Passion for Fashion "B2B Plan in rocky economy"

To bring natural passion out of each young adult, learn to make dreams come true. To help support suffering clothing stores and related peoples in the industry. To use business tactics and social media to grow the business. May not be able to keep this product but will be able to use all 5 senses to participate, see, hear experience the world of fashion to the public rather than be a celebrity to attend. Affordable family fun entertainment that WILL (thru prayer) become world wide one day.

About You

Organization: Runway On 46 Production Visit websitemore ↓↑ hide↑ hide

About You

First Name

jessica

Last Name

beattie

Twitter

Facebook Profile

http://www.facebook.com/home.php#!/pages/Runway-on-46/167115500010569

About Your Organization

Organization Name

Runway On 46 Production

Organization Phone

8057129540

Organization Address

3090 Anderson Road Paso Robles Ca

Organization Country

U.S. Virgin Islands

Country where this project is creating social impact

United States

Is your organization a

For‐profit

How long has your organization been operating?

1‐5 years

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Innovation

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Entry Form title

Passion for Fashion "B2B Plan in rocky economy"

What change do you want to bring to the world?

To bring natural passion out of each young adult, learn to make dreams come true. To help support suffering clothing stores and related peoples in the industry. To use business tactics and social media to grow the business. May not be able to keep this product but will be able to use all 5 senses to participate, see, hear experience the world of fashion to the public rather than be a celebrity to attend. Affordable family fun entertainment that WILL (thru prayer) become world wide one day.

What are the primary activities of your project?

Approximately 200 words left (1600 characters). We create large fashion shows that have musicians, dancers, college students draw up campaigns with video commercials as well as radio and marketing tools. This is to credit and help students and those in need be taken care of as well as folks looking to enjoy a fun night out. This show is 2 hours in length has 25 stylists, 44 models, 7 photographers, over 39 sponsors and 1 specially chosen non profit sector.

What is innovative about your initiative? How is it a new contribution to the field?

Its new because it has never been done to perfection and thought out to help others, this is not just a profit maker for Runway On 46 this is a profit maker for 100 sponsors that participate plus 50 models to get spotted by large fashionable markets as well as give the media something to chew on and advertise in the community. This is simply a cross promoting business plan that will help fund Non profit organziatations with each show that is put on.

What stage is your project in?

Operating for 1‐5 years

Tell us about the community that you engage? eg. economic conditions, political structures, norms and values, demographic trends, history, and experience with engagement efforts.

Approximately 200 words left (1600 characters).The economy is tough this is why this business began to reach out and help small botiques in need for re branding and setting themselves apart from their competitors began in 2009 and has since doubled every year in occupancy per event as well as profit and loss cut in half with much help and gratitude to sponsors the economy has not yet affected this business sector

Share the story of the founder and what inspired the founder to start this project

Walking downtown into local clothing stores in 2009 in Paso Robles seeing for sale signs, foreclosures left and right, thought immediately how can I help them at 19 years of age. Came up with this show/ production to help them and it has been a blessing to them as well as myself since then.

Social Impact

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Please describe how your project has been successful and how that success is measured

Approximately 200 words left (1600 characters).This event has grown nearly 50% per year, the more we spread the word about this event the more the media wants to be apart of it. We have established wonderful business to consumer and business to business relationships which is most important above all.

How many people have been impacted by your project?

1,001- 10,000

How many people could be impacted by your project in the next three years?

More than 10,000

How will your project evolve over the next three years?

I vision this project with the proper funds and capacity, location and venue to grow to be a huge world wide renowned fashion show production as well as the firm JB PRODUCTIONS growing to be publicly loved and supported events that bring businesses from all over the world to connect in this trade/ industry.

Sustainability

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What barriers might hinder the success of your project and how do you plan to overcome them?

Approximately 200 words left (1600 characters) If we do not take action in the next year and think about the next years events, we may have competitors we may have no funds to act on the next show. However if we get the proper facility donated for use these shows will continusouly grow,

Tell us about your partnerships

Approximately 200 words left (1600 characters) I have a wonderful relationship with the models, stylists, press, designers and photographers as well as sponsors from DJS to Lighting to colleges near by to help produce this event.

Current annual budget of project, in US dollars

$1,000‐$10,000

Explain your selections

Everyone supports Runway On 46 it continues to flourish with the proper support and prayers.

How do you plan to strengthen your project in the next three years?

I hope to connect with each consumer who purchases a ticket to attend the next event June 24th at Eagle Castle Winery in Paso Robles California and give them 100% customer service gratitude for attending and keep them updated on how else they can help impact society.

Challenges

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Which barriers to employment does your innovation address?
Please select up to three in order of relevancy to your project.

PRIMARY

Other (Specify Below)

SECONDARY

Restricted access to new markets

TERTIARY

Lack of visibility and investment

Please describe how your innovation specifically tackles the barriers listed above.

At this point funds and growth are an obstacle, support is there as well as growing however without more funds we can not advertise and promote this event worldwide to get all fashion trades to meet in the USA for this production, fashion show.

Are you trying to scale your organization or initiative?
If yes, please check up to three potential pathways in order of relevancy to you.

PRIMARY

Grown geographic reach: Within host country

SECONDARY

Grown geographic reach: Within host country

TERTIARY

Grown geographic reach: Within host country

Please describe which of your growth activities are current or planned for the immediate future.

Do you collaborate with any of the following: (Check all that apply)

For profit companies, Academia/universities.

If yes, how have these collaborations helped your innovation to succeed?

53 weeks agojessica beattie updated this Competition Entry.
53 weeks agojessica beattie submitted this idea.