The Texas Social Media Research Institute - Social Media in a Semi-Rural Community

The Texas Social Media Research Institute is an organization focused on training and research tied to social media and its impact on our girls, women and society at large.

Sobre ti

Organización: Texas Social Media Research Institute más ↓↑ ocultar↑ ocultar

Sobre ti

Nombre

Jennifer

Apellido

Edwards

Sobre tu organización

Nombre de la organización

Texas Social Media Research Institute

Sitio web de la organización

País de la organización

Estados Unidos, TX, Stephenville, Erath County

Países en donde este proyecto está creando impacto social

Estados Unidos, TX, Stephenville, Erath County

Edad del/la innovador/a

18-34

Género del/la innovador/a

Femenino

Tu organización es

OSC/ONG

¿Cuánto tiempo ha estado operando la organización?

1-5 años

¿Tu organización ha recibido premios y/u honores? Cuéntanos sobre ellos.

Yes, various members in the organization have received honors for their contributions to the organization. These honors included the university's highest award for service.

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Innovación

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Nombre de tu iniciativa

The Texas Social Media Research Institute - Social Media in a Semi-Rural Community

Selecciona la fase que describa mejor el momento en el que se encuentra tu emprendimiento

Crecimiento (tu iniciativa piloto ya se está aplicando y se empieza a expandir)

¿Cuánto tiempo se lleva poniendo en práctica tu iniciativa?

Operando entre 1-5 años

¿Cuál de las siguientes describe mejor la(s) barrera(s)s a la que da respuesta tu innovación? Elige hasta dos.

Costo.

La necesidad: ¿Cuál es el problema que tratas de solucionar?

Currently, many teenage and adult female users of social networking websites do not realize the potentially negative implications of some pictures, conversations, and videos that they choose to post. These images remain on the internet for years and even decades to later and usually these women do not realize the negative implications of their posts until they are actively searching for a job, applying for college, or running for political office.

La solución: ¿Cuál es tu solución? Sé específico.

To address this need, we plan to offer an ongoing monthly workshop series for adult women and a yearly conference for teenage women focused on the positive and negative implications of communication on social networking websites. These workshop topics will range from digital dirt and the job search to how to utilize social media for professional networking purposes. The yearly conference will focus on teenage female empowerment and social networking websites with topics focused on (but not limited to) the following: a) positive communication on social networking websites, b) how to put your best foot on social networking websites when you are applying to college, c) case studies focused on positive and negative social networking profiles.

El Modelo: Muéstranos a través de un ejemplo específico cómo tu solución hace una diferencia, incluye tus actividades primarias

This solution makes a difference because it utilizes a proactive educational approach to reach teenage women and adult women who utilize social networking websites to communicate with others. Our primary activities will include a monthly workshop series for adult women and yearly conference for teenage women.

Through these primary activities, we will reach women of every age and educational background in Texas. In addition, we will strive to recruit women of different ethnicities and races in Texas.

El mercado: ¿Quiénes son tus pares y competidores? Identifica a otros que también estén trabajando para dar respuesta a las necesidades que tú abordas y en qué te diferencias de ellos. ¿Cuáles son los desafíos que estos jugadores podrían representar para tu éxito o crecimiento?

In our rural area of Texas, our peers include the Texas Workforce Commission (Work in Texas) and various church-based education groups for children. We plan to work with the TWC and various church-based organization for recruitment purposes. In addition,we plan to work with TWC for co-sponsorship purposes for the monthly workshop series and the conference. We do not have any competitors in this area of Texas.

Impacto social

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¿Qué solución/es propone tu iniciativa para mejorar la vida de las niñas y mujeres a través del apalancamiento de tecnologia/s? (selecciona todas las que apliquen)

Acceso a educación/capacitación.

¿Cuál ha sido el impacto de la solución hasta la fecha?

In 2011, the team saw a need for discussion on social media effects. In just six months, they created a day-long conference devoted to social media. More than 200 met in rural Texas to discuss social implications of social media and technology. The invited keynote, an attorney specializing in social media, shared privacy legalities and horror stories with conference attendees. Many changed their social media privacy settings immediately following the meeting. Our student interns felt strongly about students (and especially their female peers) becoming more aware of how poor choices in social media can affect you later. They developed seminars devoted to keeping teenage and college students safer online, having fun, saving money and better using technology for learning. An all-female board and a dozen female students made the institute a reality. The interns help run the institute giving them skills needed to participate in their communities, get jobs and excel in their future careers.

¿Cuál es tu impacto proyectado para los próximos 1-3 años?

Over the next three years, the Texas Social Media Research Institute would like to see the conference grow to 500 attendees annually, expanding our outreach. Archiving broadcast feeds from our monthly seminars will also increase our impact to attendees who cannot be physically present at a particular time. Each year, about 24 interns help run the institute. As TSMRI grows, we will be able to offer internship experiences to more undergraduate and graduate students. Interns leave with skills in project management, event planning, group communication, problem solving, critical thinking and are experts in social media. Board members are discussing ways to reach teachers (and pre-service teachers) and the multiplier effect of their students and parents.

¿Qué barreras pueden dificultar el éxito de tu proyecto? ¿Cómo planean superarlas?

Sustainability for our second year was one barrier, but we have overcome that by adding four more board members and extra student-interns to perform the growing tasks of our expanding institute. We use technology to keep a historical record of our institute to ensure longevity and productivity. Funding the conference and institute is the largest barrier. We plan to overcome this barrier by applying for grants and seeking additional members to join the institute, creating a stream of funds to support our mission of educating teenagers and adult women. By utilizing interns and volunteers, we are able to run the institute on a minimal budget.

Las iniciativas ganadoras presentan un plan fuerte de cómo van a alcanzar y realizar un seguimiento del crecimiento. Identifica tus metas a seis meses para el crecimiento de tu impacto

Identifica tres grandes tareas que tendrás que completar para llegar a las metas de seis meses.

Tarea 1

Market and sell memberships and training modules to the Texas Social Media Research Institute

Tarea 2

Organize and facilitate monthly social media training for adult women

Tarea 3

Organize, promote and execute annual social media conference for more than 300 attendees from a multi-state region

¡Ahora piensa en grande! Identifica tu meta de impacto a 12 meses.

Identifica tres grandes tareas que tendrás que completar para llegar a tu meta de impacto a 12 meses

Tarea 1

Secure funding to sustain the needs of TSMRI to accomplish its objectives

Tarea 2

Find ways to extend reach of TSMRI to other semi-rural areas (broadcast webinars, or other means)

Tarea 3

Offer a certificate program in social media training for parents, teachers, girls, businesses, entrepreneurs and non-profits

Historia de la fundación: Queremos saber acerca del momento en el que hiciste "¡Ajá!". Comparte la historia de dónde y cuándo el/los fundador(es) vio (vieron) el potencial de esta solución para cambiar el mundo.

Founder Jennifer Edwards was eating chips and salsa when we had our aha! moment. She and colleague Cristi Horton were discussing opportunities we could create for our students and a social media emphasis hit a chord. Out of that brainstorming session, a social media conference was devised and then it blossomed into an institute, with board members from various disciplines. We wanted to better prepare our students to be successful in today's social media climate and that grew into helping our community members also. The all-female board has been a positive influence for the undergraduate women who interned at TSMRI.

Sostenibilidad

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Cuéntanos sobre tus alianzas.

TSMRI has partnered with campus departments. For example, the Tarleton State University Career Services, Center for Instructional Innovation, Marketing and Communication, Dick Smith Library, and R.E.A.L. Committee provided funds or donations in-kind to help develop the first conference. The mayor of Stephenville and university president attended our conference.

Por favor, pon en claro las necesidades u ofertas que hayas mencionado anteriormente y/o sugiere categorías de apoyo que no están especificadas en la lista

Needs: We are grateful for any help spreading our message and social media presence. We are interested in partnerships for research and information sharing and always seeking ways to expand our network. Resources: Our board and interns are an energetic group that is creative and good at problem-solving. We love to brainstorm. Our group members have various talents like K-12 experience & marketing.

39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben updated this Competition Entry.
39 weeks ago Sarah Maben submitted this idea.