Obesity and Diabetes Prevention

Obesity and Diabetes Prevention

SwitzerlandSwitzerland
Year Founded:
2011
Organization type: 
for profit
Budget: 
$50,000 - $100,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Approximately 50 words left (400 characters).

About Project

Problem: What problem is this project trying to address?

Prevention and detection of insuline resistance, early obesity and diabetes.

Solution: What is the proposed solution? Please be specific!

- Intensive group training and coaching - Individual coaching session - Long term follow-up and reinforcement
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

The business model relies on the financing of training and coaching efforts by companies. While it is our main objective to establish long term relationships with companies, family members or community members may also be included in training programs. The fees may then be covered by the individuals.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

- Increase in awareness of the problem
Sustainability

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

- To have a complete training system with training material in 6 months - To be operational with a group of 5 to 6 coaches in 12 months - 10 coaches in 18 months - To develop a franchisable business with strict quality control in 24 months

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

Companies such as "Weightwatchers" and other organisations are using an approach of group dynamics and target individuals. Also, the emphasis is on cosmetic weight loss, while we promote health improving life style changes.
Organization Name

BrevalConsulting Fischer

About You
About You
First Name

Stefan

Last Name

Fischer

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Innovation
Explain what the "innovation" is about, e.g., is it the idea and/or the model you use to accomplish the idea, or your understanding of the target population, etc.?

It is in the interest of companies and organizations to prevent the occurrence of debilitating conditions and diseases such as obesity and diabetes. Governments, health organisations and school authorities have failed to address this problems and are still struggling to find strategies to deal with the consequences of this epidemic.

Mental and and physical performance suffers significantly when a person is affected by obesity and diabetes. Any number of affected employees influences the economic performance of companies. The impact can already been measured.

The innovation we present enables companies and organisations to address the problem of early obesity in a proactive and systematic way. By using a systems approach of evidence based knowledge, easy to learn tools, simple processes and common sense nutritional advice, the employees are empowered to actively prevent and in some cases cure the occurrence of insulin resistance, obesity and early diabetes.

The service provided consists of individual and group training sessions, group activities and exercises and the administration of mild and herbal nutritional supplements.

Describe how your innovation model is distinct from any other organization in your field?

Currently only government organizations do make efforts to fight the obesity and diabetes epidemic. These efforts are based on non-scientific assumptions, popular and outdated nutrition myths and a lack of understanding of body chemistry and biology.

What type of operating environment and internal organizational factors make your innovation successful?

While working in a company context, and by emphasizing the economic aspects and impact of health conditions, we can expect a higher success rate than public service advice or half-hearted or inaccurate nutritional advice.

How do you make sure you constantly innovate in light of (potential) external challenges, or your growth plan?

The scientific literature covering the prevention, the influence and the cure of insulin resistance and obesity is constantly growing. By staying informed and keeping track of the scientific insights as they emerge, we will be able to adapt training programs continuously.

Also, observing and analyzing successes and failures of the training programs over long periods of time will bring into light feedback of participants and will enable us to improve on the methodologies and methods.

Organization Country

, ZH

Business Model
The systemic challenge you are trying to overcome (select one)

Realign the incentives in the public healthcare system in mature markets, or

Health area (target market) where the need is [select only one]

Nutrition

Categories along the health continuum you are covering [select all that apply]

Prevention, Detection, Follow-up, Long-term care, Social integration.

Stage that best applies to your solution [select only one]

Idea (poised to launch)

Core strategies of your business model [select all that apply]

Approaches to behavioral change at the individual level, New approaches to distribution of health products and services, Unconventional partnerships (between traditional healthcare players and players outside healthcare).

If other, specify here:
Most relevant tools you are using to implement the strategies outlined above [select only two]

Consultation, Education/training.

If other, specify here:
What is your value proposition?

By preventing insulin resistance, obesity and diabetes, work force performance can be improved significantly. Also, by improving well-being and health of employees, the company can document its commitment to improve working conditions and employee welfare.

Who is your customer(s)?

- Small to medium companies, in particular in rural areas or regions affected by economic downturn
- Larger companies observing a general decline in employee well-being and performance

What approaches to you use to reach your customers?

- Through industry trade fairs
- Direct contact with management and networking
- Through networking via professional associations
- By collaborating with health insurance companies

What are your primary activities?

- Group and individual coaching, training and consulting
- Analysis and reporting of the impact of training efforts
- Long term follow-up and reinforcement

What other challenges - individual, organizational, or environmental – are you currently facing or might hinder future success of your business, and how do you plan to overcome those?

Employee motivation

Employee participation and motivation is often unevenly distributed even in companies where a large amount of employees are affected by obesity. Motivation is the most important aspect in training an coaching and a special effort is necessary to promote motivation and provide incentives.

Legal framework for health related services

The legal framework for providing health services varies significantly from country to country. By employing medically trained staff and consultants, risks of legal trouble is minimized.

Briefly describe your growth strategy going forward

- Finalizing and improving training programs, training material
- Design promotional materials
- Find partners with medical background
- Identify partners supplying herbal and nutritional supplements

What dimensions for growth are you currently targeting for your innovation [select all that apply]

New customer group(s), New regions(s), New market(s)/country(ies).

What makes your business "ready" for growth?

In view of increased health risks through obesity and diabetes, companies can not wait for government intervention, The must act proactively to prevent an economic impact through the decline of general health in their work force.

What are your key growth objectives?

- To have a profitable an sustainable business in all stages of the development of the company
- Create a well-known and respected brand
- Become the main contact for general, collective health issues in companies and organisations

Organization's Country of Operation

, ZH

Social Impact
What methods for quantification of social impact are you applying (if at all)?

Subjective and objective assessments of health of individuals:

- General well being
- General health indicators: amount of body fat, blood glucose levels

Could your solution work in other geographies or regions? If so, where?

Yes, considering and respecting local diets, cultural issues and language, it is possible to use this solution in different geographies.

What is your projected impact over the next 1-3 years?

- Improved well being of employees
- Better general health
- Better work performance

Sustainability
Elaborate on your current financing strategy

A detailed financing strategy has yet to be developed.

Share of revenue generation in total income of organization (in percent)
Direct sales to patients or other beneficiaries (in percent)
Of the possible sources of these sales listed below, check all that apply to your current strategy

Friends and family, Private businesses.

Licensing fees, e.g., for technology/franchise model (in percent)
Of the possible sources of these licensing opportunities listed below, check all that apply to your current strategy

Service contract with organizations, e.g., government, NGOs (in percent)
Of the possible sources of the service contracts listed below, check all that apply to your current strategy

Private businesses, Others.

Explain your revenue generation strategy in more detail
Share of philanthropy in total income of organization (in percent)

Currently 0

Philanthrophy strategies you are using

Diversified strategy.

Explain your philanthropic approach in more detail
Expand on your selections; explain how you will sustain funding over the next 1-3 years.

Funding through service contracts and slow organic growth.

Years in Operation

Operating 1-5 years

Has the organization received awards or honors? Please tell us about them
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