GREY MOTIVES INTEGRATED VENTURES: Lighthouse Beach Resort Development Project Tarkwa Bay.

Victoria Island, NigeriaTarkwa Bay Island, Nigeria
Year Founded:
Organization type: 
for profit
Project Stage:
$10,000 - $50,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Development of Tarkwa Bay Island into a Beach Resort to foster the growth of Tourism in Lagos State for sustainable economic development and poverty alleviation as well as to impact on the community and its inhabitants.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if the people in rural communities are empowered enough to be self sufficient, use their resources and add to personal, economic and Nation building?
About Project

Problem: What problem is this project trying to address?

The project identifies a community within Lagos that has the capacity to develop into a Tourist hub and by so doing take the State further into achieving her Mega-City status. The inhabitants of this community will thus be empowered and have access to development that they lack presently; education, enlightenment, job opportunities, e.t.c. The project directly addresses Tourism as a tool for poverty alleviation and sustainable development.

Solution: What is the proposed solution? Please be specific!

Presently, a lot of things are needed for this island to achieve the proposed status of Beach-Resort. 1. Improved water transport system for leisure purposes 2. construction of structures on the island 3. purchase water sport facilities, tools, and machineries 4. engage the services of the people on the island for fixed employment in different areas needed for management purposes 5. promote indigenous art and craft 6. build a town hall, promote adult education, provide cheap stalls where traders can sell their products and provide services to guests and tourists. 6. renovation and preservation of historic landmarks on the site


none yet
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

This is a development project that is borne out of the genuine desire to effect positive change in such a way that it is beneficial and instrumental to the growth of the economy of the State and the community directly involved in the project. we will be looking at how people's lives will be influenced by development that involves them in everyway. The project involves the development of the bay area of the beach, and provision of specific structures. This means employment opportunities for inhabitants of the island and trade opportunity as they show Nigeria to the world.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

Speaking with the people of the community and letting them know our intention has brought renewed hope because the feeling is the they have been abandoned by the government. we will be able to reach out to over 500 different individuals and protect an heritage and history from laying waste. the primary impacts of the project are; 1. Employment opportunity 2. Poverty alleviation 3. Economic development 4. Environmental preservation 5. Tourism and Cultural export

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

To achieve the main objectives of this project, we believe that once structures and facilities are put in place, it will call for more national and international interests. Lagos is a city filled with fun-loving people and we also have a lot of expatriates migrating into the city. everyone is looking for somewhere they can relax and would give them a feel of real comfort and fun. this is what we want to provide. a one-stop island of fun, relaxation, and comfort. As long as resources are managed appropriately and strategies maintained and improved from time to time, we will always have audience

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

Entrance fee Service fee for use of certain facilities Rental fee for the resort Vacation and retreat plans rental and booking of event centers, transportation plan sponsorship, endorsement and private sector participation

Founding Story

It all started from a leisure visit to the island and then noticing how empty and devoid of any form of recreational plan the whole island was. Being someone who sees the potential in almost every opportunity, we set out to do some research and then met with certain key players in the community and just as sudden as it started, we found ourselves getting more and more involved and there was absolutely no going back.


Seun Omotosho Legal Practisioner Femi Adeboye Architect Morakinyo Tytbones Olalekan Co-Founder, Business developer, entrepreneur This is the primary composition of the team. we have plans to partner with an engineering company and a tourism company with experience in the field to help us achieve the kind of ecellence we want the project to reflect.
Please confirm how you heard about the Unilever Awards:


Please confirm your role in the initiative (eg Founder/co-Founder) and your organisational title:

Founder. Grey Motives Integrated Ventures

Which of the 8 UN Global Goals (Sustainable Development Goals) pre-selected for this competition does your solution relate most closely to? [select all that apply]

No Poverty, Decent Work and Economic Growth.

Leadership and the Unilever Awards
Please provide examples of any previous entrepreneurial initiatives you have pioneered.

CEO of Grey Motives Integrated Ventures, a fast growing start-up service provider in Lagos
CEO of Brique, a clothing line and fashion company
I have worked as a project manager/supervisor, an event hostess and supervisor, and i have also worked as a Consultant with a start up that i had a mandate to manage in Lagos.

Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?

Advisor and Mentor: Mr Reuben Onwubiko, Lead Consultant with BrandCrafts Ltd, and Former Marketing Director for Africa at GlaxoSmithKline.
Advisor and Mentor: Pastor Gbenga Adeoye, Head Pastor, Praise Outreach, WEMCO Road, Ogba, Lagos
Advisor and Mentor: Mr Morakinyo Tytbones Olalekan, CEO Audio Nigeria Multimedia, Head Consultant Latitude Cafe and Lounge