Please provide examples of any previous entrepreneurial initiatives you have pioneered.
I have led and achieved success in two previous entrepreneurial projects:
-At the age of 10, I created and ran for three years my junior high school's newspaper "Le P'tit HIV". The idea was to write about school's life, the teachers, the news, etc. I assembled a team of 4 people, break down the roles between the editors and the printing, and our issues would sell at 200 copies+, sold at 2 Francs apiece. The P'tit HIV was continued further in the Henri IV Junior High-school
-During my college years at ESSEC, with three friends of mine we started our campus' radio talk show main program, "T'avais Qu'à Ecouter" starting with a recording studio facilitated by our school. We would have guests and discuss around structured chronicles about the life in college, including some gossiping I must admit. We started stuttering around our microphones, and then each of us found their own role, I became the leader of the show by devising every show's program and contents, we had a strong marketing and communication campaign through Facebook and posters. We ran the show for 3 years. At the end, we had 1,000+ listeners per show, out of a 1,500 total reachable audience
Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?
We are working hand-in-hand with the NGO PSE, with the Euro chamber of commerce and with the French-based association Social 3.0 supporting social entrepreneurs. We are working with many bloggers which support our brand and project and, most of all, with the community by and large: more than 400 persons in many countries have participated in our communication campaign effort by posing with their Krama. Posing with one's Krama is the exact hyphen of the two parts of Krama Heritage: commercial/brand and social/project-focused by sending a message of hope to Cambodian people by showing them that their scarf is today worn with pride and elegance around the world.