Explain what the "innovation" is about, e.g., is it the idea and/or the model you use to accomplish the idea, or your understanding of the target population, etc.?
Tomike Health wants to provide high-quality health care and empowerment services to some of the poorest women in Nigeria and also to redefine the standard by which healthcare organizations operate in order to build strong, open and efficient public sector health services that are responsive to the demands of local communities. Tomike's model is a combination of three tightly-integrated services to ensure that women receive the full continuum of maternal health care: (a) mobile vans that will create a direct link with our patients, boost demand for services and healthy outcomes through antenatal care and birth preparedness; (b) Tomike health centers near the slums where women can go for respectful obstetric care, safe delivery, family planning, and postnatal care; and (c) Tomike health business incubation centre where poor women can access job training and skills necessary in our world today to attain a sustainable livelihood. Our ambition is integrate healthcare and antipoverty program together as a package for poor women and to change the way maternal healthcare is provided for the two million poor women giving birth each year in urban/peri-urban sector of West Africa.
Describe how your innovation model is distinct from any other organization in your field?
Besides being a healthcare service provider, Tomike-Health will also serve as a laboratory for some of the most exciting innovations in maternal &child health, and skills acquisition for women. Unlike others in the field, We will be incorporating innovative practices from around the world — in mobile health, evidence based medicine, electronic medical records, and financial and marketing and job training innovations — and measuring their impact on quality of care, health behaviors and sustainable livelihood.
We aim to become the largest provider of affordable care&business incubator in the region,&more importantly raise the standard of care among other private and public providers.
What type of operating environment and internal organizational factors make your innovation successful?
Tomike-Health will foster innovation & creativity based culture with high degree of accountability and financial transparency.
We are a startup venture with a social mission. We are small, flexible and able to respond rapidly to market feedback. Core to everything we do is innovation.
However, we will bring together multiple perspectives including design, medical/social protocol, experience and global public health. We have a flat organizational structure where all ideas are welcome and valued and where everyone in the organization gets to try their hand at different aspects of the business.
How do you make sure you constantly innovate in light of (potential) external challenges, or your growth plan?
The challenges we foresee in our model are around pricing and volume of clients that we will be able to generate. To provide an appropriately high level of service, we have a certain amount of fixed costs and running costs, for which we already have a detailed understanding. To be fully sustainable we have to achieve a certain volume of patients at a certain price.