Explain what the "innovation" is about, e.g., is it the idea and/or the model you use to accomplish the idea, or your understanding of the target population, etc.?
The “I survived childhood cancer” initiative considers creating a program – The Sobreviví Program – for psychosocial support to boys, girls and adolescents, diagnosed with childhood cancer and their mothers and other relatives.
The program aims to develop a strategy of psychosocial support that leads to improve the quality of life of cancer patients and their families, based on the following premise: “… the mood of a cancer patient is essential to the development of the disease and, specially, to a better treatment’s response. The program encourages more effective and efficient treatments, better survival patients and families with better tools to face the disease and its circumstances.
Describe how your innovation model is distinct from any other organization in your field?
Most organizations working with childhood cancer focus on the medical assistance and economical support. The Sobrevivir Program, on the other hand, contributes with the process of “taking part of the treatment”, offering information and scientific tools for boys, girls and their families.
What type of operating environment and internal organizational factors make your innovation successful?
- It is an initiative based on experience.
- It is an initiative requested by groups of families with boys and girls diagnosed with childhood cancer
- There’s no other initiative offering the same services like this one.
- This initiative is based in the use of technologies for people’s well being.
How do you make sure you constantly innovate in light of (potential) external challenges, or your growth plan?
The growth plan involves a study, which measures the initiative’s impact in different countries. In two years, we expect to be present in at least 5 Latin American countries, especially in the main public hospitals.