BeLonG To Stand Up!

Stand Up! builds empathy in schools by saying: Let’s support our LGBT friends! Don’t Stand for Homophobic Bullying!

Sobre Você

Organização: BeLonG To Youth Services mais ↓↑ ocultar↑ ocultar

Sobre Você

Nome

Michael

Sobrenome

Barron

Sobre Sua Organização

Nome da Organização

BeLonG To Youth Services

Página da organização na internet

País da organização

Irlanda, DB, Dublin

Países onde este projeto vem gerando impacto social

Irlanda, DB, Dublin

Sua organização é

ONG/OSC

Seu papel na Educação:

Outros.

Natureza da escola na qual seu projeto está afiliado:

Outros

Há quanto tempo sua organização está em operação?

Mais de 5 anos

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INOVAÇÃO

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Selecione o estágio que melhor se aplica à solução

Crescimento (seu piloto está em andamento e começa a se expandir)

Há quanto tempo seu projeto está em atividade?

Em execução entre 1 e 5 anos

A necessidade: Qual é o problema que você está tentando resolver?

In December 2011, the UN Secretary General declared that “homophobic bullying is a grave violation of human rights and a public health crisis”. Homophobic bullying is widespread in Irish schools, leading to suicide. Irish research found that 12 is the most common age for a young person to discover that they are LGBT; yet 17 is the most frequent age to tell someone. These five years – during secondary school – can be a very vulnerable time. As a result of the homophobia they experience, 50% of Irish LGBT young people seriously thought of ending their lives; 20% attempted suicide.

A Solução: Qual é a sua solução? Seja específico!

BeLonG To saw the urgent need to address this “human rights and public health crisis” in Ireland. We created an annual awareness campaign, Stand Up – Don’t Stand for Homophobic Bullying – that aims to save young people’s lives by encouraging empathy and friendship between Lesbian Gay Bisexual and Transgender (LGBT) secondary school students and other students. We chose to emphasise empathy and friendship because young people had told us that it was the support of their best friend that helped them to cope with homophobia. By empowering young people in this way, we reduce isolation and increase safety for LGBT school students.

O Modelo: Demonstre através de um exemplo específico como sua solução faz a diferença; inclua suas atividades primárias

Stand Up! Awareness Week begins with an Educational Pack sent to all secondary schools across Ireland, endorsed by the National Principals Association. The Pack builds empathy and inclusion of LGBT young people among principals, teachers and students; and it educates school leaders about their legal responsibilities regarding homophobic bullying. (See attached Stand Up Guide, etc.)

Stand Up also engages directly with school students through online videos on Facebook and YouTube. The Stand Up online videos build empathy towards LGBT young people among all school students. The videos reveal the distress and isolation caused by homophobic bullying. They then show different ways that young people themselves take the initiative to “stand up” against homophobia. The 2011 video shows the power of one young person moving from empathy to friendship and empowerment. The 2012 video allows viewers to interact with the video, directly engaging their empathy and desire to find ways to support their friends. (See attached video URLs)

The 2011 Stand Up video had 870,000 views on YouTube; and Thomas Hammarberg, Commissioner for Human Rights, Council of Europe, said that Stand Up was “indispensable” in tackling homophobic bullying.

O Mercado: Quem são os seus pares e concorrentes? Identificar os outros que também estão trabalhando para solucionar as mesmas necessidades que você e o que você faz de diferente em relação a eles. Quais seriam os desafios impostos por esses concorrentes que impactariam no seu sucesso ou crescimento?

BeLonG To is the only national organisation working directly with LGBT young people across Ireland. In working to eliminate homophobia from schools, our peers are GLEN (Gay/Lesbian Equality Network), a policy-focused NGO who work with various stakeholders in education. We collaborate frequently, e.g. developing a school curriculum on LGBT issues, and a proposed Government Working Group on homophobic bullying. BeLonG To’s and GLEN’s work is complementary rather than competitive. We engage with young people, advocating on their issues; GLEN engages on a range of policy issues. Our work overlaps in the area of homophobic bullying.

Agora que você falou sobre sua solução, ajude-nos a entendê-la melhor

Defina sua organização, programa, serviço ou produto em 1-2 frases. [140 caracteres]

BeLonG To empowers LGBT young people in Ireland to develop confidently, and participate as agents of positive social change.

Identifique o que é inovador na sua solução em 1-2 frases. [136 caracteres]

Stand Up! builds empathy in schools by saying: Let’s support our LGBT friends! Don’t Stand for Homophobic Bullying!

IMPACTO SOCIAL

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Qual foi o impacto da sua solução até hoje?

Stand Up! packs, posters and videos were sent to all 750 Irish secondary schools, and thousands of students participated in Stand Up! activities. Teachers and principals praised the campaign as offering a unique opportunity for students to develop empathy with those who experience homophobic bullying. Irish and international sports and media stars supported Stand Up, garnering the campaign exceptional media coverage. The Stand Up videos went viral on YouTube (800,000+ views in 2011) and students told us the videos helped them identify with those who experience homophobic bullying, and empowered them to make their schools safe for LGBT students.

Qual é a sua expectativa de impacto para os próximos 1 - 3 anos?

Stand Up Awareness Week against Homophobic Bullying is projected to be actively taken up by thousands of more students each year, as they engage with Stand Up school activities and with our online campaign.

In 2014, we will extend Stand Up! to primary schools across Ireland. This will address the ways that homophobic bullying actually begins among small children in their first years at school and has become widespread by the time children reach 11-12 years.

Quais são as barreiras que podem impedir o sucesso do seu projeto? Como você planeja superá-las?

Potential barriers:
a) Reductions in funding for Stand Up!
b) Resistance to our messages against homophobic bullying.

To be overcome by:
a) Stepped up donations from individuals across Ireland, to be won by integrating our campaigning and fundraising messages.
b) Winning endorsements for Stand Up! from young people’s organisations such as the Youth Parliament and from powerful potential allies such as teachers and guidance counsellors.

As inscrições vencedoras apresentam um plano sólido sobre como vão alcançar e acompanhar o crescimento do projeto. Identifique as metas de seis meses para aumentar seu impacto.

Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os seis (6) meses

Atividade 1

Secure financial support for Stand Up from key funders and donors.

Atividade 2

Recruit video makers to engage with young people; begin production of new online video.

Atividade 3

Refine outreach strategy to schools, update databases, and plan promotion of online video.

Agora pense grande! Identifique qual seria sua meta de impacto para 12 meses

Stand Up 2013 will have been launched in March achieving higher levels of support from youth, teachers and the Irish media.

Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os doze (12) meses

Atividade 1

Win endorsements of Stand Up from 3 key organisations in addition to the Principals’ Association.

Atividade 2

Produced and launched new Stand Up online video.

Atividade 3

Produced and distributed new Stand Up educational pack for schools.

História: Queremos saber mais sobre o momento de descoberta desta solução. Conte-nos a história sobre onde e quando o(s) fundador(res) vislumbrou(aram) o potencial desta solução para mudar o mundo. [125 palavras]

Since BeLonG To’s founding in 2003, young people told us about their experiences of homophobic bullying in schools; these were confirmed by academic research findings (see Question 3 above). We developed two campaigns against homophobic bullying in 2002 and 2006. However, a breakthrough in our message and our audience came in 2010 and led to the Stand Up campaign. Young people told us that their friends were defending them and helping them cope with homophobia at school. In consultation with young people, we refined campaign messages so they encouraged empathy, friendship and empowerment. The Stand Up campaign garnered an immediate surge of interest and support and transformed advocacy work against homophobic bullying in Ireland.

SUSTENTABILIDADE

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Por favor, explique de que forma o estabelecimento de parcerias é importante para o sucesso de sua inovação

BeLonG To deeply values our partnerships with other key players regarding homophobic bullying, including: National Association of Principals, National Office for Suicide Prevention, LOOK - Parents’ group, GLEN, National Youth Council of Ireland, Youthwork Ireland, and the Department of Education.

Qual o perfil da equipe (colaboradores, voluntários etc.) que vai garantir o cumprimento das metas de crescimento identificadas por você na seção ‘Impacto Social’?

The success of Stand Up depends on a dedicated team of staff and volunteers committed to learning about homophobic bullying, to encouraging empathy among young people and to empowering young people to respond to homophobic bullying. A small number of staff work on Stand Up all year; BeLonG To is also very lucky to have a volunteer team of 70 “Stand Up Activists” who come on board at key moments.

Fale mais sobre as necessidades ou ofertas que você selecionou anteriormente e/ou sugira categorias de apoio que não foram listadas

BeLonG To would be pleased to share our successful strategies and our challenges with other NGOs doing similar work. This could include sharing in relation to topics such as fundraising, and the use of social media.

AnexoTamanho
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