This seems to be a sound initiative with precedents elsewhere in the region, such as the campaigns by Poder Ciudadano in Argentina. We need more information on the methodology – is the statistical analysis a comparison of reported expenditures with imputed costs of campaigns? To what extent has this been done before in Brazil? How is it different from the Argentine experience? Lastly, more serious answers to the questions about impact and sustainability would be helpful.

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Thank for your comment. However, there is some misinformation. Às Claras has nothing to do with Poder Ciudadano's initiative. The latter measured appearences of candidates in TV and tries to extrapolate from there. Às Claras uses data provided by candidates to the electoral authority. Differently from Argentina, in Brazil candidates are required to do that. As for the statistical analyses we provide, I could describe them here but it would much more efficient to actually visit the website and have a look (www.asclaras.org.br). You will see that there's no similarity (and even less inspiration) from Poder Ciudadano's. The initiative is (as mentioned) pioneering, not only in Brazil but elsewhere. There are some previous initiatives in the same general family in the US, but those are also different (the institutional environments are different, so whatever analises are done will considerablu differ). Impact is very hard to directly assess. Às Claras is widely used by the press. Sustainability is quite simple. The thing is essentially settled and data from subsequent elections are imputted with minimal cost.

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