Laboratoria’s founders met at graduate school in Columbia University. Upon graduation they launched a web agency in Lima, offering digital solutions to major companies. Business grew steadily, and -along with it- came the need to hire more developers. A trend was apparent: finding talent was extremely difficult! Moreover, the team struggled to uphold gender diversity, as recruiting female coders was nearly impossible. This struck a cord on the founders. Inspired by the proliferation of coding bootcamps in the US, the team decided to launch a coding bootcamp that teaches web programming to young women from low-income backgrounds. It was then, on April of 2014, that Laboratoria was born.
Laboratoria’s leadership team is characterized by two things: a unique passion for the impact of our work, and the operational excellence we strive for at all times. We are dreamers, we are makers, we are changers. We are going places.
MARIANA COSTA - Executive Director
Mariana hates to brag, but she is apparently one of the most innovative people in Peru under 35, at least according to the MIT. Before becoming a social entrepreneur, Mariana worked for organizations such as TechnoServe and the Organization of American States on social development projects in El Salvador, Guatemala, Haiti, Peru and Kenya. She is a firm believer in the idea that social entrepreneurship is the way to bring together the best of two worlds. Mariana is originally from Peru and holds a BSc in International Relations from the London School of Economics and a Master’s Degree in Public Administration from Columbia University in New York.
HERMAN MARIN - Technology Director
Herman is literally a rock-star (not kidding, check out his band: LEGS). He is also the techie of the team with over ten years of experience leading tech projects in the social, private and political sectors in the United States and Latin America. Before starting Laboratoria, he worked for UFCW, The ONE Campaign and The Human Rights Campaign creating tools for community engagement and online strategies that transformed legislation. His main interest is to promote digital innovation to empower citizens and facilitate social development. Herman holds a BSc in Computer Engineering from Pontificia Universidad Católica del Ecuador and a Master’s Degree in Communications from The Universidad de Barcelona, Spain.
RODULFO PRIETO - Operations Director
Rodulfo enjoys adrenaline, probably that’s why he opted for the psychological roller coaster of being an entrepreneur. Prior to Laboratoria, Rodulfo spent eight years working in finance at Procter & Gamble in Venezuela, Chile and Panama. He is driven by building a society where opportunity is equally distributed and believes job-oriented education has the power to do so. On the weekends you can often find him rock climbing in the outskirts of Lima. Rodulfo holds a BSc in Engineering from The Simón Bolívar University(cum laude) with a Master’s Degree in Public Administration from Columbia University in New York.
ANA MARTINEZ - Communications Director
Ana is always willing to go for the extra mile, sometimes quite literally: she has competed in many marathons and triathlons, including the Boston Marathon, the half Ironman world championship and even a full 140.6 miles Ironman. Before Laboratoria she was P&G’s Marketing Director for Peru, Chile and Colombia, bringing +12 years of experience in brand-building. Passionate about brands with social impact and curious about the entrepreneurial world, she decided to leave a promising corporate career to support Laboratoria’s expansion across Latin America. Ana holds a BSc in Engineering from The Simón Bolívar University (cum laude) with a Master’s Degree in Corporate Social Responsibility from The University of Barcelona, Spain.
GABRIELA ROCHA - Mexico Director
Gabriela’s friends joke that they still don’t know where she’s from. Having lived in 13 cities in seven different countries, she’s discovered a passion for travel, different cultures and languages that has guided her dedication to issues of development in the last several years. Before leading Laboratoria Mexico, Gabriela worked as a public policy consultant in Mexico City, as project coordinator for different development projects in the slums of Rio de Janeiro with the IDB and in the Andes mountains of Peru with Odebrecht. She is driven by a strong conviction that social enterprises have the potential to impact millions of lives and contribute with an economy that supports greater equality in opportunity. She holds a BSc in Psychology from Boston College and a Master’s in Public Administration and Development Practice from Columbia University in New York.
MARISOL ALARCON - Chile Director
Marisol is always working for others to have the opportunities she has had, hoping that some day it will not matter where you are born to succeed in life. Doing so, she has experienced extreme realities from the slums in Latin America and the Caribbean, to the richest cities of the developed world. From Haiti to Dubai and from Ban Ki Moon to Bon Jovi she has mingled around key social agents of change around the globe with UN Habitat. Before opening Laboratoria in Chile, Marisol led international jobs in public and social sectors like the Government of Santiago, Chile’s International Cooperation Agency and in Un Techo, one of Latin America’s leading NGOs. She holds a BSc on Business Administration from Universidad Adolfo Ibáñez in Chile and a Master’s Degree in Public Administration and Development Practice from Columbia University in New York.
For a full list of the +30 full-time employees working at Laboratoria please visit: http://laboratoria.la/team