Biomimicry Youth Campaign

Biomimicry Youth Campaign

South Africa
Organization type: 
nonprofit/ngo/citizen sector
Budget: 
< $1,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

In conjunction with EDGE of AFRICA's 'Workshops with Local Kids' Project and in partnership with the Eden District Municipality & Biomimicry Institute, we aim to start from grass roots level with the education of youth into the preservation and sustainable living goals of the Biomimicry campaign.

About Project

Problem: What problem is this project trying to address?

Lack of basic skills education in the fields of conservation, environmental heritage and long term planning.

Solution: What is the proposed solution? Please be specific!

The Biomimicry Campaign and more particularly our 'Recycling Swop Shop' is unique in that it is so much more than what it appears at initial glance. Not only is it a means of cleaning up the environment, but it has the capacity to change people’s attitude towards waste, to deepen their understanding of the impact of our consumption patterns and to bring about a change in behavior. Through the Swop Shop, it is suddenly realised that “waste has value” and there is an immediate change in the attitude towards waste as a result and waste is no longer just thrown out. Deepening understanding will be brought about when we start “selling” locally produced goods in the shop at a cheaper price than goods brought in from outside of the area – the carbon footprint of the goods will be added to the price, thereby increasing understanding of the actual cost to the environment of what we consume and where it comes from. The model can be adapted and applied in any area where there are people willing to run and stock the shop. It has the potential to positively impact on lives, empowering children to meet their basic needs, and to feel good about the fact that they are cleaning up their environment as a result.
About You
Organization:
EDGE of AFRICA | Volunteer in Africa
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Section 1: About You
First Name

Roger

Last Name

Wynne-Dyke

Organization

EDGE of AFRICA | Volunteer in Africa

Country

, WC

Section 2: About Your Organization
Organization Name

EDGE of AFRICA | Volunteer in Africa

Organization Phone

+27443820122

Organization Address
Organization Country

, WC

Your idea
Country your work focuses on

, WC

Would you like to participate in the MIF Opportunity 2010?

Yes

Innovation
Do you have a patent for this idea?

Impact
What impact have you had on your clients and the tourism sector?

This model can be applied and adapted anywhere across the world. It is important that it be recognized that it is a model that works best on a small scale – you can have many small initiatives serving various areas within a city, but it would be too complex to be run as a large-scale operation. Its impact is very quick – within one month, with one small area, about 1 ton of recyclables has been brought to the Swop Shop, the concept of saving has been understood and embraced by many of the children and word is spreading. It has also created the opportunity for an SMME to emerge to collect the sorted recyclables and take them to the local buy-back center.

Actions

Address common problems with fun solutions. The launch of the Recycling Swop Shop means that anyone can get involved and be not only educated but rewarded for their participation.

Results

Approximately 150 words left (1200 characters).

What will it take for your project to be successful over the next three years? Please address each year separately, if possible.

Year 1 - Local Support
Year 2 - Regional Support
Year 3 - National Support
Year 4 - International Support

What would prevent your project from being a success?

Lack of community support and funding

How many people will your project serve annually?

1001‐10,000

What is the average monthly household income in your target community, in US Dollars?

Less than $50

Does your project seek to have an impact on public policy or introduce models and tools that benefit the tourism sector in general?

Yes

Sustainability
What stage is your project in?

Operating for less than a year

In what country?

, WC

Is your initiative connected to an established organization?

Yes

If yes, provide organization name.

EDGE of AFRICA

How long has this organization been operating?

1‐5 years

Does your organization have a Board of Directors or an Advisory Board?

Yes

Does your organization have any non-monetary partnerships with NGOs?

Yes

Does your organization have any non-monetary partnerships with businesses?

Yes

Does your organization have any non-monetary partnerships with government?

Yes

Please tell us more about how these partnerships are critical to the success of your innovation.

Strong partnerships are what will keep this initiative going. Partnerships include a group to actually run the Swop Shop, a group to organise the stocking of the Swop Shop, the person/people who collect and sell the recyclables onto the Buy-back Centre (a percentage of what they earn goes towards the stocking of the Swop Shop), and the Buy-back centre itself. In order to secure sustainability, crafts are made from the recyclable materials and sold to local tourism and other establishments and a percentage of the profits go towards the stocking of the shop.

What are the three most important actions needed to grow your initiative or organization?

1) Community Support
2) Local and National Awareness
3) Long term goals

The Story
What was the defining moment that led you to this innovation?

The launch of our local Biomimicry project with the help of Sue Swain led to the start of our first Swop Shop. We wanted to reach the people in a fun and informative way, becoming a natural way of life.

Tell us about the social innovator behind this idea.

Sue Swain and Dayne Davey are the driving force behind the concept and project operations. Their partnership has led to excitement and a successful phase 1. we now need the support to move forward from here.

How did you first hear about Changemakers?

Email from Changemakers

If through another, please provide the name of the organization or company

50 words or fewer

MIF Opportunity 2010
Has your organization been legally constituted or registered in your country or one of your target countries for at least three years?

Yes

Does the applicant organization have sufficient financial resources to guarantee the co-financing required by MIF during the execution period of the project? (This amounts to at least 50% of the project’s total budget with 25% in cash and 25% in-kind.)

Yes

Does the applicant organization have experience managing projects co-financed by international organizations? Please describe below
Please classify the applicant organization according to the options below

Community based Organization

What problem-area does your project address?

Access to knowledge and training.

How will your project address this problem?

The project aims to be the start of a local campaign to both education, train and encourage practical living that makes sense not only to the pocket but to the environment.

Who is benefited by the initiative? (Please highlight the type and number of beneficiaries, and their role in the tourism value-chain.)

Local community - promoting healthy, informed and environmental living
Local Tourism - establishing Knysna as a responsible, green town
National Tourism establishing South Africa as a responsible, green nation

How will the project's results assist the region’s tourism sector and micro, small and medium-sized enterprises?

Financial beneficial
Morally beneficial
Support local produce
Support local business
Encourage sustainability across the board

A. Total Budget (100%)

US$ 30.000

B. MIF Contribution (up to 50% of total budget and US$. 500.000 max)

US$ 15.000

C. Cash co-financing (at least 25% of total budget)

US$ 7.500

D. In kind co-financing (at least 25% of total budget)

US$ 7.500