution?

Sustainable farming can be very much land consuming, so the idea is construct a building with multiple story & growing grass (Green Roof-TOp Method) in every story and the building will be covered with net to get the fresh Air & Light inside. And the chickens will be fed on organic Corn, Soy. The chicken will be more healthy and sustainable.
The manure and chicken waste will be used to make organic fertilizer.

What awards or honors has the project received?

Example: Walk us through a specific example(s) of how your solution makes a difference; include its primary activities.

Organic & healthy Poultry can be achieved with proper lighting, fresh air, more space to individual bird & healthy organic feed. Our project will not consume much space. A Multistory building with green grass in each stage providing 1sq. meter per bird. For Example: One story will be of 200 sq. meter means 200 birds per story. Ten story building 200 x 10 = 2000 birds per building but will be organic & healthy. The chicken will be fed on Organic corns. The chicken manure and waste will be used to make organic fertilizer for more sustainable farms.

Impact: What is the impact of the work to date and expected impact in the future?

Basically, the organic or pastured poultry farming requires a lot of space.
Our idea is to ensure the Healthy organic poultry within a multistory building to give more space per bird i.e. 1 sq. meter per bird. Which can be multiplied by the number of stories.

Full Impact Potential: What are the main spread strategies moving forward?

Sustainability Plan: What is this solution's plan to ensure financial sustainability?

Funding: How is your project financial supported?

.

Marketplace: Who else is addressing this problem and how does the proposed solution differ from these approaches?

Currently there is not any organization working on organic chicken in Pakistan. So there is a great market place of this project in Pakistan.

Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

Team: What roles does your team consist of (i.e. full-time vs. part-time staff, volunteers, board members, etc) and how do you plan to expand the team as the project grows?

Supplemental

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Sector

Health and Hygiene, Sustainable Sourcing.

Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?

Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?

The price money will help me to start the sustainable poultry farming in Pakistan. Starting from one city then expanding it to other cities.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered

Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?

yes

Will you require a visa to enter the UK?

yes

Are you are a current Unilever employee?

no

Herbimed

Introduce stevia plant as a substitute natural ZERO calories sweetener to EGYPTIAN community, carry research in its other claimed benefits as a medication for diseases such as diabetes and create a sustainable source for stevia plant in EGYPT.

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