Explica de qué se trata la “innovación”, por ej.: ¿es la idea y/o el modelo que utilizas para lograr tu misión, o tu comprensión sobre la población objetivo, etc.?
The innovation is to build and operate community-scale water treatment centers (Waterpoints) in low-income emerging markets that have no source of safe drinking water. These units largely eliminate water-borne diseases and thus have a major health benefit in themselves and save families an estimated $50/year (costs of treating water-borne infections), Then we leverage that water footprint and infrastructure to provide additional health services (hence WaterFirst model). The water model is proven, its health impact is not in doubt, community penetration is high, and the price ($1.60/HH/month) is affordable. The water units become cashflow positive within 6 months of operation, and we are building about 20 additional units a month. But importantly, we see water as the leading edge for health services: we are now piloting sales of health commodities (sanitary pads, condoms, nutritional supplements for pregnant women) and health services (vaccination and eye camps, chronic care management of diabetes and hypertension) that leverage the water footprint, the traffic (300 households a day will typically visit the water unit to collect their safe drinking water), and the community trust. We have funding to reach 600 units (serving a catchment area of 3 million people) within the next 2 years, which will also make the company profitable and prepare us to take the model to multiple states of India and to other countries. Thus we believe that our WaterFirst innovation is a unique, scalable, and sustainable business model for delivery of preventive and clinical health services.
Describe cómo se diferencia tu modelo de innovación en el campo, respecto al de cualquier otra organización.
Healthpoint Services is a health company that provides water as part of its integrated health delivery strategy and as a key initial service in each new community we serve. That sets us apart. There are several other providers of community-scale water treatment in India, but none of them have a health model like our WaterFirst strategy--they are only water companies. Moreover, none of the other water companies are close to achieving profitability nor growing at the rate we are nor reach the levels of community penetration that we do, so their sustainability is in question and their social impact is significantly diminished. At the same time, we know of no other clinic network or rural health provider globally that also provides safe drinking water as a core service.
¿Qué tipo de sistema operativo y factores internos de la organización hacen que tu innovación sea un éxito?
We already operate 140 water units and have established formal procedures for acquiring new sites, building new units, and maintaining/operating existing units--working through regional managers, project coordinators, field supervisors, and local unit operators hired and trained from the community. Associated health services are under the supervision of our Chief Medical Officer, additional project coodinators, and mobile doctor/nurse teams assisted by village healthworkers. In addition, we partner with local governments via a 15-year lease on the land for the units and access to the community's source of raw water. Finally, we have a well-developed social marketing approach to engage communities and acquire customers. We use electronic data systems to track customers and operations.
¿Cómo te aseguras que innovas constantemente a la luz de (potenciales) desafíos externos, o cuál es tu plan de crecimiento?
We monitor relevant new technologies globally(mobile diagnostic tools, water telemetry systems), supplier trends and costs (for water filters, vaccines, etc.) both in India and globally, and rural water and health provider practices in India generally. We do this both through extensive personal networks, but also by attendance at key global conferences.