InvivoPlay is a Facebook-integrated social game about life that combines your virtual and real life, improves your five complementary life areas (health, social, wisdom, spiritual, wealth), and helps you become happier. It is based on scientific research, but works through fun. Its main purpose is to utilize popular trends of social gaming and use them to increase society ́s well-being, which is something completely new and unique on a global level.

InvivoPlay is at the beta stage - initial testing of the product was done, feedback from user collected and we are making the final improvements before the official launch in the fall. We are beyond the validation phase and very optimistic about the future:).

Problema

InvivoPlay is based on research and science of positive psychology. We do one thing - WE HELP PEOPLE BECOME HAPPIER! Did you know that women get 10% more successful just by sharing goals with their friends? And that men are 22% more successful if they actually set goals? One of our team members has done an extensive graduate and post-graduate research on performance and goal setting. The research actually received two awards, one academic and one for its practical value. We looked into science for answers why only a small percentage of people make their dreams come true. It is because goals are everything that dreams are not - they are structured, clear, planned and executed. Many people fail to turn their dreams into goals because the process is not appealing and it is so much hard work. We make this process and its execution fun, and we keep you motivated all the way. Based on the research and users‘ statements, we can point out three benefits. They are unique because of the way they are combined in the same product: - Social (users connect and compete with their friends) - Entertainment (it is a game), - Improves life quality and makes users feel happier (opens new opportunities, challenges users to explore life and self-fulfill).

Solução

Our solution is innovative because it uses popular trends of social gaming and turns them into an opportunity to increase society's well-being. InvivoPlay is a gamification, its framework is designe din a way that corresponds to principals of positive psychology.

Exemplo

InvivoPlay is a fun life-management and life-improvement tool that helps you become happier. You can create and complete different challenges in your everyday life, alone or with your Facebook friends. This way you improve your 5 life ares (as we usually divide our lives - health, wealth, visdom, spiritual, social). For example, you can become more self-confident by completing challenges created by life coaching company, you can quit smoking, lose weight, foster your relationship with your family, etc. All this, while you are having fun!

Ofertas e demandas

Our competitors are: SCVNGR - their concept is to go places, complete challenges, and receive rewards in the game and in real life, Quest.li – a game platform for challenges fulfilled in real life which are not location based but do not offer any value except from having fun, and Viary – a B2B behavioral change app for professionals. InvivoPlay is fun like challenges on SCVNGR or Quest.li, and it is designed based on scientific facts like Viary. We differentiate based on offering life improvement and happiness, delivered through scientifically designed process. Gamification where users engage in fun activities that actually contribute to increasing happiness in reality is a pretty new concept in the market. This is where we fit in. Super Better is currently the closest competitor, launched 2 months ago – gamification that helps people recover after injuries and having healthier lifestyle.