Valerie Chauffour - Clothe To Me

Valerie Chauffour - Clothe To Me: FashioTech project that enable to manage their wardrobe from smartphone

FranceFrance
Year Founded:
2014
Organization type: 
for profit
Project Stage:
Start-Up
Budget: 
$10,000 - $50,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Clothe To Me is a Fashion Tech innovation project that enable users to manage their wardrobe from their smartphone in order to renew it in a affordable and sustainable and in the same time discover ethical and durable brands on a daily basis.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if Fashion Tech can stop overconsumming and pollution in textile industrie while saving life.
About Project

Problem: What problem is this project trying to address?

Nowadays Clothing offer is larger and larger, our wardrobe are overloaded and yet we struggle to find the propper outfit and keep on buy new clothes.

Solution: What is the proposed solution? Please be specific!

Clothe To Me enable users to manager their wardrobe from their smartphone and renew it in an affordable and sustainable way. We are using each step of garment life cycle : buy, use and sale/recycle. And our users stay inspired on a daily basis in their outfit creation.

Awards

Talent Glamour 2014, French Postal Bank Pick, Winner of Creation Party hosted by KissKissBankBank
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Clothe To Me enable its users to get ride of their garments in various ways : -second hand market -recycling -or give away to charities We want to make the most of digital revolution around the world to create new habits and rehabilitate clothing consumption and raise awardness among Fast Fashion consumption.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

We are currently meeting with brands that match this approach. Our goal is to turn Clothe To Me into the standard of custom clothing recommandation to develop new consumption habit. We want to stop over-comsumption and wasting to give each garment a true life cycle.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

We are exchanging a free quality wardrobe management service with anonymous qualifiied data in order to provide targeted advertisement to selected brands that match our sustainable approach.
Sustainability

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

Now, Clothe To Me need a 250k$ funding round to integrated m-commerce service to buy and resale within the application and develop our own predictive algorithm to suggest relevant outfits and attract commercial partnerships.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

Style Book is our main competitor but usually our direct competitiors are developping complex products that don’t provide customizes clothing recommandation. On top of that, none of them share our sustainable approach to develop clothing recylcing and better comsumption habit.
Team

Founding Story

The two founders of Clothe To Me are fond of fashion, digital technologies. They started with a simple statment: our wardrobe are overloaded, clothing market is booming and yet we still keep on buy new clothe and feel like we have nothing to wear. So they decided to linked their skill set to solve this issue.

Team

The Team is formed by the two Co-founders: Valerie who is product designer for art and digital project and Adeline who was shop manager for a french clothing brand. They teamed up with a team of 2 senior developpers, a CTO and Marketing strategy engenieer.
Background
Please confirm how you heard about the Unilever Awards:

On Twitter

Please confirm your role in the initiative (eg Founder/co-Founder) and your organisational title:

I’m the CEO and Co-Founder of Clothe To Me

Which of the 8 UN Global Goals (Sustainable Development Goals) pre-selected for this competition does your solution relate most closely to? [select all that apply]

Responsible Consumption and Production.

Leadership and the Unilever Awards
Please provide examples of any previous entrepreneurial initiatives you have pioneered.

Clothe To Me is my first company, but before I was afreelance for 4 years.

Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?

We are seeking partnerships with clothing companies of all size and style along with young creators around the world.