WEGO: Together for Safer Cities

Congratulations! This Entry has been selected as a semifinalist.

WEGO: Together for Safer Cities

BrooklynBrooklyn, United States
Year Founded:
Project Stage:
$50,000 - $100,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

WEGO is a social platform for urban safety. WEGO provides pedestrians with a simple, visual way to share issues in real time on a dynamic and graphic map and to engage in conversations. A one-stop shop for urban safety, WEGO empowers communities and policy makers to build safer cities together.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if you could reduce crime/create safer communities by linking pedestrians together through crowd-sourcing?
About Project

Problem: What problem is this project trying to address?

People are increasingly turning to social media to increase their personal safety and to feel more connected with their communities. Police/ municipalities are also using social media to engage with their communities and leverage the breadth of information they provide. Yet current social media platforms don’t meet the need due to privacy and usability constraints, and the fact that critical information can easily be missed.

Solution: What is the proposed solution? Please be specific!

WEGO is the first dedicated social platform enabling communities to work together towards safer cities. WEGO’s mission is to change the dynamics of personal safety, transforming it from an issue that’s addressed alone, to a community effort powered by technology. WEGO provides pedestrians with a simple, visual way to share issues and events in real time on a dynamic and graphic map and to engage in conversations; it offers an easy way to check in and buddy-up with friends and family; as well as a simple way to connect with the nearest police, based on geographic location. Furthermore, WEGO incorporates safety related feeds and information from other social media sources, making it a one stop-shop for urban safety.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Imagine you are a woman in London whose job requires you to come home late every night. Or a student in Rio whose university is located in a crime-ridden section of town. With WEGO, these users can consult a graphic color coded map with the latest updates on the state of the streets. In Rio, users report broken streetlights in a major avenue. On your route in London, one user reported an incident of street harassment, and five others validated the report, each noting a similar experience. WEGO gives users the real time knowledge to make safe and informed decisions, whether traveling the best lit, most well-traveled route, or supporting a neighbor or community member in need. Overtime, trouble spots can be identified and addressed.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

WEGO will provide an easy platform to report incidents and issues that impact women on a daily basis, including those not commonly reported. The impact will be creation of an active and engaged community involved with these crimes are not reported, they are not measured and as a result are not addressed appropriately. • Cities will become safer for women - Areas of “mild” crime activities will be identified and addressed before things escalate • Women will feel more comfortable and freer to walk as knowledge is power • Women will gain knowledge and be empowered to make decisions and take control of their daily routine. • Women will be able to start action groups and change their environment easily
About You
About You
First Name


Last Name


LinkedIn URL
About Your Organization
Organization Name


Organization Country

, Brooklyn

Country where this project is creating social impact

The information you provide here will be used to fill in any parts of your profile that have been left blank, such as interests, organization information, and website. No contact information will be made public. Please uncheck here if you do not want this to happen..

Full Impact Potential: What are the main spread strategies moving forward? (Please consider geographic spread, policy reform, and independent replication/adoption of the idea or other mechanisms.)
Barriers: What barriers might hinder the success of your project and how do you plan to overcome them?

1) As a crowd-sourced application, we need a community with a critical mass of active users in order for the application to provide value. We are planning to overcome this issue in several ways:
A) Identify activists will be willing to be early adapters and use the application, contribute and pre populate the system with relevant information up-front. this way the first user will have value out of the box. B) include non crowd-sourced elements to the app that will provide value out of the box to the first users.

Partnerships: Tell us about your partnerships.

Approximately 75 words left (450 characters).

Closing the Loop
How does your project primarily ensure that feedback delivers results?

Please elaborate on your answer to the above question.
Languages: In what languages are you able to read and write fluently?

2nd Round Questions
Thinking about your feedback loop; what information are you trying to get from whom, to whom, and to bring about what change?
What is the purpose of your feedback loop?

If other, please specify
What mediums or mechanisms do you use to collect feedback? (check all that apply)

If other, please specify
Could you briefly describe the way you collect the feedback?
What mechanisms are in place to protect people from retribution?

If other, please specify
What are the immediate benefits or incentives for people to provide feedback?

If other, please specify
How do you ensure new and marginalized voices are heard?

If other, please specify
What are the incentives for the intended recipient to act on the feedback?

If other, please specify
How does the feedback mechanism close the loop with those who provided feedback in the first place?

If other, please specify
How is feedback published/transparent?

If other, please specify
Give two concrete examples of how feedback loops have brought a program or policy more in line with citizens’ desires.
If there was one thing you could change to increase the impact of your feedback loop, what would it be?
What are your biggest challenges or barriers in “closing the feedback loop”?

If other, please specify
Are you aware of The Feedback Store?

What are the main uses you can envision for the Feedback Store?
What is the one thing you would most like to see changed to improve the competition process?
What are you doing to make sure that feedback providers know that they are empowered by the information they can give and that they know exactly what the information they are providing?