Museum of Greeek Gastronomy

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Museum of Greeek Gastronomy: Social Gastronomy: Connecting Generations

Greeceathens, Greece
Year Founded:
2013
Organization type: 
nonprofit/ngo/citizen sector
Project Stage:
Start-Up
Budget: 
$10,000 - $50,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

We bring together different generations at the new Museum:the elder become the center of interest, as they share their knowledge, stories and cooking skills with the younger, creating an active community which celebrates local culture, traditional foods, cuisine and healthy lifestyle.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

food traditions could bring different generations together?
About Project

Problem: What problem is this project trying to address?

Elder people have great knowledge of local food traditions, which only passes from mother to daughter, and often gets lost when this chain is broken. This can make the elderly feel excluded and isolated.

Solution: What is the proposed solution? Please be specific!

We create a physical space, and organized sessions in order to empower the elderly, bring them together with younger people who want to learn from them, and initiate the sharing and learning process. As a result, both generations benefit from a process of exchange, engagement and participation.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Imagine that on a school field trip to the Museum of Greek Gastronomy, children are invited to sit together with an elder woman and listen to her stories and her memories revolving around food and local traditions. The children interact with the elder woman and engage in an active dialogue. Then, they are given cooking materials and following her instructions and advice, they recreate one of her recipes. At the end of the day, they all sit around the table, sharing food, and more stories. Besides children, similar initiates could apply for other age groups who want to interact with and learn from the elderly.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

Using food as a vehicle, traditions pass from one generation to the other. The young are a hands on experience of the traditions and the past, acquiring cooking skills and better food habits, while they come closer to the elderly. The elderly are becoming part of an active community, which appreciates their knowledge, and treasures their past. By sharing their food memories, recipes and cooking skills, they pass on a part of their part to a new generation making it a vivid element of the young peoples' lives. Most importantly, they create new friendships and strong bonds and become a vital and important element of their community.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

Our plan is to start this initiative on the physical space of the Museum in Athens and, using an online software to expand our reach to other geographical areas of Greece. By sharing our know-how with local societies, we wish to empower local communities to recreate these experiences for the elderly and the youth, so as to build a national initiative which understands and appreciates the impact the elders' knowledge on modern society. Starting from food, it is our wish that this spreads to other areas of culture.
Sustainability

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

The Museum of Greek Gastronomy is providing the physical space and staff for these sessions and finance is only required for the expansion to the online platform, as well as to cover material and other costs. At the same time, this project becomes financially sustainable by fundraising events such as cooking classes and dinners at the restaurants of the Museum.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

Until today, there are only individuals and oral history groups around Athens, who collect life stories from the elderly. More often than not, these oral histories are used for academic or other research purposes, and lack the element of commensality. We aim at providing the opportunity to take on an active role and build strong social bonds.
Team

Founding Story

The Museum of Greek Gastronomy was founded in 2013 by a team of young social entrepreneurs, who share the dream of collecting, preserving and exhibiting the culinary wealth of Greece, and create an all-round experience for the visitors. The project ''Social Gastronomy: Connecting Generations'' was created by the team in order to fulfill their aspiration for a Museum open to everyone, which will offer more than exhibitions, but will play a vital role in forming strong social bonds among its visitors of all ages. Gastronomy, a vital element of Greek culture, becomes the vehicle for the formation of community based sharing of knowledge.

Team

Naya Melissinou (Archeologist; Operations Manager) Nafsika Papacharalampous (Food Anthropologist; Researcher and Business Consultant ) Niki Papalexopoulou (Philologist; Researcher) Chryssa Giatra (Oenologist; Wine Consultant) Aristotelis Zervas (Executive Chef) Omiros Tsapalos (Political Scientist; Communications) Konstantinos Matsourdelis (Business Administration; Founder & CEO)
About You
Organization:
Museum of Greek Gastronomy
About You
First Name

KONSTANTINOS

Last Name

MATSOURDELIS

About Your Project
Organization Name

Museum of Greek Gastronomy

How long has your organization been operating?

Project
Organization Country

, AT, athens

Country where this project is creating social impact
What awards or honors has the project received?
Funding: How is your project financial supported?

Friends and family, Individuals, Foundations, Businesses, Regional government.

Supplemental
Partnerships: Tell us about your partnerships.