Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.
For example: sarah looked new hair band online,she found a one band could be wrapped in 3 ways , "oh that is a good deal"she said, she followed the channel and ordered the band, the channel (do it yourself), teach her how could she can recycle her own blouse. she started to try some stuff, and buy what she could not make it by herself. New website, E-design and E-buy by making your own designs, from recycled garment was the new trend, finally "I can do what I need" sarah commented, I will be special and my outfit is unique. one fast fashion store decided to buy SUSTA first line and implement the idea on it own waste garments.now recycled fashion is also fashionable and practical and became the new trend.
Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.
The impact of this Idea will raise awareness about consumerism, minimize the waste from fast fashion industry. this project will reach consumers through all channels (social media, E-commerce, and word of mouth). this project is not only-profitable for production, it complete the damaged cycle and benefit the consumer, to regain their trust. On the long term, the consumer behavior and industry will develop to be more ethical and environmental- friendly.
Spread Strategies: Moving forward, what are the main strategies for scaling impact?
The fashion apparel industry has significantly evolved, particularly over the last 20 years. The changing dynamics of the fashion industry have forced retailers to desire low cost and flexibility in design, quality, and speed to market, key strategies to maintain a profitable position in the increasingly demanding market. I believe SUSTA will drive the market to a new era, we will try to change consumer behavior to more environmental-friendly behavior. Taking into consideration fashion industry profit take it to another stage any of profit (which is let the consumer design what they want).