Two ears - one tongue

Two ears - one tongue

Organization type: 
nonprofit/ngo/citizen sector
Project Stage:
$1,000 - $10,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

“Two ears – one tongue” offers a training for students (as from 15y). It helps to create fulfilling successful relationships – in private, school or work.

About Project

Problem: What problem is this project trying to address?

A lot of insecurity and frustration – and as a result self-abandonement, aggression or even violence – is caused by the feeling of being misunderstood and not appreciated. Unfortunately most of the time the loudest, fastest, smartest is the “winner”. Communication hardly ever is truly empathic or focussed on the needs of the person one is listening to. Communication rather has become an arena for competition and self-display. For young people true friendship and stable relationships in their close environment is important to trust in their ability to manage the future challenges as life partner, work mate or even leader.

Solution: What is the proposed solution? Please be specific!

One of the most important prerequisits for good relationships no matter in which area of life is communication. And good communication starts with good (i.e. empathic, attentive, non-competitive) listening. “Two ears – one tongue” is offering a training where young people learn the art and the positive effect of empathetic listening. It helps to establish stable relationships, trust in the own problem-solving ability, it frees unknown creative thinking potential and creates an environment for innovative solutions. At the end of the course the group will be encouraged to establish a “listening space” at their school, where the alumni apply their skills to help co-students and to create a more empathic environment at their school.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

The training will be offered at all-day schools for students from the age of 15 years. It will be a course for a limited nr. of pupils, ideally a homogenous age group. It will run over 6 weeks, 3 hours each week. The skills trained are listening skills – empathic, respectful, highly attentive, not-solution-imposing listening. The methodology is clearly defined, the elements are conversation, group work, role play, storytelling. Each of the participants brings in an actual problem they experienced recently in their friend / family / school environment. During the course they learn how helpful a good listener is to find a creative solution - just themselves. Thereby the students discover their own problem solving ability and learn how important it is to listen “right”. The courses will be repeated at least once a year for a new group of students. The establishment of “listening spaces” as school wants to establish a self-aid system at schools – students coach students. It empowers students to help themselves, applying the skills “live” makes the knowledge more profound, strengthens leadership skills – and creates a better school environment. The training can also be offered a job centres, day care centres, youth clubs (Caritas, Kreisjugendring etc) etc.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

All-day school offer a wide range of afternoon courses – arts, sports, additional lessons etc. “two ears – one tongue” is competing with all of them – since there is a limited time available. The great advantage of the program is, that it addresses an important need in adolescence – friendship and relationship and the frustration resulting from it, when feeling abandoned or misunderstood. In addition the school management is facing a number of social problems due to discrimination, bullying, learning stress etc.
About You
two ears - one tongue
About You
First Name


Last Name


About Your Organization
Organization Name

two ears - one tongue

Organization Country
Country where this project is creating social impact

, XX

Your role in Education

Coach, Parent.

The type of school(s) your solution is affiliated with

Public (tuition-free)

How long has your organization been operating?

Less than a year

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How long has your solution been in operation?

Still in idea phase, but looking to launch soon

Now that you have thought out your entry, help us pitch it.
Define your company, program, service, or product in 1-2 short sentences [136 characters]

“Two ears–one tongue” is a student training (15+). It helps to create fulfilling successful relationships – in private, school or work.

Identify what is innovative about your solution in 1-2 short sentences [136 characters]

Learning the art of good listening is quite simple - and a highly effective way to better relationships and peaceful school community.

Social Impact
What has been the impact of your solution to date?

Trust in the self, solution finding ability – how to deal with frustration and help others to deal with it too. Experiencing oneself in satisfactory relationships leads to less frustration, aggression and violence.

More students finish school when they feel appreciated, they have better chances to find a job with a school degree.

Establishing “listening spaces” at school enables students to help students, distributess responsibility for a healthy school community on more shoulders and builds leadership skills.

With good communication skills the chance to lead a more satisfactory life is higher (stable relationships, good job, family piece etc)

Understanding the individuality and talent – regardless of wealth, cultural background, level of education, religion etc. more social peace at schools

What is your projected impact over the next 1-3 years?

difficult to say, since I have not yet started. I would assume :

To have reached 500 schools, 5.000 students directly in – 50.000 indirectly through "listening spaces".

To establish “listening spaces” at at least 50 schools in Germany

What barriers might hinder the success of your project? How do you plan to overcome them?

good staff
“two ears- on tongue” needs to work profit-yielding or at least cost covering to pay well trained/experienced staff. One of the solutions is to find volunteer workers (see below)

Cost coverage
Will schools pay a 50 euro rate per hour? If not, I will have to work out a plan where I will take funds from sponsoring companies, parents assosiactions and even the students themselves.

Initial funding
for marketing, sales acitivies etc. in the early phase. Solution: GLS Bank, sponsorships (eg. Dm drogeriemarkt), crowd funding or foundations

Winning entries present a strong plan for how they will achieve and track growth. Identify your six-month milestone for growing your impact

Make the idea ready to market and start first courses by September 2012 (beginning of new school year).

Identify three major tasks you will have to complete to reach your six-month milestone
Task 1

Setting up a more detailed training curriculum, methodology, get proof of concept.

Task 2

work out a business and finance plan, identify cash need and secure the funding of development, marketing and sales phase.

Task 3

develop a strong marketing strategy and sales and training material. Build up a database (Identify full-time schools, youth club

Now think bigger! Identify your 12-month impact milestone

Gain more schools, do more trainings and at the same time deal with public relations. Build up more trainers in order to enhance

Identify three major tasks you will have to complete to reach your 12-month milestone
Task 1

well coordinated sales acitivities.

Task 2

strong public relations. Germanywide knowledge of the project

Task 3

build a network of volunteers

Founding Story: We want to hear about your "Aha!" moment. Share the story of where and when the founder(s) saw this solution's potential to change the world [125 words]

I always knew about the importance of good communication. Whenever I had difficulties to find my way through a problem I was glad to have good friends around, naturally gifted with good listening skills. Their patient listening helped me to find my own solutions for my problems.

So there actually isn’t a “AHA” Moment. Just with the time I put different experiences and pieces together and realized that learning how to listen “right” might sound simple but is vitally important in any interaction with others.

Then I read a McKinsey report on listening ( and how important is was in order to unleash the creativity of staff. That was when the pieces fell into place and I decided to create a course for young people in the phase where they build relationships and selfesteem. And that they should do it right – from the start.

I have three children at school.

Tell us about your partnerships

Each school has parents associactoins who are strongly interested in not only teaching “hard” skills.

In some cases there will have to be a cooperation with the school psychologist.

Companies in the close surrounding of the schools also have an interest in good social skills of the future employees.

There is several clubs (Lions club, Arbeitskreis Schule-Wirtschaft etc.) supporting these initiatives.

The school administration too has an interest in social skills and can be considered as a partner.

What type of team (staff, volunteers, etc.) will ensure that you achieve the growth milestones identified in the Social Impact section? [75 words]

The goal is to work with a flexible work force. Employed staff will be social education workers. In addition volunteers who are trained as coach or trainers.. Since social issues have become a stronger focus in public and since people are looking for more meaningful work and are willing to give some of their work time probono for a good cause, I would address coaching and training companies, working in communication training or business coaching.

Please elaborate on any needs or offers you have mentioned above and/or suggest categories of support that aren't specified within the list