Resihop - a social carpooling service

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Resihop - a social carpooling service

Stockholm, Sweden
Budget: 
$1,000 - $10,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Resihop - social a carpooling service.

About Project

Problem: What problem is this project trying to address?

Cheap alternatives for transportation with zero(really!) carbon footprint by carpooling.

Solution: What is the proposed solution? Please be specific!

There are currently a multitude of websites were you can post info on your trips and pickup carpoolers, we run one of them, resihop.nu. The problem is the threshold to publish trips is to hight. We want to lower the threshold futher for people to carpool. We want to make a fully facebook-integrated carpooling service. The concept is already proven to work, there are lot of ridesharing going on on facebook, however, none of it provides searching capabilities, wich is vital for a carpool to grow. One of the biggest problems with ridesharing is trust. Facebook helps greatly in increasing trust, because facebook shows that there are real people with real pictures and real friends. Also facebooks social design helps spreading the word of the application viraly.
Sustainability

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

Our primary competitors on the swedish market are: samakning.nu - regular ridesharing site + Biggest in sweden, many trips - Bad userexperience - Bad organisational culture - No development of the project for atleast 4 years. Skjutsgruppen.nu - facebook-group and our partners for resihop. + Inheretly social + Really nice people running it - zero searchabillity
About You
Organization:
Hemliga Byrån
Background Information
First Name

Kristoffer

Last Name

Nolgren

The competition is only open to people between 18-34 years-old and resident in UK, Ireland, Sweden, Denmark or the Netherlands. Does this apply to you

Yes.

Country of residence of entrepreneur

Sweden

Tell us about your personal background. Why are you passionate about this issue? Making an idea a reality takes innovation, dedication and strong leadership. Do you have the necessary entrepreneurial skills to realize your vision?

I have been a leader and projectmanager ever since I built my first treehouse together with some friends.

I live and work fulltime with putting ideas in to the world. A long list of previous endavours, companies and non-profit-projects prove my capabillity. One example is resihop.nu, the platform that our project is based upon. It's up and running, and has almost served 1000 travelers as we speak.

About Your Organization
Organization Name

Hemliga Byrån

Organization Country

, ST, Stockholm

Country where this project is creating social impact

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Innovation
The Model: Walk us through a specific example of how your solution makes a difference; include your primary activities

Mark wants to go from Stockholm to Gothenburg, he wants an environmentally sustainable choice, but the train is a lot more expensive and takes longer than flying.

He goes to facebook.com and klicks on our app. He searches with from to and date (much like when you book a ticket for a bus, train or airport.) He gets a list of people who are going with car between stockholm and gothenburg that day. If no-one is going he can put an ad up with a single click. Because he already entered all the info we need.

Select the stage that best applies to your business

Operating for more than 5 years

Social Impact
What is the social impact you have had to date and how you measure it?

For resihop we have pushed for ridesharing and generated almost 1000 ads for ridesharing. I have been involved in a multitude of other social projects, the most recent one is an exhibition about urban farming in Stockholm:
http://www.youtube.com/watch?v=87xmKyJzfCo

What barriers might hinder the success of your business? How do you plan to overcome them?

The biggest barrier is reaching critical mass of users. This will be overcome with smart design and advertising (the amount of advertising is relatively small, because the service is free and it's easy to target potential users)

Sustainability
How does your model address financial, social, and environmental sustainability?

One of the most critical threats to sustainable society is our carbon production. No consumption is better than green consumption and we create this by sharing recources (carseats) that are already available.

Awareness & learning
How do you see social entrepreneurship contributing to the improvement of developing countries?

Social entreprenuership improves the enabeling of individuals rather than organizations in developing countries. This is good because this will empower many of those who suffer the most from global inequalitites. They are also the once who are most likely to understand the problems and that affect thei lives the most.

What aspects of your stay in Uganda as part of the competition do you think you will find most challenging and rewarding?

Two years ago I was in Cambodia setting up a socially and enviromentally sustainable production site that later transformed into a hostel for other social entrepreneurs (se link below).

The most challenging aspect of this was making a personal relationship with the people living there. The inequalities got so much more real.

http://www.doneright.se/

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