Our story centers our passion, purpose, and profit... and it all started when I was hanging out at a coffeeshop in Atlanta. Overhearing my neighboring table’s conversation, I was alarmed to hear, “yea, after this week I’m cutting out coffee so I can go on this mission trip”. It was like an allergic reaction in my ears. Why do you have to cut out coffee? And, doesn’t that give doing good a bad name? That is all it took. The next six months were filled with brainstorming, interviewing, researching, and lots of coffee. Founded out of an intense desire to help others and be a catalyst for good, I launched Just Cause Coffee and the journey has been awesome! We do things differently. We are serious about coffee but crazy about helping others.
Collectively, our team has experience in brand strategy, operations, management, coffee, founding other ventures, executive committees, and even surviving brain cancer. Our team is filled with graduates of UNC’s Kenan-Flagler Business School, University of Florida, and The King's College. Our advisors are seasoned executives with experience in leading, founding, and marketing corporations and each is an expert in their field.