ORGANIC FACTS - Your Gateway to Unbiased Information
This entry has been selected as a finalist in the
GMO Risk or Rescue? Helping Consumers Decide competition.
Organic Facts in an online portal that provides detailed unbiased information on organic food (and food in general) to consumers, farmers, manufacturers and retailers through the Internet. It also provides an avenue to organic businesses for exploring new opportunities both locally and globally.
About You
Section 1: About You
First Name
Kiran
Last Name
Patil
Website
Organization
RuralTech Services
Country
India
Section 2: About Your Organization
Organization Name
RuralTech Services
Organization Website
Organization Phone
919920516997
Organization Address
c/o I D Mahajan, 72-A, Shivam Apartments, Amboli Jaiprakash Junction, Andheri West, Mumbai, Maharashtra, India.
Organization Country
India
Your idea
Name Your Project
ORGANIC FACTS - Your Gateway to Unbiased Information
Country your work focuses on
India
What makes your approach innovative?
1. Access to unbiased information on organic food (and food in general) is limited, which impacts the food habits of consumers and their health in the long run. Organic Facts provides consumers with detailed information so that they can make educated decisions while shopping.
2. Organic Facts uses the Internet as its medium of information dissemination, which help it provide vast information easily across geographies.
3. Organic Facts provides farmers, manufacturers and suppliers, knowledge on best practices prevalent in different parts of the world enabling them improve the quality of their products and efficiency of their production methods.
4. Organic Facts helps farmers, manufacturers, and suppliers connect with each other and consumers, and explore new business opportunities.
Describe Your Idea
Organic Facts in an online portal that provides detailed unbiased information on organic food (and food in general) to consumers, farmers, manufacturers and retailers through the Internet. It also provides an avenue to organic businesses for exploring new opportunities both locally and globally.
How will you sustain your solution?
Organic Facts will sustain the solution in the following ways:
1. Information: We regularly upload new content on various topics (including guest articles), which helps visitors learn new aspects of organic living.
2. Resolving queries: We advise our visitors (especially farmers, retailers and consumers) who contact us seeking guidance on various aspects of organic living, which in turn increases visitor loyalty and referrals.
3. Networking: The list of Organic Food Stores available on Organic Facts helps people connect with each other, which in turn increases visitor loyalty and referrals.
4. Finance: No solution is sustainable without economic viability. Organic Facts earns revenues from advertisements and fees for directory listings.
What will be the impact of your solution?
1. Awareness: Presently, over 175,000 visitors of Organic Facts get unbiased information on organic food (and food in general) every month. We plan to increase this number to over 1,000,000 per month in the next two years.
2. Healthy Living: People understand the implications of consuming organic food (and various food items, in general), which helps them adopt a healthy lifestyle.
3. Business opportunities: The organic food directory helps farmers, retailers and suppliers connect with different entities and grow their business.
 | 192 weeks ago Aditee Khale said: Why is organic food better than GMO? about this Competition Entry. - read more > |
| 193 weeks ago Kiran Patil updated this Competition Entry. |
| 193 weeks ago Kiran Patil submitted this idea. |
