SasaAfrica, e-commerce. everywhere. for everyone.
This project also has a Changeshop where you can read more about its latest progress.
Ir ao Changeshop: SasaAfrica, e-commerce. everywhere. for everyone..
Sasa is a peer-to-peer e-commerce technology that connects offline artisans in the developing world to online consumers using a simple mobile phone.
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Sobre Sua Organização
Nome da Organização
Página da organização na internet
País da organização
Estados Unidos , MA, Cambridge, Middlesex County
Países onde este projeto vem gerando impacto social
Quênia, NA, Nairobi
Sua organização é
Há quanto tempo sua organização está em operação?
Entre 1 e 5 anos
A organização recebeu algum prêmio ou reconhecimento público? Por favor, conte-nos mais detalhes
Technology Prize for Global Social Entrepreneurship at UW GSEC sponsored by Microsoft of $10,000; in addition, $60,000 annual support in server space and operational software
Social Impact Venture Award of $10,000 from Sheafor–Lindsay,
the Rice Alliance Business Plan Competition award of $10,000 sponsored by Miller, Egan, Molter & Nelson LLP
Business Development Support for the value of $15,000 from FLS Associates, National Collegiate Inventors and Innovators Alliance (NCIIA),
Cambridge's Women's Travel Scholarships, Center for Women and Entrepreneurship in Boston.
As informações que você fornecer aqui serão usadas para preencher todas as partes do seu perfil deixadas em branco, como interesses, informação da organização e website. Nenhuma informação do contato será tornada pública. Por favor, desmarque aqui se você não deseja que isso aconteça..
Nome do seu projeto
SasaAfrica, e-commerce. everywhere. for everyone.
Selecione o estágio que melhor se aplica à solução
Inicial (um piloto que começou recentemente)
Há quanto tempo está em funcionamento?
Implementado há menos de um ano
Qual(is) item(ns) abaixo descreve(m) melhor a(s) barreira(s) que sua inovação soluciona? Escolha até dois itens.
A necessidade: Qual é o problema que você está tentando resolver?
Women in Africa produce 60-80% of the continent’s goods. They earn only 10% of incomes. Women face economic discrimination that leads to disproportionate representation in the informal economy, leaving them unable to access financial services such as banks, loans, or credit, and vulnerable to the dangers and limitations of the cash economy. Millions of women across Africa attempt to earn a living by supplementing meager incomes by making and selling crafts - a skill that roots them deeply in culture and community. Due to a costly export supply chain, their crafts are limited to the local economy with inconsistent demand.
A Solução: Qual é a sua solução? Seja específico!
Sasa empowers craftswomen to become global entrepreneurs. Sasa is an e-commerce platform that connects offline artisans in the developing world to online consumers using a simple mobile phone. With a patent-pending, SMS-based query system vendors create personal online storefronts using our mobile phone business tools. Global consumers can then buy directly from the vendors on Sasa ’s e-commerce website, revolutionizing the supply chain into a P2P exchange. Sasa builds bridges between local crafts markets of the developing world and the global digital marketplace. Sasa transforms the ubiquitous mobile phone into a tool that expands access to economic opportunity for women, giving them a greater share of the profits of the global craft industry.
O Modelo: Demonstre através de um exemplo específico como sua solução faz a diferença; inclua suas atividades primárias
Our innovation leverages existing communications technology and infrastructure to pioneer a completely new marketplace. This new marketplace revolutionizes the way money and goods are exchanged during international trade, creating economic opportunity and increased profits for vendors, savings for consumers, and profit for Sasa .
Sasa ’s Innovations Using Sasa artisans are able to independently create sustainable micro-enterprises using mobile phones, mobile money transfers, and reliable delivery services. Sasa Africa’s innovative technology consists of patent-pending, SMS-driven mobile phone business tools for vendors to automatically upload vendor profiles and products to a P2P e-commerce website for online consumers. Sasa connects artisans to global e-commerce, even if they do not have access to the Internet, a computer, or a bank account. Sasa offers four main innovations:
1. Vendors, with no need for Internet or a bank account, can create and manage their online vendor profiles via their personal mobile phones through Sasa .
2. Sasa facilitates payment, transferring international credit card payments into mobile money.
3. Sasa revolutionizes the current supply chain into a P2P exchange.
4. Innovative tracking tools ensure efficient and secure delivery within the P2P order fulfillment process.
O Mercado: Quem são os seus pares e concorrentes? Identificar os outros que também estão trabalhando para solucionar as mesmas necessidades que você e o que você faz de diferente em relação a eles. Quais seriam os desafios impostos por esses concorrentes que impactariam no seu sucesso ou crescimento?
Design-manufacture collaboratives, fair trade importers and Ebay World of Goods/Etsy, all provide access to US consumers to quality imported handmade goods. Sasa ’s scalable technology provides first-ever direct access to an enormous and entirely new market of micro manufacturers. Sasa will maintain our competitive advantage with retention strategies and evolving and innovating our services and technology. Our patent-pending, proprietary technology developed by our team at MIT positions us as 1) the only organization to provide an accessible international sales service to micro manufacturers and as 2) a service provider to the organizations that would traditionally be viewed as competition.
Temas relacionados à inscrição
Qual(is) tipo(s) de solução(ões) sua iniciativa apresenta para melhorar a vida de meninas e mulheres através do uso da tecnologia? [selecione alternativas que se aplicam ao projeto]
Acesso a tecnologia.
Qual foi o impacto da sua solução até hoje?
Our mission is to increase access to economic opportunity for women in the developing world to improve their livelihoods. If these women are provided the tools to build micro-enterprises and access global consumers, they will be economically empowered. This economic empowerment enables them to exit the informal marketplace, establish the location, security, and terms of their trade, and contributes to sustainable community development. We have registered and trained over 200 women and girls to use mobile technology to access international markets and build micro-enterprises.
Qual é a sua expectativa de impacto para os próximos 1 - 3 anos?
Our social impact is 3 fold – reduce vocational health risks, fostering micro-enterprises for poverty alleviation, and close the global digital divide. Over the next 3 years, our projected impact is 18,000 microenterprises registered, 7,200 new mobile phone users, 37% risk reduction in the health and traceable earned income of $8,357,029.
Quais são as barreiras que podem impedir o sucesso do seu projeto? Como você planeja superá-las?
One of our challenges is establishing a growth model that allows for measured, sustainable growth. We have developed an innovative social logistics and growth strategy that will help support an incremental & socially-driven growth model, which encourages a supportive network of vendors.
Our vendor growth strategy is twofold:
-Agent model incentivizes experienced vendors to take up to five other craftswomen under their wing, familiarize them with the platform, and manage logistics until they are comfortable doing it themselves.
-E-commerce education program is used by existing community groups and women’s collectives to introduce the Sasa platform, financial and business best practices.
As inscrições vencedoras apresentam um plano sólido sobre como vão alcançar e acompanhar o crescimento do projeto. Identifique as metas de seis meses para aumentar seu impacto.
Over the next six months Sasa will see the launch, optimization, and innovation of our platform, serving 600 independent artisan
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os seis (6) meses
August, 2012 beta launch with Aitrel and GSMA’s mwomen in Nairobi, Kenya.
October, 2012 public worldwide web launch with DEMO Africa representing artisans across Kenya.
December, 2012 launch next generation query, communication, and income tracking tools.
Agora pense grande! Identifique qual seria sua meta de impacto para 12 meses
Over the next year, Sasa will expand its geographic and operational partnerships to move into new countries and support a massiv
Identifique as três maiores atividades que você terá de completar para obter a meta estabelecida para os doze (12) meses
Launch Sasa with further telecommunications service providers to support maximum access to all mobile phone subscribers.
February 2012, expand East African operations to Uganda and Tanzania.
July 2012, start West African operations in Ghana
História: Queremos saber mais sobre o momento de descoberta desta solução. Conte-nos um pouco a história sobre onde e quando o(s) fundador(res) vislumbrou(aram) o potencial desta solução para mudar o mundo:
Sasa was born after witnessing the disconnect between the incredible cultural value of developing world artisans work and the limited monetary value they could earn from it. In the existing supply chain, vendors receive just a fraction of the potential profit that could be earned if the tools and opportunity existed for women to competitively enter the global marketplace as independent entrepreneurs.
They have the desire and skills to participate in the global marketplace, but lack the tools. What they do have access to are mobile phones and mobile literacy skills. We have developed tools for trade that leverage ubiquitous communication technology so that anyone with a simple mobile phone could become a global entrepreneur.
Por favor, explique de que forma o estabelecimento de parcerias é importante para o sucesso de sua inovação
We have forged strong partnerships with banks, telecommunication companies, and community groups that will make SasaAfrica a sustainable success. Safaricom and Airtel, and the Central Bank of Kenya are just some of the institutional partners committed to seeing SasaAfrica succeed. In addition, we are building partnership with two international NGOs, International Center for Research on Women and MADRE, to measure social impact, grow vendor and consumer networks and leverage Sasa’s impact.
Fale mais sobre as necessidades ou ofertas que você selecionou anteriormente e/ou sugira categorias de apoio que não foram listadas
I have learned vital lessons of success and failure from my previous companies and initiatives and am always excited to share with other innovators. I believe collaboration and support amongst a strong community of changemakers is vital for the success and sustainability of an idea.