What is the benefit or value you're creating for your business?
'Remote Causes' project is extending Standard Chartered Bank's 'Here for Good' vision to our customers by getting them to participate in the charitable causes supported by Bank. This will help to educate customers about bank's values and give them an opportunity to be a part of the charitable causes.
How are you leveraging internal resources (funds, time, knowledge, etc.) to support this initiative?
We have reused our existing Funds transfer function and enhanced it to get customer to rtansfer funds to a charity account with the bank. Once this function is launched in a country, the same can be rolled out to other countries with minimal changes. Thus the time taken for future roll outs is shortened.
Expand on your answer, explaining the long-term funding and support plan.
Currently we have rolled out the 'Remote Causes' project in Korea. It is soon to be launched in Hongkong and India. The kind of response we have received from Korea has motivated us to launch it in more countries. For implementing it in other countries where we have Intenret/Mobile banking, we can roll out this project with minimal changes and time taken sould be minimal. The funding is required only for the initial launch. Only if any further changes are required to the initial requirement/roll out, then additional funding would be required. The technical support for this project would be done as is doen for other projects for any country within our team.
Tell us about your partnerships across your company and externally that are key to your project's success.
This project requires support from our development team and business units adn we have full support from them for this cause.
What internal support have you gotten for your project? What kind of push-back have you received?
We havent received any push back on this project as this project is key in emphasizing our bank's brand value. We have recieved the support from the seniors for go ahead on this project as well as appropriate support from all technical teams to deliver and support this promptly.