LEADER ABC - Adolescent Broadcasting Community
LEADER(Learn English And Develop Empowered Region) is a language course,media &communication center that empowers young people to be the future Indonesian leaders.LEADER ABC is our campaign to school.
Sobre Sua Organização
Nome da Organização
LEADER (Learn English And Develop Empowered Region)
Página da organização na internet
País da organização
Países onde este projeto vem gerando impacto social
Sua organização é
Há quanto tempo sua organização está em operação?
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Nome do seu projeto
LEADER ABC - Adolescent Broadcasting Community
Selecione o estágio que melhor se aplica à solução
Inicial (um piloto que começou recentemente)
Há quanto tempo está em funcionamento?
Implementado há menos de um ano
Qual(is) item(ns) abaixo descreve(m) melhor a(s) barreira(s) que sua inovação soluciona? Escolha até dois itens.
A necessidade: Qual é o problema que você está tentando resolver?
Indonesia is at the moment confronted by two hard issues: fighting corruption and disaster preparedness and quite obvious that there is a gap within our leadership in dealing with corruption or even has a plan when disaster strikes. Media and communication –in my view- play crucial role in changing mindset & shaping our future,our region and our next generation.Take for example,a lot of natural disasters happen in our country,communities that are severely damaged are those who holds unto misleading local wisdom.Media can educate mass audience by addressing the above top two issues by using a microphone.Another behavioural problem is corruption amongst decision makers in our country and I personally think it is the results of our previous education system that does not emphasize character.
A Solução: Qual é a sua solução? Seja específico!
We believe in process and by process we mean education. Our mission to tackle the above issues is through education of media literacy and foreign language skills. English course is stepping stone to go global and integration truly occurs with the radio internet later on. LEADER’s radio internet will become a lab for our language students; they can practice speaking foreign language, they can actually have listeners and feedback to their radio programs and most importantly, they can voice their own creativity to create culture. In other words, our language students are contributing to social change and be the agent of change by creating radio messages. Radio programs are carrying monthly thematic campaign such as: disaster response awareness, fight corruption, green campaign, stop bullying and the list can goes on. Combining language course with media literacy is strategic especially it is embedded in schools to target youngsters (both girls and boys) and build godly character.
O Modelo: Demonstre através de um exemplo específico como sua solução faz a diferença; inclua suas atividades primárias
The original idea is to integrate language course with media comprehension. Our core product is called ENGLISH WITH PUBLIC SPEAKING,while our campaign to school titled LEADER ABC, both words are acronym of Learn English And Develop Empowered Region Adolescent Broadcasting Club. We–at the moment- create a module for two groups of people: Children and Teens.
1).English for children is focusing on story-telling (the stories will talk about godly characters; addressing fighting corruption issue, children are encouraged to be honest in dealing with money or in social activity, children are invited to donate their pocket money for children victim in disaster-affected community).
2).We call our module for teens ENGLISH FOR BROADCAST 1 (will combine english with radio internet). ENGLISH FOR BROADCAST 2 will combine speech&debate,Master of Ceremony(MC) & Radio/TV presenting. Secondary school students will eventually run a community radio within their school but then going global with internet. Our language students will become peer-educator through radio. The education on disaster mitigation and against corruption is indeed needed for Indonesians nowadays and radio internet is the tool to educate mass audience.LEADER’s radio internet integrates communication skills with media.We go to school and do in-house training, because LEADER is not a formal school nor it wants to create a new one, rather we work with schools and collaborate in empowering young generations and investing future Indonesian leaders with integrity through language savvy,media aptitude and communication agility.
O Mercado: Quem são os seus pares e concorrentes? Identificar os outros que também estão trabalhando para solucionar as mesmas necessidades que você e o que você faz de diferente em relação a eles. Quais seriam os desafios impostos por esses concorrentes que impactariam no seu sucesso ou crescimento?
In reference to English course then international brand such as EF or national franchise such as LIA would be our competitors. However, ENGLISH WITH PUBLIC SPEAKING takes niche skills especially combining language course with radio internet course. LEADER’s radio internet will eventually become a lab for our language students; they can practice speaking foreign language, they can actually have listeners and feedbacks to their radio programs and most importantly, they can voice their own creativity and create culture. We believe English skill as a stepping stone and radio internet as innovator in our education system. In this sense, we have no particular competitor.
Temas relacionados à inscrição
Qual(is) tipo(s) de solução(ões) sua iniciativa apresenta para melhorar a vida de meninas e mulheres através do uso da tecnologia? [selecione alternativas que se aplicam ao projeto]
Acesso a tecnologia, Acesso a educação/treinamento.
Qual foi o impacto da sua solução até hoje?
Students become peer-educator addressing social issues that they are facing nowadays. Qualitatively, students themselves transform their community by using media. Nevertheless, quantitative speaking, one school may adopt this model as extra-curricular (once a week). The target is 3 schools per academic year and in one school, you may have hundreds of listeners. However, we all know that internet made everything no boundaries.I keep mentioning radio whereas with current technology, all our ON AIR moments can be video taped and uploaded and featured on our web, so imagine the combination of audio, video & text to transform a community made possible by internet. When we talk about technology, boys will be more adaptive, however LEADER's module attract both girls and boys.
Each year, we can always add new interested schools along with the increase number of teachers. And beginning of August 2012, two schools have shown interest in LEADER ABC, they are EHIPASSIKO SCHOOL&NUSA INDAH SCHOOL.
Qual é a sua expectativa de impacto para os próximos 1 - 3 anos?
Upon completion of 3 academic years in JABODETABEK, I hope to apply this extracurricular activity outside Jakarta and not until after 5 year, we can replicate this after school activity model in abroad and still using the branding LEADER ABC.
The next 3 years, I hope LEADER’s radio internet can penetrate to youngsters overseas, so we aim to bring the world to Indonesia and obviously bring Indonesia to the world. This model can be multiplied by schools around the world by adopting LEADER ABC module and by connecting through radio internet, we can actually create global movement together.
Quais são as barreiras que podem impedir o sucesso do seu projeto? Como você planeja superá-las?
Success is defined differently depending in which stage. Right now my success is to find 2 schools to collaborate within this first academic school. After a year then success is when LEADER can create more buy-in into LEADER ABC project in all over Indonesia. And 3-5 years, success is when we can introduce this idea to schools abroad which can also generate income for LEADER as an organization.
There are only two things I believe; patience and money. With money we can have and choose resources; human resources, broadcast equipments & internet facility. To generate money, it takes a lot of communications process: selling ideas, proposals, make connections, networking, etc. I am working on it right now, but patience is the hardest one. Only time can tell how someone can endure.
As inscrições vencedoras apresentam um plano sólido sobre como vão alcançar e acompanhar o crescimento do projeto. Identifique as metas de seis meses para aumentar seu impacto.
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os seis (6) meses
Collaborate with minimum 2 schools maximum 3.
create the platform for radio internet (we have already created the platform for our language course).
Promote our work through various channels: brochures,facebook, twitter, video emails, radio partners, etc.
Agora pense grande! Identifique qual seria sua meta de impacto para 12 meses
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os doze (12) meses
carefully choose team members for example web-designer and multimedia staffs.
recruit and train more teachers (at this point there is only myself) .
evaluate our accomplishment and what needs to be done for future progress by research & evaluation process.
História: Queremos saber mais sobre o momento de descoberta desta solução. Conte-nos um pouco a história sobre onde e quando o(s) fundador(res) vislumbrou(aram) o potencial desta solução para mudar o mundo:
The founder of this project is myself. The idea actually began in 2004, while I was hosting a specialized English program on radio called “Spotlight” on a part-time basis in Heartline radio, Tangerang.
In 2007, I joined the radio for full-time and from that moment, I created project that entails schools to have “Radio School” as their after-school activity. Two schools in Jakarta & Banten were collaborating with Heartline radio until 2010.
From 2012,I joined First Response Indonesia which engage radio for disaster response as communication&trainer. Radio plays crucial role in saving lives. This is also the milestone when I think adults contribute to First response, while teens have LEADER ABC.
The attached video of Radio School is to give an overview to judges and readers but not only until October 2011 that LEADER was created. We want to empower schools by integrating English course with media literacy. Why English? Because we believe in using English to create global movement.
Por favor, explique de que forma o estabelecimento de parcerias é importante para o sucesso de sua inovação
I am partnering with other NGOs - Hope Foundation and First Response Indonesia. I will partner with two schools in August 2012. They are EHIPASSIKO SCHOOL & NUSA INDAH SCHOOL. Both are located in Tangerang area.
I will also partner with media corporations (radio, TV & internet).
As for our sponsors, they too could become our partners who will not only being exposed on our website but may involved in our educational activities. We must partner with universities to do research & evaluation on the effectiveness & attractiveness of our program (I am talking to one university at the moment).
Fale mais sobre as necessidades ou ofertas que você selecionou anteriormente e/ou sugira categorias de apoio que não foram listadas
Business consultancy if LEADER ABC is going to be replicated outside Indonesia.
|45 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Are you located in BSD, Agnes? FYI, one of 2 interested schools is in BSD too, as a matter of fact today is my first day teaching there :). sobre esse Competition Entry. - leia mais >|
|45 semanas atrás Agnes Irwanti disse: Great..innovation & speed is an excellent combination..it will have a larger impact if you make it. About posting an entry : No..I'm ... sobre esse Competition Entry. - leia mais >|
|45 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Thanks for the support n yes i intend to move this forward digitally via radio internet that is also why we use english so that we can ... sobre esse Competition Entry. - leia mais >|
|45 semanas atrás Agnes Irwanti disse: That is a good step stone Carly..for the radio programs also can be delivered through digital radio. For the public figure as a guest ... sobre esse Competition Entry. - leia mais >|
|45 semanas atrás Carly Stiana Scheffer-Sumampouw atualizou esta Competition Entry.|
|45 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Hi Agnes... Thanks for your input. MC Debate n speech will be introduce when students reach grade 10. I have just started this project ... sobre esse Competition Entry. - leia mais >|
|45 semanas atrás Agnes Irwanti disse: • The idea of the program is really interesting, however you can explain how to make scale of priorities to make more effective effort ... sobre esse Competition Entry. - leia mais >|
|46 semanas atrás Carly Stiana Scheffer-Sumampouw atualizou esta Competition Entry.|
|46 semanas atrás Sonja Bernhardt disse: that will be good great name good idea mods to strengthen in competition wilL be wise;-) sobre esse Competition Entry. - leia mais >|
|46 semanas atrás Carly Stiana Scheffer-Sumampouw disse: Thank you Sonja. a) When I wrote this entry, I am at the sending proposal stage. And now entering the month of August, 2 schools have ... sobre esse Competition Entry. - leia mais >|