Campaign for Healthier Eating in America
The Campaign can end the genetic engineering of the food supply by creating a tipping point of consumer rejection of brands with GMOs. It already educates consumers about the health risks and provide clear non-GMO choices through GMO Health Risks brochures and printed Non-GMO Shopping Guides.
Sobre Você
Seção 1: Sobre Você
Nome
Charles
Sobrenome
Burkam
Organization
Country
Estados Unidos
Seção 2: Sobre a Sua Organização
Nome da Organização
Institute for Responsible Technology
Página da organização na internet
Telefone da organização
641-209-1765
Endereço da organização
PO Box 469, Fairfield, IA 52556
País da organização
Estados Unidos
Sua ideia
Dê um nome ao seu projeto
Campaign for Healthier Eating in America
Country your work focuses on
Estados Unidos
What makes your approach innovative?
Health is the main motivator, but non-GMO choices are essential. Without labeling, identifying those choices requires easily accessible guidance. We now provide an on-line Non-GMO Shopping Guide, which can become a mobile phone application accessible by virtually everyone. The Campaign does not depend on legislative changes (which can always be undone) for success, but on consumer power.
Describe Your Idea
The Campaign can end the genetic engineering of the food supply by creating a tipping point of consumer rejection of brands with GMOs. It already educates consumers about the health risks and provide clear non-GMO choices through GMO Health Risks brochures and printed Non-GMO Shopping Guides.
How will you sustain your solution?
The Campaign has already generated local grassroots efforts within communities and regions, thereby strengthening the whole "sustainable" movement. There is no charge for an individual to officially become a member of the Campaign. Similarly, organizations and groups can be Campaign Partners in the coalition merely by disseminating information that has already been created.
What will be the impact of your solution?
It will move food manufacturers away from GMOs and towards voluntary testing and labeling by the Non-GMO Project, thereby increasing non-GMO choices. With more non-GMO choices available, more consumers will reject brands containing GMOs. When the "tipping point" of consumer rejection is reached, food manufacturers will eliminate GM ingredients in the US, just as they already have in Europe!
 | 133 weeks ago Campaign for Healthier Eating in America has been chosen as a winner in GMO Risk or Rescue? Helping Consumers Decide. |
| 133 weeks agoCynthia Drayton updated this Competition Entry. |
| 134 weeks agoDebbie Woolley said: I am so excited to learn there is a NON-GMO SHOPPING GUIDE: http://www.nongmoshoppingguide.com/SG/Home/index.cfm At the moment, I ... about this Competition Entry. - leia mais > |
| 134 weeks agoNJ Jaeger said: Remember send a clear message to the industry by buying non-GMO candy this Halloween! about this Competition Entry. - leia mais > |
| 134 weeks agoCharles Burkam updated this Competition Entry. |
| 134 weeks agoSarah Mintz updated this Competition Entry. |
| 134 weeks agoSarah Mintz updated this Competition Entry. |
| 134 weeks agoCharles Burkam submitted this idea. |