What has been the impact of your solution to date?
We have reached over 300 girls in our camps and classes since 2008. A mother, who is about to move away, told me recently, with tears in her eyes, “We are really going to miss Go Girls!. This program has had a profound effect on my entire family.”
Go Girls! is also having a positive effect on the school climate of Glenview Elementary. Over 200 girls have taken on a Go Girl! identity. They are proud compassion leaders, saying they value “teaching other kids what we’ve learned.” Girls run up to us with stories of how they have integrated the skills into real-life situations. One parent told us, “Even though my daughter hasn’t participated in your programs, I can tell you are making a difference. She used to come home crying everyday last year because of friendship drama and, this year, she comes home happy.” Our room on campus has become so popular that the boys have made it clear that they want in. As a result of Go Girls!, programs for boys at Glenview have also started.
What is your projected impact over the next 1-3 years?
Our goal is to bring Go Girls! to scale through the creation of our book series. With the popularity of books such as Judy Moody and Ivy & Bean, there is a proven market of girl readers and we expect that, within 3 years, Go Girls! will be in the hands of thousands of girls in the U.S.
Through the related products – journals, activity cards, etc. – the lessons will jump from the pages of the books into the lives of the girls. This is where change happens. We will continue to make an impact at the local level modeled after our ongoing Glenview partnership. Through partnerships with arts education organizations throughout the U.S., teaching artists will lead Go Girls! programs and help schools measure the impact of these programs on increasing empathy and compassion in the community.
What barriers might hinder the success of your project? How do you plan to overcome them?
In writing the books and creating the products, Allison and I will draw on our 20+ years of experience writing and directing original plays from the voices of young girls. However, since our expertise is in designing, leading, and marketing in-the-room experiences, our biggest challenge will be transferring our methodology into these new formats and making these products attractive to the marketplace. We are moving our business into new territory - publishing and music production – and we will have to educate ourselves in these new fields.
The key to overcoming this challenge is to surround ourselves with a strong team of passionate people who have experience in these new fields. Our financing strategies over the next 4-6 months will be focused on building this team.
Winning entries present a strong plan for how they will achieve and track growth. Identify your six-month milestone for growing your impact
By October 2012, Glitter & Razz will have re-invented ourselves as a social venture committed to scaling Go Girls!
Now think bigger! Identify your 12-month impact milestone
By April 2013, Go Girls! books and products are in the hands of 5000 girls in the Bay Area and throughout the United States.
Founding Story: We want to hear about your "Aha!" moment. Share the story of where and when the founder(s) saw this solution's potential to change the world [125 words]
Go Girls! began by accident in 2008. That summer, only girls signed up for our camp where we were already teaching social/emotional skills through theater. We knew that this play had to be special. It had to celebrate the magic and power of being a girl. At the end of the summer, when we asked girls if they would come back to a girls-only camp, they screamed a resounding “Yes!”
Since that first summer, the camp has grown from 17 girls to approximately 120 girls in 5 different camp sessions in three different locations. For years, we operated as an enrichment program for families who have the means to enroll their daughters in specialty camps and afterschool classes. However, we always had a vision of being able to serve girls from diverse communities.
Then, last spring, Natalie Walchuk, the principal of Glenview Elementary, identified Go Girls! as the program that was going to help increase compassion in their public school. That’s when we knew we were on to something.