Audience: Who have you identified as your customers/recipients and why? How will you get your solution to them or engage them in your initiative?
Our customer are all producers of waste, i.e all organizations and individuals, including NGO, schools, universities, companies, municipalities, refugee camps. We provide awareness sessions on waste sorting and recycling, as awareness and marketing campaigns to engage them in our initiative. Besides, the conduction of a social action financed through waste recycling provides a social motivation to participants, whereas the environmental motivation is not sufficient to obtain changment of behaviour
Impact: What is the impact of the work to date and expected impact in the future?
Currently, 30 social actions are performed each month thanks to the sale of waste. This is equivalent to about 1 social free social service per day, provided to persons in difficulties!Today, about 200 organizations including companies, schools, universities, banks, hospitals, sports clubs, residential building , restaurants, hotels, NGO, municipalities, and refugee camps; as thousands of individuals, are participating to this solution. We project to provide an appropriate management for all recyclable waste that forms 30 % from total waste. The solution will then directly impact 4.5 million of inhabitants in Lebanon benefiting from a less polluted environment; 29200 persons benefiting from social activities and services each year; 300 women and men benefiting from green jobs opportunities; 10 recycling plants in Lebanon having access to good quality and affordable raw materials...