Explain what the "innovation" is about, e.g., is it the idea and/or the model you use to accomplish the idea, or your understanding of the target population, etc.?
It is in the interest of companies and organizations to prevent the occurrence of debilitating conditions and diseases such as obesity and diabetes. Governments, health organisations and school authorities have failed to address this problems and are still struggling to find strategies to deal with the consequences of this epidemic.
Mental and and physical performance suffers significantly when a person is affected by obesity and diabetes. Any number of affected employees influences the economic performance of companies. The impact can already been measured.
The innovation we present enables companies and organisations to address the problem of early obesity in a proactive and systematic way. By using a systems approach of evidence based knowledge, easy to learn tools, simple processes and common sense nutritional advice, the employees are empowered to actively prevent and in some cases cure the occurrence of insulin resistance, obesity and early diabetes.
The service provided consists of individual and group training sessions, group activities and exercises and the administration of mild and herbal nutritional supplements.
Describe how your innovation model is distinct from any other organization in your field?
Currently only government organizations do make efforts to fight the obesity and diabetes epidemic. These efforts are based on non-scientific assumptions, popular and outdated nutrition myths and a lack of understanding of body chemistry and biology.
What type of operating environment and internal organizational factors make your innovation successful?
While working in a company context, and by emphasizing the economic aspects and impact of health conditions, we can expect a higher success rate than public service advice or half-hearted or inaccurate nutritional advice.
How do you make sure you constantly innovate in light of (potential) external challenges, or your growth plan?
The scientific literature covering the prevention, the influence and the cure of insulin resistance and obesity is constantly growing. By staying informed and keeping track of the scientific insights as they emerge, we will be able to adapt training programs continuously.
Also, observing and analyzing successes and failures of the training programs over long periods of time will bring into light feedback of participants and will enable us to improve on the methodologies and methods.