Please describe the goal of your initiative; outline what you are trying to achieve
100% Diversion By 2020. Green Coast Rubbish has conceived a goal of 100% Diversion of all waste/junk materials hauled – meaning; all the materials that GCR hauls will be recycled, donated or reused instead of going to the landfill. Upon reaching this goal, we plan to expand our business to include all of BC and then Canada. This is something that has never been done before and is a true testament to excellence and dedication in our team and awareness in our communities. A major part of our philosophy is not only servicing ones’ community, but also playing an essential role in it. We are providing sustainable solutions to current environmental issues, improve energy efficiency and ultimately reducing our collective carbon footprint, leaving behind healthy, green communities.
What has been the impact of your solution to date?
We believe tracking is an essential part of our business especially in light of our goal. In 2010-2011 GCR hauled just over 420t of waste, we diverted 315t from the landfill by reusing, recycling & donating. (Approx 6.89t of furniture, clothing and other materials were donated to the Salvation Army/Habitat For Humanity.) GCR also participates/partners in many local charitable events, donating GREEN waste removal services, creating awareness and partnerships in the community and volunteering for a cause. For example: In September 2010, Green Coast Rubbish in partnership with Metro Vancouver offered the residents of Indian Arm a one-time, water access only, free debris disposal & recycling drop-off event. This first of its kind event enabled Indian Arm residents to recycle & dispose of waste responsibly, conveniently and economically. This initiative recovered and recycled nearly 5 t of metal and garbage, 90 litres of paint, 18 litres of used oil and 32 industrial and marine batteries.
What is your projected impact over the next five years?
In 2011, we experienced a 54% increase in sales over 2010 and truly believe it is because we see our clients as partners, treat them as friends & work with them to improve our community together. Our impact over the next 5 years is an increased hauling tonnage and higher diversion rate. Keeping in line with our 2020 goal of 100% DIVERSION, we hope to haul a substantial 40% more than we currently do by 2016 and to be at a diversion rate of approximately 90%. This would equate to hauling approximately 700 t of junk per year and diverting 630 t from the landfill. GCR is currently developing a food scraps compost program for commercial businesses & multi-family buildings that will provide solutions for the 2015 composting legislative changes. GCR is also part of the Climate Smart program.
What barriers might hinder the success of your project? How do you plan to overcome them?
One of the largest barriers that we foresee in the near future is the rising cost of fuel. We hope to overcome or at least mitigate this issue by running alternative fuel sources on all vehicles. It is a large expense that we are planning to take on within the next 5 years, however, we feel it is necessary for our moral, environmental and financial fruition. GCR has also been planning to expand our operations by leasing warehouse space locally. This would allow for storing waste/recycling materials etc until such time that we could maximize truck capacity instead of transporting materials after each job. We have installed GPS in each vehicle for trip planning efficiency and we work with local recycling partners to limit transport as well. Other barriers include technology barriers & costs.
Winning entries present a strong plan for how they will achieve and track growth. Identify your six-month milestone for growing your impact
Identify a location for a warehouse.
Now think bigger! Identify your 12-month impact milestone
Lease warehouse space and begin working the set-up plan