Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.
Kouzin Dlo is more than a business for the women who work with us. Carline, one of our first employees, was hired a month after her niece was born. Bottle Fed newborns are especially at risk from diarrhea. Carline’s family didn’t trust our product, but she went out on a limb to prove to family and friends it worked and wasn’t harmful by making formula for her. Now her niece is over a year old, healthy, walking and talking. Carline uses this story to convince other mothers they can use the product for their families and this has inspired our Sales Agents to consider integrating their own experience with the product into their sales to boosts customer confidence in a marketplace with many shams and little regulation.
Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.
Since launching in June, 2014, Kouzin Dlo has sold 3,286 bottles of chlorine resulting in 657,200 gallons of clean water with client savings of $57,809.
Kouzin Dlo has trained 110 sales agents in 9 communities and generated $1,614 of supplemental income through micro-enterprises. Kouzin Dlo also employs 5 part-time Sales Team Coordinators, earning 4 times Haiti’s average daily income. In addition, our 2 Executive Staff members earn 12 times the average daily income. These women have gained access to income as partners in a business and leaders in their communities.
Kouzin Dlo trains each staff member in water treatment, waterborne disease education, product commercialization and sales communication. This training educates our staff in a country with few opportunities while laying the foundation for business expansion countrywide.
Spread Strategies: Moving forward, what are the main strategies for scaling impact?
In the next five years, Kouzin Dlo will expand to 145 communities with 1,337,450 months of clean water. We will train 1,475 Sales Agents across the 10 departments of Haiti. As our network of Sales Agents grows, we will add to our staff of Sales Team Coordinators to oversee these agents. By the end of 2019, we will employ 18 Sales Team Coordinators and 10 Regional Managers. As we grow, we develop leaders at all levels of the business that will represent Kouzin Dlo with pride. Beyond being cashflow positive by 2019, Kouzin Dlo will be an example of sustainable change that empowers communities.