I am so glad that Jack was spreading the word. He and I had a long chat whilst he was in London and he mentioned different projects taping into the World Cup to promote sanitation through sports. Brilliant!
Are you guys also organizing the WC tournament? He mentioned it to me (and I love the pun with the WC for World Cup and toilet!) but I haven't seen the entry yet.
Are you tackling specific health/sanitation issues to attrack girls to play football (like separate toilets/sanitation tissues etc)?
Use the World Cup in Africa as a kick-off and continue with the World Cup's activities everywhere they go throughout the year.
Although toilet was a taboo before, it is fast becoming a sexy subject due to massive media coverages thanks to its humor power.
Using the World Cup's WC acronym is an effective tool for media coverages. Mix humor with serious hard facts and they'll listen.
Sanitation is no laughing matter, but the way to make people talk is to make them laugh first.
This is definately a great idea that shall see transmittable diseases prevented by over 50%. However, your project should say more specifically about the countries, areas and people it is working with. Let us know their names (especially countries and proffesional players). Again state clearly what is it you have on the ground at the moment.
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Hi Thorsten,
I am so glad that Jack was spreading the word. He and I had a long chat whilst he was in London and he mentioned different projects taping into the World Cup to promote sanitation through sports. Brilliant!
Are you guys also organizing the WC tournament? He mentioned it to me (and I love the pun with the WC for World Cup and toilet!) but I haven't seen the entry yet.
Are you tackling specific health/sanitation issues to attrack girls to play football (like separate toilets/sanitation tissues etc)?
I wish you good luck on the competition!
Renata
Hello Thorsten,
Use the World Cup in Africa as a kick-off and continue with the World Cup's activities everywhere they go throughout the year.
Although toilet was a taboo before, it is fast becoming a sexy subject due to massive media coverages thanks to its humor power.
Using the World Cup's WC acronym is an effective tool for media coverages. Mix humor with serious hard facts and they'll listen.
Sanitation is no laughing matter, but the way to make people talk is to make them laugh first.
This one is going places.
Jack Sim
Founder, World Toilet Organization
And I love the video with the players!!
Congrats!
Renata
This is definately a great idea that shall see transmittable diseases prevented by over 50%. However, your project should say more specifically about the countries, areas and people it is working with. Let us know their names (especially countries and proffesional players). Again state clearly what is it you have on the ground at the moment.
Great way to highlight a neglected issue - safe water and sanitation. We'll do what we can to spread the word.
John
http://www.cleantheworld.org voted for your idea, help us in the Pepsi Refresh Project at: http://pep.si/dCofs4
WASH United has unlimited potential in making toilets sexy! Way to go!
Dear All,
please visit the WASH United website for latest campaign news and photos: http://www.wash-united.org/countries/all-countries.html !
Best,
Rima
WASH United is now in full-fledged roll-out mode in all 8 target countries in Sub-Saharan Africa. This means that activities in schools and football clubs aimed at educating children about the importance of safe drinking water, sanitation and hygiene and facilitating life-saving behaviour change are now virtually taking place every day.
You can learn more about our work on the ground at: http://www.wash-united.org/countries/kenya.html?no_cache=1. Also visit the Mali (http://wash-united-mali.blogspot.com/) and Burkina Faso (http://wash-united-bf.blogspot.com/)blogspots.
If you are interested in learning more about the materials we use, please go to http://www.wash-united.org/about-us/what-we-do.html
Regards,
Thorsten
WASH UNITED can only win!
The potential of this idea is so gigantic!
So vote!
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