What is the origin of this innovation? Tell us your story.
We are 3 young entrepreneurs, fan of videogames.
We decided to dedicate our work to what is called "Advergaming".
Advergaming is the practice of using video games to advertise a product, organization, a cause or viewpoint.
Serious gaming is considered as a type of advergaming.
Please provide a personal bio. Note this may be used in Changemakers marketing material
Our start-up is called AD-Invaders and was created in 2006
How did you hear about this contest and what is your main incentive to participate? (this is confidential)
We heared about this project from Maarit Cruz, working at Dassault Systems/Virtools and close to Changemakers.
Our main incentive to participate reside in the fact that we think our application will be really different than other projects presented in this competition and will bring a simple but really interesting views of how videogames can contribute to health, especially on an emotive viewpoint.
In this case: get to make the children stronger, happier and more optimistic while facing their disease.