This project also has a Changeshop where you can read more about its latest progress.
Go to Changeshop: Triple Effect.
Sustainability project committed to solve the blood issue in Egypt via health awareness and empowering individuals to contribute to their communities.
Sobre tu organización
Nombre de la organización
Sitio web de la organización
País de la organización
Países en donde este proyecto está creando impacto social
Tu organización es
¿Cuánto tiempo ha estado operando la organización?
¿Tu organización ha recibido premios y/u honores? Cuéntanos sobre ellos.
Referencias – Por favor provee dos referencias con una biografía de dos renglones y una dirección de e-mail para cada una.
Ayman Shehata is CSR manager of PricewaterhouseCoopers Egypt. He has extensive experience in social work and development, as founder of Injaz- educational organization, that bridges the gap between education and private sector.Email:firstname.lastname@example.org
Phone:+2 (0) 2 2759 7719
Tarek Mansour-PwC Egypt Senior Partner, also part of Ashoka Support Network in Ashoka Arab World. +2 2516 8027
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Selecciona la fase que describa mejor el momento en el que se encuentra tu emprendimiento
Crecimiento (tu iniciativa piloto ya se está aplicando y se empieza a expandir)
¿Cuánto tiempo se lleva poniendo en práctica tu iniciativa?
Operando entre 1-5 años
¿Cuál de las siguientes describe mejor la(s) barrera(s)s a la que da respuesta tu innovación? Elige hasta dos.
La necesidad: ¿Cuál es el problema que tratas de solucionar?
The main problem, tackled by the Triple Effect is the lack of quantity and quality of blood in Egypt.WHO claims that a minimum of 3% of a country’s population is needed to sustain nation’s blood supply.The National Blood Transfusion Services in Egypt currently estimates the number of donors to be an alarming 1% of Egypt’s total population.Moreover, more than half of Egypt’s donors come from high-risk groups (family replacements, obliged donors, etc.)that threatens the safety of the blood supply. As a result,patients who need constant blood transfusion(Thalassemia patients for ex.) not only struggle with getting enough amount of blood to sustain their lives, but also live with transfusion transmitted deiseases.This is resulted by the lack of culture for regular voluntary blood donation.
La solución: ¿Cuál es tu solución? Sé específico.
The Triple Effect is a sustainability project that is committed to triple the number of regular voluntary blood donors in Egypt from 1% to 3%.We empower organizations and youth groups to fulfil their role as active citizens by adopting the Triple Effect program, a low-cost and high-impact blood donation initiative.By this approach we are trying to address the quantity, quality and sustainabilty dimensions of the issue.Youth groups and organizations are low-risk communities with regards to non-eligibility and/or blood contamination. Because of this, they hold much potential in being a safe source of regular blood donors for the nation.This is why we approach companies and universities and empower them to take ownership of the initiative, to adopt and develop it, to spread awareness and to contribute to their respective communities.We develop the Triple Effect as a plug&play CSR initiative to be adopteb by corporates and as an empowering model for university students.
El Modelo: Muéstranos a través de un ejemplo específico cómo tu solución hace una diferencia, incluye tus actividades primarias
The Triple Effect Program empowering model is focused on active citizenship through blood donation.It has 3 main dimensions that work towards sustainability:GET,GIVE,PAY IT FORWARD.Get:Become active citizens through awareness and know-how on health and blood donation, via our awareness programs.Give:Adopt the Triple Effect and run a blood drive in your organization and join us in solving the blood issue in Egypt.Pay it forward:Sread blood donation and health awareness in your respective community and help create a ripple effect. The model aims to empower individuals to adopt the cause as their own, to develop it and to bring it to their communities. The model is a linking point between organisations (corporates and universities)and communities. The model functions via Blood Chamapions- volunteers in the respecitve organisations,whom we support and empower to adopt the program as their own (university clubs, CSR projects), to impact their peers by spreading health and blood donation awareness, to organize blood drives and to contribute to their communities via health awareness or community engagement. Currently we are targetting universities in rural and urban areas and launching the Triple Effect competition which aims to give knolwledge,mentorship and seed funding(via our corporate partners)to university students which would develop their entrepreneurial spirit,creating innovative approaches to solving the blood issue.These ideas will be implemented accross 8 universities accross Egypt and will bring business and universities working together for solving the blood issue.
El mercado: ¿Quiénes son tus pares y competidores? Identifica a otros que también estén trabajando para dar respuesta a las necesidades que tú abordas y en qué te diferencias de ellos. ¿Cuáles son los desafíos que estos jugadores podrían representar para tu éxito o crecimiento?
Our peers are are all enitities, collecting blood on national level- blood banks,other NGOs and governmental structures. Our main differenciating factor is our approach of targeting organisations and youth groups as a low risk target groups and our empowering model which targets a basic need through developing sustainable solution, relying on active citizenship.The current situation of blood donation and transfusion in Egypt is characterised by a multitude of steakholders and lack of unified database, information system and unified process,applicable to all entities. There is a need of collective action and united efforts in order to create sustainable solutions.The main challenge would be unwillingless from the other steakholders to collaborate in terms of building an unified process.
Esta presentación se trata de
Historia de la fundación: Queremos saber acerca del momento en el que hiciste "¡Ajá!". Comparte la historia de dónde y cuándo el/los fundador(es) vio (vieron) el potencial de esta solución para cambiar el mundo.
When Takatof Foundation was first created its main focus was charity activities and support of cancer patients. At first the creators of the foundation were buying blood bags for the ones in need. But it appeared that even if you have the money, there would be not enough blood available or the quality of the blood would not be guaranteed. These problems can be resolved by creating a culture of regular voluntary blood donation, which would increase the number of blood bags available but also will diminish the risk of transfusion transmitted diseases or defferral of unsuitable donors. The key to acieving this is spreading awareness, but also involving the identified key players - companies and universities, by empowering them to get awareness of the issue, by enabling them to take action towards its solution (via mentoring and through the blood champions model) and motivating them to create a ripple effect by contributing to their respective communities.
Por favor, describe el objetivo de tu iniciativa: un resumen de lo que están tratando de lograr
Our goal is to tackle the blood issue in Egypt from two perspectives- the lack of quanity and lack of quality. We are working on providing basic needs through creating a sustainable solution relying on an empowered community of active citizens who take ownership in sustaining the community well being through health awareness.We aim to solve the blood issue by bridging the gap between the needed 3% of regulary blood donors and the 1% existing curently in Egypt. Our aim is to create a cutlure of regular voluntary blood donation which eliminate the need of obligatory donation which currently poses risk for the quality of the blood donated.The goal is to get all steakholders on board-donors, blood bank, patients and communities and to empower them to work towards solving the blood issue.
¿Cuál ha sido el impacto de la solución hasta la fecha?
Since October 2010 we have run 57 blood donation campaignsin over 25 companies and 1 university, we have collected 3,352 blood bags that can affect up to 3 people each. We have run awareness sessions and blood donation campaigns in over 25 comapnies, empowering their employees to take ownership of the idea and spread awareness in their communities through our toolkit.Since May 2011, Suez canal university adopted the Triple Effect, which resulted in two campaings, collecting over 1200 blood bags and srepading awareness to more than 3000 students. We are working on partnerships with the corporate sector, with universities and NGOs in order to spread awareness and change the mindset of Egyptians towards blood donation. Via our health awareness programs we are emphasizing not only on the need of blood but also on the need of leading a helathy lifestyle in order to be a safe and regular blood donor.
Cuál es tu impacto proyectado para los próximos 5 años?
Our projected impact is to bridge the gap between the current 1% of population regular blood donors and the needed 3%.In order to achieve this we should recruit and retain more than 1 million and half people. Our aim is to achieve this by creating a culture of regular blood donation and creating the mindset via spreading awareness and via our empowering blood champions model.To achieve this,we shall increase th enumber of corporates, adopting the project, approach all universities in Egypt and work with governmental institutions in order to create environment for expansion.
¿Qué barreras pueden dificultar el éxito de tu proyecto? ¿Cómo planean superarlas?
One of the main challenges in the Egyptian reality in terms of blood donation and blood transufion is the lack of a centralyzed blood collection and blood transfusion system and database, unifying all the existing blood banks, exisitng under different institutional units. This poses big problems in terms of transparency and accountabilty, as well as in terms of donor retention. This results in unclear statistics of the stocks of blood available nationwide, as well as unclarity about the recipients of blood bags.In order to resolve this issue and to create sustainable solution, we are currently working with Microsoft Egypt in the creation of a national database which would collect all the data and will facilitate the whole pocess of blood collection and distribution.
Las iniciativas ganadoras presentan un plan fuerte de cómo van a alcanzar y realizar un seguimiento del crecimiento. Identifica tus metas a seis meses para el crecimiento de tu impacto
Launching a successful university campaign via Youth to Business Forum and a year long social entrepreneurship competition
Identifica tres grandes tareas que tendrás que completar para llegar a las metas de seis meses.
Identify corporate partners who would act as mentors during the social entrepreneurship university competiotion
Provide seed funding to be distributed to the university teams in order to implement their ideas in their respective university
Build on partenrship with WHO to celebrate the pre-selected ideas on World Blood Donors Day after the 1st blood campaingns.
¡Ahora piensa en grande! Identifica tu meta de impacto a 12 meses.
Outreach to communitites, work with communities, schools and governmental institutions
Identifica tres grandes tareas que tendrás que completar para llegar a tu meta de impacto a 12 meses
Double the number of universities engaged, use university clubs and outreach to communities and schools
Use employee volunteering models and enhance partnerships with NGOs to create collaborative paltform for community outreach
Engage governmental institutions in order to otreach to schools and communities
Cuéntanos sobre tus alianzas.
We have a broad network of partners-comapnies, universities, NGOs, etc.we are workin with NBTS and Microsoft on building a national database. We are working with AIESEC and SIFE in the organization of a forum which will bring business to students and enhance their skills in social entrepreneurship, by trying to solve the blood issue.We are also working with NGOs like CARE, UN volunteers, Johns Hopkins University for our health awareness programs and outreach to communities.We are also planning to involve more media as our partners, in order outreach to communities and spreading our messages.
¿Actualmente te estás dirigiendo a otras poblaciones, lugares o los mercados para tu innovación? Si es así, ¿dónde y por qué?
We are currently planning the expansion of the project in the Middle East and across Africa and Asia.In partnership with PwC we are planning to implement the project in all the PwC offices in the Middle East, so that they can run blood drives this spring and join the celebration of the World Blood Donor Day in June 2012.Also, in partnership with Orascom Telecom we are planning to implement the project in Algeria, Bangladesh, Pakistan, Laos, Vietnam, Cambodia, Central African Republic, Burundhi and Zimbabwe.This will give us a chance to replicate the model in other countries.
¿Qué tipo de sistema operativo y factores internos de la organización hacen que tu innovación sea un éxito?
The blood donation issue in Egypt involves a multitude of stakeholders. In order to achieve sustainable solutions we should engage diversified partners that allow us to outreach to as many people as possible.One of our main partners is the national blood transfusion center (NBTS). In order to make our innovation successful, we are also working on enhancing the functionning of the institutions involved- building a national donors database for NBTS, for example. We are also working on our collaboration with World Health Organisation and UN Volunteers in order to create joint action towards solving the blood issue.Our network of corporate and university partners is also crucial for outreaching to individuals, this is why we need their willingless to join efforts with us.
Por favor, pon en claro las necesidades u ofertas que hayas mencionado anteriormente y/o sugiere categorías de apoyo que no están especificadas en la lista
The issue of insufficient blood donation is a problem present in many countries.It involves different stakeholders and in most cases the solution is in collaborative action. This is why, we think we can always benefit from innovative ideas, coming from different environment, as well as mentorship or just help in spreading our messages. On the other hand we are open to contribute with ideas.
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