Growth Tracker Full Details
Start
01/08/12
End
Growth Tracker
Impact Report
Critical Information Change
Milestone1 de 1
Milestone 1
Creado: 01/08/12
Actualizado por última vez: 01/15/12
Goals
Attract 100 users through website registrations
Partner with 5 sponsorship businesses or organizations
Win $50,000 business plan competition
There is a well-documented health crisis taking place in America. Knowledge, however, is not enough. What everyone needs is motivation to make healthier choices on a daily basis.
Fitlanthropy’s core operating principle is treating health as a social good. We all benefit from a healthier community – whether it’s physical health, positive empowerment, or charities with greater financial resources. Fitlanthropy provides an online platform where people join or create challenges related to health, fitness, or wellness. They link their progress to charitable causes of their choosing to provide stronger motivation to surpass their goals.
Our online platform allows for collaborations among three main stakeholders in health and fitness. Our individual "fitlanthropists" pick a new health goal and choose their favorite cause to benefit from their efforts. They then mobilize friends and family to pledge money to this cause to increase their motivation. We also increase