Kibili Project

Kibili Project: Avocado oil - a lever of development for Guinea

Lausanne, SwitzerlandSamaya, Guinea
Year Founded:
2013
Organization type: 
hybrid
Project Stage:
Idea
Budget: 
$100,000 - $250,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

The Kibili Project’s overall goal is to contribute to the fight against poverty and food insecurity by decreasing post-harvest losses of avocado crops, improving trade circuits and oil processing techniques in the region of Kibili, Guinea.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if post-harvest losses of avocado crops became a development lever for Guinea?
About Project

Problem: What problem is this project trying to address?

A third of the population of Kindia is food insecure. Post-harvest losses are the primary cause of this nutritional deficiency. In avocado production—the most widely grown fruit in the Kibili region—post-harvest losses can exceed 50%. A shortage of storage infrastructure and the remoteness of this area make it difficult to deliver the fruit to local markets. Moreover, lack of knowledge and resources to transform it also cause significant losses.

Solution: What is the proposed solution? Please be specific!

To resolve this problem, The Kibili Project is working with farmers to provide them with technical and organizational resources that are adapted to the natural and societal context in this region. In terms of technical innovation, the project has developed an avocado press capable of extracting artisanal oil with renewable energy resources, decreasing post-harvest losses in this remote area. Simultaneously, we want to establish a socially responsible company adapted to the sociological context to be operated by farmers and their families. The company will both manage the processing unit as well as reinvest profits in projects for the common good of the community and the revitalization of villages. Thus the entire value chain is improved.

Awards

More than 270 contributors already trust the Kibili Project and co-financed it by a crowdfunding we just ended.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

TECHNICAL INNOVATION The technical innovations required to extract avocado oil with a cold press are adapted to the challenging context and thereby operate using only renewable energy. Southern producers will have access to capital gains from the transformation of their product and can drastically reduce their losses. Innovative yet inexpensive solutions for storing and packaging fruit will also be implemented.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

AN ORGANIZATIONAL INNOVATION The establishment of a socially responsible company will include the implementation of innovative organizational protocols so that collective decisions can be made and further activities designed and implemented, with extreme care paid to the cultural context. This pioneering form of organization will replace the unequal distributive processes of private enterprise so that the entire community benefits and living conditions substantially improve.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

TRADE DOUBLY FAIR The precepts of fair trade will be used when marketing these products, eliminating some of the risk currently assumed by these producers. In this way, the final product corresponds to the purchasing power of the different populations. Moreover, the Kibili Project is scalable because the idea can be reproduced in any other country with post-harvest losses giving the same problems of food insecurity. Thanks to the technical innovation, other small fruit producers will be able to preserve and transform their fruit and vegetables into less perishable, value-added products.
Sustainability

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

We already made a crowdfunding and received about 50'000.- CHF with this step. But we are now looking for solid and long-term contributors, who would help us in the second phase of our project, which will be the crucial one for the development of our social company. If we have now the money to end all the preparatory phase, we are about to start the very concrete one, which needs bigger investors to be realized.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

The majority of the oil produced worldwide is extracted industrially, using heat to reduce production costs. Producers benefit very little from this method of extraction because the generated surplus value goes primarily to manufacturers. The situation is obviously worse for producers in isolated areas. The Kibili Project solves these problems by setting up a cold oil extraction process that uses only renewable energy. The oil produced this way will be of a high quality and will directly improve food security through the conservation of products while increasing revenues for producers.
Team

Founding Story

I initiated the Kibili Project during my involvement with the Italian Food Security Project (2009–2013). The initiative is based on knowledge generated through this project, as well as a longstanding collaboration with the Union of Producers of Samaya Guyafere in the Kibili region. The main idea resulted from my numerous interviews with producers conducted on the commercial issues, the difficulties they face and the value of their product.

Team

I (Clea Rupp) am the co-founder of the NGO Enfants des collines (The Children of the Hills) which works in development cooperation in West Africa since 2004 and I decided in 2015 to devote myself entirely to the Project Kibili that I founded and which is presented here. I have a post-graduate degree in Development studies and have worked in this sector for twelve years. In 2014, Romain Javaux joined the project, adding his expertise in agronomy and his acute knowledge of the field and his experience as an avocado exporter. Since 2015, the team has benefited greatly from logistical and technical support offered by CIRAD, which shares The Kilibi Project’s goal of developing a cold extraction method of avocado oil. Since 2015, the project is also supported for its publications by a communication agency called Paperboy based in Lausanne, Switzerland. They made the whole design of the Kibili Project and are involved with the team for a long-term collaboration.
Background
Please confirm how you heard about the Unilever Awards:

Ashoka

Please confirm your role in the initiative (eg Founder/co-Founder) and your organisational title:

Founder - Chief of project

Which of the 8 UN Global Goals (Sustainable Development Goals) pre-selected for this competition does your solution relate most closely to? [select all that apply]

No Poverty, Zero Hunger, Gender Equality, Affordable and Clean Energy, Decent Work and Economic Growth, Responsible Consumption and Production.

Leadership and the Unilever Awards
Please provide examples of any previous entrepreneurial initiatives you have pioneered.

My sister and I have developed with our NGO programs combatting child trafficking, offering microcredit for the creation of income generating activities (palm oil, soaps, snacks, etc...), as well as for organic farming. With this association, we have also worked to increase access to clean water, build schools and health facilities in Benin.

Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?

We are working with the Chamber of Commerce of Lausanne, Humanité Plus in Benin, some local people in Kibili, Guinea, who know very well the region and can analyse where are the needs and who also think about solutions that can be brought.
We also met a lot of people who settled up new social companies as ours and who gave us precious advices about how to proceed.
We are probably going to work with a local company which create new technologies in the agronomical sector and which is ready to help us to build the new machine we need for the cold extracting method.