MiCAST - Mobile Information Crisis Action Support Team
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Summary:
An instant disaster response strategy that combines the immediacy of radio, flexibility of the Internet and cutting-edge social media capabilities to deploy immediate, actionable information in the heart of any disaster. The idea was initially developed and successfully deployed during the record 2009 flooding of the Red River in Fargo.
Section 1: About You
First Name
Chris
Last Name
Brooks
Website
Organization
MiCAST - Mobile Information Crisis Action Support Team
Country
United States
Section 2: About Your Organization
Organization Name
MiCAST - Mobile Information Crisis Action Support Team
Organization Website
coming soon
Organization Phone
609-477-0982
Organization Address
Washington, DC
Organization Country
United States
Your idea
Name Your Project
MiCAST - Mobile Information Crisis Action Support Team
What is your idea? What makes it innovative? Why is it important?
An instant disaster response strategy that combines the immediacy of radio, flexibility of the Internet and cutting-edge social media capabilities to deploy immediate, actionable information in the heart of any disaster. The idea was initially developed and successfully deployed during the record 2009 flooding of the Red River in Fargo.
Will you launch your idea as a business or non-profit?
Business
Country your work focuses on
United States Minor Outlying Islands
What will be the impact of your idea?
During and right after disasters, accurate information is critical to saving lives and accelerating recovery. MiCAST moves beyond simple news sources to provide actionable information to people in the epicenter of destruction or ahead of potential crisis.
As was proven in Fargo, ND, MiCAST is a unique and innovative approach to providing critical and timely information to people affected by disasters. The MiCAST team formulates an instant disaster response strategy to report the impact through a forum for discussion, emergency information, news-you-can-use, numbers, places to go, what’s happening.
MiCAST partners with existing resources in the affected area - specifically colleges, radio stations and area citizens - and enables them to provide first-hand, on-the-ground information through a spectrum of social media, video and mobile communications through an integrated, aggregated structure. The integrated strategy that combines old media, new media and first-hand reporting creates instant, actionable information to save lives.
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Who will help you develop your idea? Why are you the one to make this happen?
The team below is comprised of media, government, non-profit, and disaster relief experts:
-Mark Pfeifle: VP at S4, Inc who served as deputy national security advisor for communication and global outreach at the White House
Jonathan Thompson: Executive VP, S4, Inc and former FEMA External Affairs Director.
-Paul Morrell, who served as NASA’s chief of staff, a National Security Council communications specialist and chief of staff to former House Majority Leader Dick Armey
-James Davis: Manager of Digital Communications at Gibralter Associates, who previously served in the Office of the Assistant Secretary of Defense Public Affairs where he set up a proactive communications outreach structure among many other high-profile communication positions.
-Matt Burns: Director, Media Relations at UnitedHealth Group in MN, formally served as the Director of Communications at 2008 Republican National Convention.
-Chris Brooks: Online communications specialist with experience in several political, non-profit and corporate ventures.
How much will it cost to launch your idea? (This can be an estimate)
Below is a rough estimate of critical start up costs to launch the first MiCAST teams.
Supplies: (video equipment, laptops, mobile Internet cards) -- $12,000
Travel: (transportation to mobilize teams to crisis area) -- $5,000
Staffing: (compensation for teams of 3-5 people) -- $15,000
This Entry is about (Issues)
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| Chris Brooks said: Check out the website and video at www.MiCAST.org about this idea. - 185 days ago read more > |
| a. b said: IT'S A NEW DAY...FOR ONE of SEVEN...IT'S A NEW DAY...for MiCAST of HEAVEN on earth. Congratulations teammates...Casting a BETTER ... about this idea. - 209 days ago read more > |
| Chris Brooks said: A key component to this idea is the integration of "new" media with traditional "old" media. A discussion of actionable information on ... about this idea. - 224 days ago read more > |
| Chris Brooks said: A key component to this idea is the integration of "new" media with traditional "old" media. A discussion of actionable information on ... about this idea. - 224 days ago read more > |
| J.D. Gordon said: Wonderful idea. This experienced team of professionals did a nice job of tying together new media with traditional means of ... about this idea. - 225 days ago read more > |
| Mark Green MD said: I'd like to support his idea. Having deployed medical teams to combat in OIF and OEF, the ability to react quickly and to apply ... about this idea. - 225 days ago read more > |
| Scott Hogenson said: I spent a lot of years in radio covering natural disasters -floods, hurricanes, tonadoes, forest fires and so forth. This makes the best ... about this idea. - 226 days ago read more > |
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