InForming InNovation InMedicine
Quality information on new treatments being used already in some parts of the world - linked to top hospitals and clinics worldwide
About Your Organization
Country where this project is creating social impact
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How long has your organization been operating?
Has the organization received awards or honors? Please tell us about them
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Select the stage that best applies to your solution
Idea (you're poised to launch)
How long have you been in operation?
Still in idea phase, but looking to launch soon
Which of the following best describes the barrier(s) your innovation addresses? Choose up to two
The Need: What problem are you trying to solve?
Doctors and researches come up with new treatments in different parts of the world, and they start working on them in the clinics/hospitals they work in. Access to this new treatments to people worldwide is limited, and the spread of those new treatments is slow to other countries
The Solution: What is your solution? Be specific!
A cloud based, fee-paid, information and booking system that can be accessed by patients from anywhere in the world, in many different languages; that sources information from the most innovative doctors working in hospitals and clinics wherever in the world they might be.
The Model: Walk us through a specific example of how your solution makes a difference; include your primary activities
*A doctor develops and tests a new procedure
*The details of the procedure and the doctor and hospital are posted
*Patients worldwide pay a fee and access information on the procedure and the doctor
*Patients can choose to pay a doctor fee and send exams etc on-line to doctor to see if they could benefit from the new treatment
*Based on doctor's feedback patients decide to book an appointment with doctor
*Site has association with other companies to make the trip also easier
The Marketplace: Who are your peers and competitors? Identify others also working to address the needs you are and what differentiates you from them. What challenges could these players pose to your success or growth?
*Many organizations, hospitals, universities, that provide partial information for free. We will create a trusted brand and provide quality.
*Sites with traditional and non-traditional information published like www.newcures.info
*Government organizations like http://clinicaltrials.gov/ which provide information on trials. We would focus on treatments that have passed the trial stage and have not become mainstream yet.
*Organizations like www.shopdoc.com that list doctors in different specialties and locations. We will focus on the best and most innovative clinics and hospitals worldwide
*Word-of-mouth and sending doctors information requests or booking with them without a prior on-line interaction. Our system will help so the customer will be willing to pay the fee
This Entry is about (Issues)
Founding Story: We want to hear about your "Aha!" moment. Share the story of where and when the founder(s) saw this solution's potential to change the world.
As I was discussing with a friend a couple ideas I have about telemedicine - which in principle are more complex than this one - I just thought: "what if I start focusing on the information side first?". Then I discussed with 2 friends that have doctors in their families - one mentioned his brother is practicing a new type of surgery and the procedure is not known here - he has refered people to him. My other friend said her brother had developed some device and would need to spread the use - though this last one is not exactly the core of my plan it is a potential extension of it. She as many other friends 'potential' users of the idea have been very supportive of it.
Please describe the goal of your initiative; outline what you are trying to achieve
Faster and more global access to new treatments developed in medicine - true, would serve initially people that can pay for it, but I believe innovations like this have a cascading effect to the whole society
What has been the impact of your solution to date?
Not started yet
What is your projected impact over the next five years?
To have created a trusted central point of information that almost starts feeding itself (quality control will always need to be there) because doctors see the benefit of sharing their new treatments through it, and patients are using it more and more to get access to the latest treatments available independent of national rules, trials and regulations. Maybe doctors will be using it also to plan updates to their skills and practices.
What barriers might hinder the success of your project? How do you plan to overcome them?
Quality - we will establish a process that will be followed everywhere in the world before anything gets published; we will ensure complete transparency to users - as of potential risks of treatments and the many or few cases that so far have been treated
maybe some governments or hospitals will be weary of the idea - mistrusting quality and concerned by the protection of people from 'fake doctors' or 'not 100% proven risks'. This site will work only with legal hospitals and clinics around the world. This site is a tool for information and contact only - the patient will visit the doctor like any time now and will make his own judgement about his/her credibility. Currently, people do the same just information is not so easily accessible.
Winning entries present a strong plan for how they will achieve and track growth. Identify your six-month milestone for growing your impact
Have the product in place and buy-in from 5 to 10 credible hospitals
Identify three major tasks you will have to complete to reach your six-month milestone
Create a list of hospitals and clinics worldwide (define the initial countries to be sourced)
Prepare the site mock version, and the sourcing and quality process to be presented
Get buy-in from source of information and create the product
Now think bigger! Identify your 12-month impact milestone
launch the first pro-type of the site with at least 20 different new treatments in 2 languages
Identify three major tasks you will have to complete to reach your 12-month milestone
Hire 'consultants' to help continue recruiting hospitals/clinics
Start marketing process - tracking use and numbers - start directed publicity funding
Identify 'the' quality on-line medical translation to work with
Tell us about your partnerships
I am looking for a couple partners - someone with medical experience and someone with internet marketing experience in the e-commerce and/or healthcare sector
Are you currently targeting other specific populations, locations, or markets for your innovation? If so, where and why?
The project would not be geographically targeted - from the source of information yes, from the available languages yes, but access would be hopefully global
What type of operating environment and internal organizational factors make your innovation successful?
The success factors will be clarity of purpose, create but flexible plan and targets, ability to share a vision with the source of information, market and gain trust within users of service, and maintain low operating expenses
Please elaborate on any needs or offers you have mentioned above and/or suggest categories of support that aren't specified within the list