Where Tradition Lives!! And Culture Rules!!!!
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The village itself becomes host for the tourists and tourists will explore the place, crafts, culture, customs, & more....Villagers has been built up a tourists hamlet with the indigenous materials, its totally ecofriendly and local villagers provides hospitality to tourists. From this tourists activities they are trying to survive their own traditional livelihood such as animal husbandry through animal festival, craft workshop, mud and mirror workshop. And almost 35 to 40 families get benefits.
Sobre Você
Dados de Contato
Título
Mr.
Nome
Parth
Sobrenome
Mehta
Your job title
Program Officer
Nome da sua organização
K M V S
Organization type
NGO
Orçamento anual/moeda
Annual Budget/Currency
Mailing address
Telephone number
94.27.45.26.26
Postal/Zip Code
370001
Country
Índia
Website
Endereço de email
Endereço de email alternativo
Sua ideia
Este será o endereço utilizado para posicionar sua inscrição no mapa.
Street Address
77-C; Opp. Vivekanand Park, Bhanushali Nagar,
City
Bhuj (Kachchh)
Estado/Província
Gujarat
Postal/Zip Code
370001
Country
Índia
Geotourism Challenge Addressed by Entrant
Quality of tourist experience and educational benefit to tourists , Quality of benefit to residents for the destination .
Organization size
Small (1 to 100 employees)
Indicate sector in which you principally work
Community Organization
Year innovation began
2004
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Indicate sector in which you principally work
Indigenous people.
Dê um nome ao seu projeto
Where Tradition Lives!! And Culture Rules!!!!
Descreva Sua Ideia
The village itself becomes host for the tourists and tourists will explore the place, crafts, culture, customs, & more....Villagers has been built up a tourists hamlet with the indigenous materials, its totally ecofriendly and local villagers provides hospitality to tourists. From this tourists activities they are trying to survive their own traditional livelihood such as animal husbandry through animal festival, craft workshop, mud and mirror workshop. And almost 35 to 40 families get benefits.
INOVAÇÃO
What is the goal of your innovation? Please describe in one sentence the kind of impact, change, or reform your approach is intended to achieve.
Tourism provide strong livelihood for indigenous people, and also sustain the traditional businesses of the different communities
Please write an overview of your project. Include how your approach supports or embodies geotourism or destination stewardship. This text will appear when people scroll over the icon for your entry on the map located on the competition homepage.
The village itself becomes host for the tourists and tourists will explore the place, crafts, culture, customs, & more....Villagers has been built up a tourists hamlet with the indigenous materials, its totally ecofriendly and local villagers provides hospitality to tourists. From this tourists activities they are trying to survive their own traditional livelihood such as animal husbandry through animal festival, craft workshop, mud and mirror workshop. And almost 35 to 40 families get benefits.
Explain in detail why your approach is innovative
Ecofriendly Infrastructure- for the construction of the resort we used maximum indigenous materials (Mud + Cow Dunk + Dry grass), ethical structure which creates similarity between village resort and village hamlets. Creates and designed basic tourists’ facilities in the village resort.
Trained the local youth for hospitality, guide, cooking, etc. and now this resort are fully governed by the village tourism committee of indigenous people.
We are organizing different workshop for the tourists. Such as craft (Embroidery) workshop, Mud and Mirror creative workshop. So, indigenous people and tourists, both get the chance to interact with each other and get opportunity to understand the culture, customs, etc.
We are also organizing events with indigenous people, that tourism provides support to survive their own livelihoods. Such as Cattle Festival, Music Festival, etc.
Impacto
Crianças & Jovens
Describe the degree of success you have had to date. How do you measure, both quantitatively and qualitatively, the impact on sustainability or enhancement of local culture, environment, heritage, or aesthetics? How has it transformed or contributed to the power of place or demonstrated the sustainability of tourism? How does your approach minimize negative impacts?
First of all have to change the mind of the local people that domestic as well as foreign tourists are not different. Tourists understand the only one language, i.e. hospitality according to place and host community. Have to create more tourists amenities to attract special and target market, those who are interested to explore the culture, craft, customs of the region. Those who love to interact with indigenous people, those who are willing to spend their time with the community, and those who love to learn the indigenous skill (craft, etc) from the community.
And community understands the difference to sell the culture and to transform the value of the culture to the tourists. It means, it becomes transformative from both side then only negative impacts on society as well on tourism industry (“Tourism impacts on Society and Social Impacts on Tourism Industry”) can be minimize
Crianças & Jovens
In what ways are local residents actively involved in your work, including participation and community input? How has the community responded to or benefited from your approach?
In the Hodka village, can find two types of communities. They are Hindu – Meghwals and Muslims – Halepotra. Craft (Embroidery and leather work) is the strong livelihood for Hindus and Muslims are with Animal Husbandry since years. They build up a Village Tourism Committee which is form of 15-16 villagers, and they are working only and only for the tourism activities. They decided that maximum villagers get benefit from the tourism activities such as village resort construction, youth work as a resort staff in the F&B Service, House Keeping, Cooking, etc. Women are handling beautification work of the resort such as mud lipan, mud and mirror work, natural coloured wall paintings (Rangolis), etc. This is how from resort’s revenue they all get benefit.
Crianças & Jovens
How does your program promote traveler enthusiasm, satisfaction, and engagement with the locale?
We are providing designed Craft Itinerary for the special interest tourists, also providing nature itinerary with the local guide, we are providing craft workshop to the tourists, where craft women become craft teacher (Craft Guru) for the group of tourists, same as for the mud workshop. Again in the package of the accommodation also provide the Kachchhi Live Folk Music for tourists at the village resort.
Describe how your work helps travelers and local residents better understand the value of the area's cultural and natural heritage, and educates them on local environmental issues.
As the Banni Region of the Kachchh district has been known as dry area, but earlier it has been recognized as a grass land. Thant is the reason cattle breeders are still survive in that area. So, it has own environment importance. Even Hindu, has strong skill in crafts (Embroidery and Leather Craft), so here culture, customs, environmental values are very high. We have been designed different activities which is directly linked with all valuable pillars of responsible tourism. Local guides, escort the tourists to the area where migrated birds have been settled during the winter season and an ornithologist orient on environmental value and natural heritage to the tourists. And this is how local guides also understand the environmental importance of their own region. More than 300-350 years, tribal communities have been staying in the ecofriendly structure called Bhunga (Circular Mud Houses with thatch and mud floor). And mostly tourists appreciating this concept during their visit.
Temas relacionados à inscrição
SUSTENTABILIDADE
How is your initiative currently financed? If available, provide information on your finances and organization that could help others. Please list: Annual budget, annual revenue generated, size of part-time, full-time and volunteer staff.
As this is comes under the Endogenous Tourism Project from Government of India, Ministry of Rural Tourism and United Nation Development. They had been given the finance in two branches. Software activities such as marketing, capacity building of the indigenous people, etc. and from the Hardware activities have to have created good infrastructure for tourists as well as for the villagers. The software part is being handled by us (Kutch Mahila Vikas Sangathan – NGO) and Hardware parts handled by District Collector of Kachchh District, Gujarat. Here KMVS (Kutch Mahila Vikas Sangathan) has been supporting to village tourism to running the business as well as tourism activities and also buildup the capacity of the indigenous people to handle the tourists.
And Village Tourism Committee manages the village resort and from that activity they manage the current finance for the village. They have been recruited 10-11 persons of staff which are fully paid by the committee during the running season and in the slack season they have been getting half salary. Other expenses such as laundry, dairy products, restoration work, water tankers, etc are goes to village. This is how revenue goes to villagers in a different ways.
Is your initiative financially and organizationally sustainable? If not, what is required to make it so? Is there a potential demand for your innovation?
As per the climatic conditions in the summer and during the rain, the place is very hard to access and also difficult for the tourist’s activities. Village Tourism Committee get benefits only 6 months due to climatic condition. If they plan to build up conference rooms and more ecofriendly rooms so they will get business throughout the year. But they are planning to get fund to survive in this market.
What are the main barriers you encounter in managing, implementing, or replicating your innovation? What barriers keep your program from having greater impact?
Domestic tourist market still does not understand the endogenous tourism concept. Even they do not understand the meaning of the ecofriendly village resort. And they are expecting and demanding leisure tourism amenities on the site.
As the Kachchh is the dry area, it has major problem of water supply in that area. It is very difficult to manage that cost from village tourism committee’s revenue. To survive in this competitive market they need more funding supports, especially in the recession. Otherwise the structure will collapse in future.
Villagers are very enthusiastic to receive tourists in their village, that is the strongest point for them. And tourists really appreciating their initiative.
What is your plan to expand or further develop your approach? Please indicate where/how you would like to grow or enhance your innovation, or have others do so.
As of now, we are planning to expand the village infrastructure for tourists as well as for villagers also. So, from that, other villagers get benefit. Such as sites near to traditional water harvesting system, where tourists and villagers interact and also understand unique water harvesting system in the dry area. Craft schools, where villagers become teachers of the tourist and it becomes interactive for both.
These kinds of expansion will more generate livelihoods through the tourism in future.
A História
Please provide a personal bio. Note this may be used in Changemakers' marketing material.
Am Graduate in Hotel Management from Bangalore University (India), have completed my Diploma in Tourism Management from Ahmedabad Management Association (Gujarat) and Master's in Tourism Management from IGNO University (India).
From 2005, have been handling Endogenous Tourism Project in Kachchh, Gujarat.
What is the origin of your innovation? Tell the Changemakers and media communities what prompted you to start this initiative.
Endogenous Tourism Project has been introduced by Ministry of Tourism, Government of India and United Nation Development Program in all over India. Gujarat, Kachchh district is one of that. In all states, district collector has been chairperson at district level. As UNDP has been involved, they insist to GoI, that local NGOs has been implement the project at the village and District Collector (District Administration) comes under chair post at district level. And at the Kachchh district, Kutch Mahila Vikas Sangathan becomes nodal agencies for the Endogenous Tourism Project – Hodka, Kachchh, Gujarat.
Hodka village is situated in the Banni grassland, on the edge of the Great Rann of Kachchh – the large salt desert in Western India. Due to the climatic conditions and geological changes it becomes dry land now. The village is famous for its craft and craft persons who have received several national and state level awards. They receive many visitors each year from all parts of the world who come to learn their craft, share ideas or simply to appreciate craft. Indigenous people still holdings their own customs in the Hodka village. It still untouched from urban culture.
The Endogenous Tourism Project has been divided in to two stages. As per the guide lines, have to have creates infrastructure for tourists as well as for the indigenous people also. Mean while as a nodal agency, KMVS (Kutch Mahila Vikas Sangathan) have to provide the trainings to the indigenous people as well as to local youth. Here, in 2004 KMVS and the District Administration has been formed a village tourism committee with the help of Panchayat (Local Governing Board). Initially, VTC’s (village Tourism committee), has lots of questions about the project, project implementations in the village, impacts on the society from tourists, etc. At one level we all were decided to create small infrastructure for the tourists, out side the village but between the hamlets as a trial base. From this action, this was learning points for all stakeholders (District Administration, KMVS, VTC, and Village People).
For the infrastructure development, KMVS and District Administration decided to choose an NGO (Hunnar Shaala Foundation) which is use to work with community and community based construction. Here, we all are decided to use the indigenous materials for construction of tourists hamlet (village resort), and all the labours, artisans, and trainees had choose from hodka village only. So, they would get the different skilled trainings, and an expense towards construction goes to village only. Village resort has been constructed totally ecofriendly, all the designs of the village resort has been adopted from the architect design of the hamlets. Floors, Beds, Sofas has been build up with mud, local craft articles has been used as an interior of the of the rooms (Bhunga – mud huts, and Tents)
For the hospitality trainings, KMVS consulted a professional hotelier, which used to stay at the place and help to VTC to set up the village resort. Since four tourist seasons, local youth has been train and gaining on the job experience of the F&B service, F&B Production, etc. And VTC has been managing the resort and different events (Cattle Festival, Folk Music Festival, and Craft Workshops for tourists) which helps them to survive their own occupations (cattle breeding, handicraft activities, folk music, etc). Recently KMVS has been handling the marketing of the place, reservation-customer handling, etc on behalf of the VTC. Once they have been trained, they will manage the village resort, reservation, marketing and promotion. Since four tourist seasons, almost 35 to 40 families from the Hodka Village economically benefited. Once in two months and every year after rain while restorations (Mud and mirror work –Lipan work, Natural coloured paintings – rangoli, etc) of the village resort, village women artisans have been remaking the beautification of the village resort. Each and every time these become centre of attraction for the tourists/guests.
Describe some unique tourist experiences that your approach provides. Be specific; give illustrative examples.
Tourists love to stay in the mud structured houses with the natural environment under the open sky. They love to sleep on the mud beds with local quilt of local embroidery and crafts. Tourists are love to have local food which is prepared by local villagers with own style. Tourists love to sit and enjoy the folk music in the open sky with the sparkling bonfire.
Was received a group of the India tourists from Mumbai (Western Part of India), One of the guests, he was Medical Doctor, that night he fall in the love of that region, culture, music, and he wrote a memorable poem for us.
What types of partnerships or professional development would be most beneficial in spreading your innovation?
Try angular partnership (Village Tourism Committee <-->State Tourism Department <-->Professionals – Travel agents, Tour Operators, Special interest Hoteliers, etc.)
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 | 213 semanas atrás Erin Cunningham disse: Tourism is what sustains many regions and cultures. The Hodka Village in India has embraced the Indigenous Tourism Project to increase ... sobre esse Competition Entry. - leia mais > |
| 214 semanas atrás Shaam-e-Sarhad Village Resort- Endogenous Tourism enviou esta ideia. |