LEADER - a language course, media and communication center
LEADER empowers youth by running community radio in schools and using English language to create global movement in order to cultivate empathy.
Sobre Sua Organização
Nome da Organização
LEADER (Learn English And Develop Empowered Region)
Página da organização na internet
País da organização
Países onde este projeto vem gerando impacto social
Sua organização é
Seu papel na Educação:
Natureza da escola na qual seu projeto está afiliado:
Privada (mensalidade paga)
Há quanto tempo sua organização está em operação?
Menos de um ano
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Inicial (um piloto que começou recentemente)
Há quanto tempo seu projeto está em atividade?
Implementado há menos de um ano
A necessidade: Qual é o problema que você está tentando resolver?
Indonesia is at the moment confronted by for example two hard issues: fighting corruption and disaster preparedness and quite obvious there is a gap within our leadership in dealing with corruption or even has a plan when disaster strikes. Media and communication –in my view- play crucial role in shaping our future, our region and our next generation. Media can educate mass audience by addressing the above two hard issues for instance using a microphone. Combining language course with media literacy is to activate empathy.
A Solução: Qual é a sua solução? Seja específico!
We believe in process and by process we mean education. Our mission to tackle the above issues is through media literacy and foreign language skills. English course is stepping stone and integration truly occurs through the radio internet later on. LEADER’s radio internet will become a lab for our language students; they can practice speaking foreign language, they can actually have listeners and feedbacks to their radio programs and most importantly, they can voice their own creativity and create culture. In other words, our language students are contributing to social change and be the agent of change by creating radio messages. Radio programs are carrying monthly thematic such as: disaster response awareness, fight corruption, green campaign, against HIV/AIDS stigma, bike to school, and so on.
O Modelo: Demonstre através de um exemplo específico como sua solução faz a diferença; inclua suas atividades primárias
The original idea is to integrate language course with media comprehension. Our core product is called ENGLISH WITH PUBLIC SPEAKING. English for children is focusing on story-telling (the stories will talk about godly characters; addressing fighting corruption issue, children are encouraged to be honest in dealing with money or in disaster mitigation, children are invited to donate their pocket money for children victim in disaster-affected community). Teens class will learn not only English language but also combined with speech & debate, Master of Ceremony (MC) and Radio/TV presenting. And also Adults class will focus on giving presentation and how to become MC. Integration truly occurs when students of LEADER broadcast their voices bilingually (Indonesian & English) through the radio internet later on. Our language students will become peer-educator through radio. The education on disaster mitigation and against corruption is indeed needed for Indonesians nowadays and radio internet is the tool to educate mass audience. LEADER’s radio internet integrates communication skills with media. LEADER is not a formal school nor it wants to create a new one, rather we work with schools or collaborate in empowering young generations and investing future Indonesian leaders through language savvy, media aptitude and communication agility.
O Mercado: Quem são os seus pares e concorrentes? Identificar os outros que também estão trabalhando para solucionar as mesmas necessidades que você e o que você faz de diferente em relação a eles. Quais seriam os desafios impostos por esses concorrentes que impactariam no seu sucesso ou crescimento?
In reference to English course then international brand such as EF or national franchise such as LIA would be our competitors. However, ENGLISH WITH PUBLIC SPEAKING takes niche skills especially combining language course with radio internet. LEADER’s radio internet will eventually become a lab for our language students; they can practice speaking foreign language, they can actually have listeners and feedbacks to their radio programs and most importantly, they can voice their own creativity and create culture. We believe English skill as a stepping stone and radio internet as agent of change. In this sense, we have no particular competitor.
Agora que você falou sobre sua solução, ajude-nos a entendê-la melhor
Defina sua organização, programa, serviço ou produto em 1-2 frases. [140 caracteres]
LEADER is a language course, media and communication center that empowers young people to become future Indonesian leaders.
Identifique o que é inovador na sua solução em 1-2 frases. [136 caracteres]
ENGLISH WITH PUBLIC SPEAKING,we empower language students with media literacy (radio,TV,internet) so that they bring about social change
Temas relacionados à inscrição
Qual foi o impacto da sua solução até hoje?
Students are not only learning language agility but much more than that they can speak up via radio and actually become peer-educator addressing social issues that they are facing nowadays.
Activating empathy in school (using RADIO CLUB) is by airing Community Service Announcements (CSA), Interview, Drama, etc, we can plan a monthly thematic schedule for example in December we campaign about anti drugs. January, we promote "new resolution, new attitude"-we can talk about anti-bullying in that sense and during February since it is Valentine's Day, we may promote love not just to those surrounds us but also caring for people/children in disaster-affected area by giving donation as an act of love etc, in the end We appreciate creativity that creates culture. Real Campaign, Real Issue & Real Students.
With RADIO CLUB, all community members (students, teachers & staffs) are exposed to social issues and contribute to solve the problems.
Qual é a sua expectativa de impacto para os próximos 1 - 3 anos?
The next 3 years, I hope LEADER’s radio internet can be accessed by a lot of youngsters overseas, so we aim to bring the world to Indonesia and obviously bring Indonesia to the world. This model can be duplicated by schools around the world and by connecting through radio internet, we can actually create global movement. Of course, we must apply firstly from our home country that is Indonesia and develop our region that is Banten.
LEADER empowers youth by running community radio in schools and using English language to create global movement in order to cultivate empathy. Real Campaign, Real Issue and Real Students !
Quais são as barreiras que podem impedir o sucesso do seu projeto? Como você planeja superá-las?
There are only two things I believe; patience and money. With money we can have and choose resources whether it is human resources or others. To find money, it takes a lot of communications, selling ideas, proposals, make connections, networking, etc. On top of that is patience. Only time can tell how someone can endure his patience.
As inscrições vencedoras apresentam um plano sólido sobre como vão alcançar e acompanhar o crescimento do projeto. Identifique as metas de seis meses para aumentar seu impacto.
Create LEADER’s website which means buying a domain for designated radio internet.Finally, promote the website & English course
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os seis (6) meses
carefully choose a team members
create the platform for radio internet; this means buying broadcast and internet equipments.
Promotion, promotion and promotion!
Agora pense grande! Identifique qual seria sua meta de impacto para 12 meses
This period is the best time to evaluate, for example how many language students registered and how many visitors to our website
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os doze (12) meses
Team meeting to discuss what is the result of language students evaluation - qualitative indicators
Team meeting to find out the significance numbers of our website’s visitors
Brainstorming how can we respond to the results of the evaluation above. What necessary action in order to set bigger impact
História: Queremos saber mais sobre o momento de descoberta desta solução. Conte-nos a história sobre onde e quando o(s) fundador(res) vislumbrou(aram) o potencial desta solução para mudar o mundo. [125 palavras]
The founder of this project is myself. The idea actually began in 2004, while I was hosting a specialized English program on radio called “Spotlight” on a part-time basis in Heartline radio, Tangerang. In 2007, I joined the radio full-time and from that moment, I created project that entails schools to have “Radio School” as their after-school activity. Two schools in Jakarta & Banten were collaborating with Heartline radio until 2010. The attached video of Radio School is to give an overview to judges and readers but not only until October 2011 that LEADER was created. We want to empower schools by integrating English course with media literacy. Why English? Because we believe in using English to create global movement.
Por favor, explique de que forma o estabelecimento de parcerias é importante para o sucesso de sua inovação
We partner with Hope Asia Foundation in terms of they lease out spaces.
We are in the midst of proposal writing to various schools both in Banten as well as Jakarta. We offer them an English language course and RADIO CLUB as their after school activity.
Qual o perfil da equipe (colaboradores, voluntários etc.) que vai garantir o cumprimento das metas de crescimento identificadas por você na seção ‘Impacto Social’?
Staff is categorized into 2: teaching staffs and broadcast/IT staffs, while our language students will become volunteers when they create and broadcast radio messages.
Fale mais sobre as necessidades ou ofertas que você selecionou anteriormente e/ou sugira categorias de apoio que não foram listadas
In the next 5 years, I would have imagine that this model will become solid. I would expect to enhance it, so that other countries may duplicate the same idea. It might well adopt the franchise model of LEADER. The more countries adopt this model, the more global our LEADER network. That is why the kick-off is with English language as we want other countries to acquire this LEADER model.
|61 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Hello Edwin Rutsch, Radio is just a medium, the person behind the microphone what's really important. Wikipedia: Empathy is the ... sobre esse Competition Entry. - leia mais >|
|61 semanas atrás Edwin Rutsch disse: How does a radio station promote empathy? do you talk about empathy? sobre esse Competition Entry. - leia mais >|
|61 semanas atrás Carly Stiana Scheffer-Sumampouw disse: LEADER empowers youth by running community radio in schools and using English language to create global movement in order to cultivate ... sobre esse Competition Entry. - leia mais >|
|61 semanas atrás Carly Stiana Scheffer-Sumampouw atualizou esta Competition Entry.|
|61 semanas atrás Edwin Rutsch disse: In just a sentence or two, would you share what you see as the most effective way your program is building, fostering or nurturing a ... sobre esse Competition Entry. - leia mais >|
|61 semanas atrás Carly Stiana Scheffer-Sumampouw atualizou esta Competition Entry.|
|63 semanas atrás Carly Stiana Scheffer-Sumampouw atualizou esta Competition Entry.|
|63 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Thank you Alissa Wahid, I try to include your comment in my entry. Some of the reply is also for Eppel Eve that I'm pasting below. The ... sobre esse Competition Entry. - leia mais >|
|63 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Thank you for the comment Eppel Eve, I actually have been working in sending proposals to interested schools at the moment, however of ... sobre esse Competition Entry. - leia mais >|
|63 semanas atrás Alissa Wahid disse: Dear Carly, Working with youth requires us to come up with strategies suitable with their lifestyle and needs. Your choice of ... sobre esse Competition Entry. - leia mais >|