What barriers have hindered the success of your project to date? How do you plan to overcome these and other challenges as you grow your solution?
Part time voluteering has played a part in our steady progress. The team are all full time employees working for different organisations during working hours and then work on You Press during the evening and weekends on a volutary basis. The aim is to make one of the core members a paid full time employee of You Press in the first instance to grow the business. As the business grows, the intention is to make another core member a paid full time employee and also employ 2 people to support in admin work.
How do you see the information-technology and media sectors shifting over the next decade? How will your solution adapt to and/or drive that changing environment?
I see IT playing a big part in the next few decades, more people are using social networking sites, blogging sites, thus information has become available to a lot more people, a lot quicker than it used to. It has been predicted that we are moving into an era where news will be shared in a more participatory way through local active journalism. I think that You Press will fill a significant gap in the journalism market and provide a social bridge between local communities and their engagement in mainstream media production.
Failure is not always an option. If your solution fails to gain traction in the next two years, what other applications of the idea could you explore?
Although we strongly believe this project will work due to the success of our pilot with The Guardian, we are planning to work on different projects, which we hope will enable us make You Press a successful social enterprise. One of our upcoming work is to create and broadcast a database of young people’s opinion pieces and articles, and we aim to work in partnership with higher education institutions, local government and the national government.
Expand on your selections, explaining how you will sustain funding
In January 2011, we registered as a company limited by guarantee. Our aim is to make You Press a self sustaining social enterprise. We have and are continuing to build our partnerships and networks with various NGOs, businesses, media organisations. Word of mouth is a powerful tool, it is exactly how we came across Changemakers, one of our contacts recommended this competition to us. You Press aims to be a self sustaining social enterprise by charging customers for training workshops and helping young people become journalists.
Tell us about your partnerships
We have built up a range of partnerships and sponsors, which include the Young Foundation, Praxis, GKP and Virgin Media. Our main partnership is with The Guardian newspaper. Our organisation is a grassroots enterprise with a highly ambitious venture. We have utilised our support networks, which has connected us to wider links with organisations such as The Guardian. The positive, progressive and fruitful relationship that we have with them enables us to explore future ideas.
What type of team (staff, volunteers, etc.) will ensure that you achieve the growth milestones identified in the Social Impact section?
There are currently a core team of four young professionals who manage You Press and work on a voluntary basis, along with six mentors (for writers) who also work on voluntary basis, as and when required. The intention is to pay two of the four core team members and employ an additional 2-3 members of staff, to support in admin work and website maintenance, one may work on voluntary basis.
Changemakers is a collaborative and supportive space. Please specify any community resources you would need to grow and sustain your initiative. Select all that apply
Investment, Human resources or talent, Marketing or media, Research or information, Collaboration or networking, Pro-bono help (legal, financial, etc.).
Specify any resources you might offer to support other initiatives. Select all that apply
Marketing or media, Research or information, Collaboration or networking.
Please elaborate on any needs or offers you have mentioned above and/or suggest categories of support that aren’t specified within the list
We are experienced in youth journalism, youth participation and youth enterprises. For over 2 years now we have promoted youth activism through youth-led entrepreneurship and youth-led journalism. We are experienced in delivering interactive peer-led training and workshops.