Model for Vulnerability Evaluation - MOVE

Model for Vulnerability Evaluation - MOVE: An Integrated platform to the assessment of climate change vulnerabilities

Belo Horizonte, BrazilNational, Brazil
Year Founded:
Organization type: 
for profit
Project Stage:
$100,000 - $250,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Climate change will impact the globe. An average temperature increase of 2ºC will have unequal consequences, posing higher burdens to most vulnerable populations and less developed economies. MOVE was developed to support complex decision making on climate resilient programs and investments.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if we could understand how climate change will impact our daily lives?
About Project

Problem: What problem is this project trying to address?

Environmental modeling is often topic specific, simulating nature on single dimensions. Climate Change, on the other hand, will affect the environment in multiple dimension (water, temperature and extreme events) and will also impact societies and economies. Understanding the impacts of climate change requires computational modeling that integrates multiples modules providing an holistic understanding of the global warming challenge.

Solution: What is the proposed solution? Please be specific!

The Model for Vulnerability Evaluation (MOVE) is an integrated computational platform for the assessment of climate vulnerability and risks. MOVE is intended as an advisory tool for the public and private sectors supporting decision making in complex contexts. The model can be applied to a broad range of natural and human systems and is very flexible on its applicability scale. Successful business and pilot cases were developed for urban planning (IADB financed under the Emerging Cities Program), food security (ECLAC financed), biodiversity (GIZ financed), water basin management (IBIO financed) and industry (water availability and flood risks, financed by a top 3 Brazilian food industry).


Sustainable Services Ranking 2014 - Instituto Sustentar
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Food Secutiry: MOVE was applied to assess climate change impacts in 7 agricultural commodities in Brazil. Area gain and loss was used to asses food security risk and to quantify potential economical impacts to the States (agricultural GDP loss / gain, labour, investments). Urban Planning: MOVE was applied in two state capitals in Brazil (Goiânia - Project Concluded, and Belo Horizonte - Project On-going) to assess urban climate vulnerability and how climate resilience investments add up to the adaptation capacity of the municipality reshaping the vulnerability mapping. Water Basin Management: MOVE was used to support consensus building and trust build in a severally degraded water basin that crosses the States of MG and ES.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

As the project has just passed start-up phase, most projects had been developed as pilot projects or applied research projects. There is, however, one solid example of MOVE supporting the convergence of multiple stakeholders in a river basin agency. The basin crosses the states of Minas Gerais and Espirito Santo and the cost for revitalization is estimated around R$ 12 billion (Brazilian Reais), approximately USD 3,5 billion. Given economical constraints, the river basin had to identify hotspot linked to water availability and prioritize actions. MOVE was used to provide the scientific evidence and statistics that supported the debates amongst government, civil society and private sector. As a result, one historical multi-stakeholder agreement related to water management and basin conservation was signed.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

The main objective now is to scale up. So far, the technology has been used to provide tailor made analysis. The architecture of the front-end if being developed so MOVE can be sold as a software to non-experts. Other alternatives considered are data-base commercialization, which could have high impacto to the insurance and credit sectors, and sectoral modules, including evaluation of, for example, the energy sector or the sanitation sector distress under diferente climate scenarios.

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

So for around R$ 1 million had been invested. 65% of this resource came from Brazilian R&D Agencies/Foundations, like CNPq, FINEP and FAPEMIG. The remaining was money from the founders ( WayCarbon is a technology based company that works to promote the transition of society to a low carbon economy. MOVE benefits from WayCarbon market access and management experience. Breakeven shall be reached in 2016 (R$ 560,000.00 revenue).

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

One potential competitor was identified in the UK. The company name is Acclimatise ( Our assessment points, however, that Acclimatise solution is very simple and does not seek to provide the same level of resolution as MOVE does.

Founding Story

WayCarbon was founded in 2006 when the four founding partners decided to make a U-turn on their lives. Henrique Pereira, Executive Director, had returned from his MSc. in Environment and Development (LSE) and was invited by Matheus Brito (MSc. International Political Economy - Tsukuba Univ.) to meet two other guys: Felipe Bittencourt, PhD in Engineering and crazy to quit his well paid job in the biggest construction company in Brazil, and Breno Rates, a Biochemistry Doctor addicted to the university lab. The combination of four completely different guys, from total different backgrounds, guarantee the balance and tensions that make WayCarbon a leading company in Latin America.


The team is composed of 25 professionals, 85% with post graduation degrees (MSc and PhD). The board of directors are composed of 5 executives (3 with PhD and 2 with MSc). From the remaining 20, 2 developed administrative tasks and 1 marketing activities, 5 are research fellows under CNPq RHAE Program and 12 are full time professionals. Our HQ is locates ate the Technology Park of Belo Horizonte an we have plenty of space to grow. The team is made of Economists, Biologists, Engineers (Civil, Environmental, Mining, Computing), Software Developers, Hydrologists, Climatologist, Geographers and Political Scientists.
Please confirm how you heard about the Unilever Awards:

Ashoka Newsletter

Please confirm your role in the initiative (eg Founder/co-Founder) and your organisational title:

co-Founder, Executive Director

Which of the 8 UN Global Goals (Sustainable Development Goals) pre-selected for this competition does your solution relate most closely to? [select all that apply]

Climate Action.

Leadership and the Unilever Awards
Please provide examples of any previous entrepreneurial initiatives you have pioneered.

I came from a family of entrepreneurs. Currently, I am co-founder of WayCarbon (, acting as Executive Director. The company is solid and has entered its 10th year. I am also partner in a brewing business. Cervejaria Peripécia ( was born out of hobby we had: home brewing. Our market operation is still regional and we are now expanding to Rio de Janeiro and Espirito Santo. Our main product (Peripécia Tripel) won a gold medal in the South Beer Cup in Buenos Aires last year.

Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?

MOVE had developed projects with: IADB (Emerging Cities Program), GIZ, ECLAC, EMBRAPA (Prof. Assad), ESALq (Prof. Bento), CEDEPLAR / UFMG (Prof. Edson) and INPE.

We are also using a strategy of cooperation with foreign universities to receive visiting researches. This year MOVE counted with MIT undergrad student Samantha (soil moisture modeling), Scuola Sant´Anna PhD Matteo (air monitoring) and Sophia University PhD Ivan (Environmental Hazards).