Kigali Recycling Ltd

Kigali Recycling Ltd

Kigali, RwandaKigali, Rwanda
Organization type: 
for profit
Project Stage:
$50,000 - $100,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

We are a limited liability company that will be located in Kigali- Rwanda collecting, recycling/composting, and marketing waste for use as a consumer good. Our recycled waste will be targeted toward fertilizer manufacturers, nurseries, etc. Hence reducing hygienic diseases while making profits.

About Project

Problem: What problem is this project trying to address?

Wastes have long been a problem for towns in Rwanda. In urban areas that handle large amounts of waste, human sludge is generally disposed in volume at municipal landfills. Moreover, there are few curbside recycling programs in Rwanda. Our business model presents an opportunity to recycle a landfill bound waste, save the landfill space, and give the consumer the opportunity to benefit from the many positive properties of the composted material.

Solution: What is the proposed solution? Please be specific!

Our major service will be to offer towns an alternative means for disposing of waste sludge generated in any activities in Rwanda. The sludge will be recycled for use as a fertilizer and a soil enhancer using an organic composter in a 3-day recycling process. By recycling wastes, we would be saving landfills for wastes, curbing poor hygienic diseases, providing employment to big number of idle Rwandans, a solution to waste disposal to towns and companies. We are moving away from traditional chemical based fertilizers to more natural organic materials as Rwanda depends on agriculture (above 80%). Nationwide, many landfills will soon exhaust their remaining capacity and hence we are a solution by using wastes for more valuable products.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Composting is biological decomposition of organic materials. Bacteria, fungi, protozoa, insects, worms and other organisms typically play a part in the decomposition process. Composting is a natural means of recycling. It will turn grass clipping, leaves, vegetables, fruit and other organic materials into a very beneficial soil amendment. Composting is also an effective means of reducing the amount of solid wastes going into our national landfills. Kigali Recycling's process will greatly speed up the natural composting process. The sludge will be placed into one of six organic in-vessel digesters. The unit is 48 feet long. The sludge is placed into one end of the unit. To make compost, additional dry fibrous material would be added.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

Our competition can be divided into two forms: direct and indirect. There is no other compost producer in Rwanda that meets this need. Therefore, we have no direct competition in the country. Our indirect competitors are fertilizer manufacturers (who also are a part of our target market). As noted elsewhere in this project plan, the trend is away from chemical fertilizers, toward natural organic soil enhancers. Thus the market for chemical fertilizer is decreasing while our market is increasing.
About You
About You
First Name


Last Name


About Your Project
Organization Name


Organization Country

, KV, Kigali

Country where this project is creating social impact

, KV, Kigali

How long has your organization been operating?

Less than a year

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Your Solution
Founding Story: Share a story about the “Aha!” moment that led you to get started and/or to see the potential for this to succeed.

I realized a niche market in that human waste sludge has not been recycled on any sizeable scale in Rwanda. This is a unique and viable concept that addresses the needs of various customers and reaches an untapped market with tremendous growth potential. The Prime Minister who recently visited Nyanza said that the volume landfills should be reduced because they are harmful to the health of people. I, from there; picked interest that since more wastes are created daily, landfills nationwide are rapidly facing a capacity crisis and I could save my own country given its smallness and recycle these wastes and provide more land and preventing hygienic diseases to fellow Rwandans. I wish to provide jobs to the unemployed also in Rwanda.

Select Sector(s): To which of Unilever's categories of sustainability does your solution apply?

Sanitation and Hygiene, Nutrition, Waste, Sustainable Agriculture.

Measurable Impact
Audience: Who have you identified as your customers/recipients and why? How will you get your solution to them or engage them in your initiative?

Agriculture (for food and nonfood crops and sod farms).
Landscapers (for industrial and commercial properties; cemeteries, and athletic fields; landfill covers; and damaged soils).
Nurseries (for plant and forest seedling crops and reforestation projects).
Public agencies (for highway median strips, parks, recreational areas, and other public property).
Residents (for home landscaping and gardening). We shall invite Ministry of Agriculture to pass on the message as it accepts the idea.

Impact: What is the impact of the work to date and expected impact in the future?

Waste collection produces inexpensive compost, which benefits local farmers and reduces the use of chemical fertilizers.
The Company encourages local residents to start recycling waste as an income generating activity.
More than 80% of waste at Kigali landfill site consists of organic waste. This would free these sites.
Value proposition for towns: our service is a cost effective, budget saving means to addressing a growing waste disposal problem.
Value proposition for end users of compost material: Compost is a valuable soil amendment that improves many soil properties, such as porosity, structural and thermal stability, and water retention, resistance to wind and water erosion, and tillage. Plants and crops treated properly with compost may produce higher yields and have less weed growth.
Getting rid of diseases like malaria and cholera.
We shall employ many Rwandans.

Growth, Finance & Leadership
Scaling the Solution: How do you intend to scale your activities over the next two years (e.g., reach new markets, diversify solutions, etc.)? What will make this possible?

We expect to have began production early January, 2014. We intend to order requirements and ire staff in December, 2013. We expect also to have received all funding by December. We will utilize direct mail and face-to-face promotional strategies to raise awareness about our products and services in the target markets. Newspaper advertising may also be used. Radios like Isango Stars, City, and Radio Rwanda, and Rwanda television (RTV) will be used to create awareness too. Social media, publicity in Umuganda (monthly community work) are also expected to be used. In the future,we to expand by opening additional recycling facilities in other Districts like Huye, Musanze, etc. We ultimately intend to become the method of choice for disposal.

Financial Sustainability: What is your business model to ensure financial sustainability?

We will offer one major service and major product. Our major service will be to offer towns an alternative means for disposing of human waste sludge generated in waste treatment plants. Our major product will be recycled (composted) human waste sludge for use as a fertilizer.

Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered.

I am one of the pioneering team of CADOSIN-Rwanda as the financing officer. I have a certificate from Enterprise Rwanda for completing entrepreneurship training in 2012. I was among winners Indiafrica business venture competition in 2012. I am also among the Board members and founders of Motivated Developing entrepreneurs (MDEs) in Rwanda and hence I can afford this business. In addition, I won MTN New world competition in 2013.