What barriers have hindered the success of your project to date? How do you plan to overcome these and other challenges as you grow your solution?
The main barrier to success is funding. The advantage of not-for-profit media is editorial freedom. The disadvantage is insecure funding sources. The main strategy at the moment is to continue fundraising through not-for-profit channels.
How do you see the information-technology and media sectors shifting over the next decade? How will your solution adapt to and/or drive that changing environment?
We expect trends of recent years to continue: the superficiality of media coverage, the chase after ratings, the involvement of interested parties in broadcasts and their influence on content, and the decline of investigative journalism. The result is the absence of a sincere, deep social discourse for a public engaged in complex, sophisticated issues – a process that ultimately threatens the entire democratic process. Our solution fights these trends by modeling not-for-profit, trilingual investigative journalism and sincere, engaged social discourse.
Failure is not always an option. If your solution fails to gain traction in the next two years, what other applications of the idea could you explore?
The goal of creating a not-for-profit media is crucial for democratic society. If this particular project does not gain traction, we will seek out other avenues for promoting a deep social discourse via investigative journalism aimed at humanizing conflicting parties. We will seek out alternative technologies and strong partners who share this vision. Peace in the Middle East is a long-term goal. We will continue pursuing this model for an alternative media until this goal I achieved.
Expand on your selections, explaining how you will sustain funding
Eretz Acheret relies on subscriptions and some advertising for approximately half of its budget. The rest of the budget comes from foundations, government funding (Ministry of Culture, Ministry of Education, Jerusalem Municipality), and private donations.
Tell us about your partnerships
Eretz Acheret works with many not-for profit organizations and prides itself on providing a media platform for those working in the field of social change.
What type of team (staff, volunteers, etc.) will ensure that you achieve the growth milestones identified in the Social Impact section?
In addition to Bambi's visionary leadership and a professional team of writers and editors, Eretz Acheret's volunteer board comprises leading thinkers, writers and activists from across the spectrum, including: Nazir Majally, Palestinian journalist from Nazareth; Micha Odenheimer, journalist, founder and director of Tevel B'tzedek; Yehudit Shvaig Former Director of the Sheldon Adelson Fund;Anat Tzuria, film director;Zvi Zameret,Director of the Pedagogical Center, Ministry of Education; Yoav Artzieli, Lawyer and Director of Gavison-Medan Covenant
Changemakers is a collaborative and supportive space. Please specify any community resources you would need to grow and sustain your initiative. Select all that apply
Investment, Collaboration or networking, Pro-bono help (legal, financial, etc.).
Specify any resources you might offer to support other initiatives. Select all that apply
Human resources or talent, Marketing or media, Research or information, Collaboration or networking, Mentorship.
Please elaborate on any needs or offers you have mentioned above and/or suggest categories of support that aren’t specified within the list
Eretz Acheret can offer exposure to ideas and innovations of other people working on social change and peace in the Middle East.