NonProfit Média Központ Alapítvány

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NonProfit Média Központ Alapítvány

Hungary
Project Stage:
Scaling
Budget: 
$1,000 - $10,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Tamas Liling is giving a public voice to Hungary's citizen sector. While empowering citizen organization leaders to develop media skills and to put their work in front of the public, Tamas is also educating media professionals on how to use citizen organizations as a critical voice on public issues.

About Project

Solution: What is the proposed solution? Please be specific!

Tamas's idea stems from three critical insights: resources for media coverage of the citizen sector do exist; these resources are not as difficult to use or access as people think; and citizen organizations have much to gain by promoting their work both inside and outside the citizen sector. Under Communism, technical resources for media coverage were not readily available to the public. Today, technical resources for covering the citizen sector are available. The misconception that the technical equipment and knowledge still do not exist is a fundamental problem that citizen organizations must overcome. Tamas challenges Hungary's organizations to utilize the variety of resources readily available to them. Promotion through the media does not need to be expensive or difficult to learn. By preparing and training civil leaders on how to use even the simplest of media tools like newsletters, local television, and community radio, huge progress can be made. Tamas is involving volunteer media professionals in training citizen organizations how to use basic media tools.Citizen organizations need to appeal to audiences within the citizen sector as much as they need to communicate outside of it. Tamas sees the media as effective tools for strengthening the cohesiveness of the civil sector. By creating more effective communication within the sector, a stronger voice will emerge.