Please describe how your project has been successful and how that success is measured
Yet to deliver as still an idea, however, the social impact will be measured as:
Priority 1: employment
Number of jobs created for people previously marginalised from employment.
Priority 2: access to affordable transport
Reducing the cost of transport for low-income households
Priority 3: reduction in CO2 emissions
Will be measured on a per car basis
How will your project evolve over the next three years?
The target market can be broken into 2 distinct groups and phases:
The immediate people that will benefit from the car conversion – members of the community benefiting from the employment made possible by the social enterprise. With a more fuel efficient car, transport barriers are overcome to then gain employment. Therefore first market is the employees and the immediate community.
Fleet conversions will be the next target group, whereby a larger number of cars can be converted, whilst creating more employment outcomes. These fleets can include – local councils, local NGO’s, courier companies etc. The target would be fleets of cars old enough to convert and out of their lease arrangement.