Scaling the Solution: How do you intend to scale your activities over the next two years (e.g., reach new markets, diversify solutions, etc.)? What will make this possible?
Our next goal is to produce and install an additional 500 toilets for customer households. With 3000 people using our toilets and servicing more than 500 households, we will reach operational breakeven, we will decrease our cost per user per day to 7 cents and our toilet design will be ready for mass production. We will achieve this goal by the end of 2014 completing four phases by concentrating on building a strong sales team, improving our compost, refining the design of our toilet and running an efficient payment system. Our collaborators are Sedapal (the public Lima-based provider for water and sanitation), the National Agrarian University of Lima, Zeaplast (a producer of biodegradable plastic bags) and the UPC Marketing department.
Financial Sustainability: What is your business model to ensure financial sustainability?
Our goal is to finance our operations through our own revenues, which is why growth is so crucial to our planning. Our business model focuses on recurrent revenue streams generated through our pick-up service model. We will break even financially after reaching 2 hubs and in 2018 be serving 15000 families, representing yearly revenues of 2.160.000 US$. Currently we are also looking for ways to charge a fee for our high-quality, organic compost.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered.
x-runner is the first social enterprise I am pioneering, but I always stood out through my own initiatives (helping a woman in Ghana to run her own shop), my strategic way of thinking (developing strategies to generate awareness for social responsibility in business at the ESCP-EAP) and my leadership skills (motivating my microfinance team in Tanzania to be understanding with each individual but still meeting target achievements).