Geo-Franchising

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Geo-Franchising

Guatemala
a
Organization type: 
hybrid
Project Stage:
Idea
Budget: 
$100,000 - $250,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

For a graphic explanation of the idea, visit: http://geo-franchising.com/the-concept.html

About Project

Problem: What problem is this project trying to address?

There are 4 issues with current models: (1) There is a lot of negative risk associated with the creation of new successful social ventures. (2) A lot of social organizations affect the dignity of those they intend to aid by simply giving them things. (3) Some organizations are successful but it would take decades before reaching other continents, countries, or areas. (4) Millions of dollars are invested and donated on risky and non=-proven organizations.

Solution: What is the proposed solution? Please be specific!

Geo-Franchising is a possible solution. It consists of doing 2 things: (1) Identify proven successful social ventures. (2) Replicate the venture in a different geography It is important that as an organization we: (a) Identify the right team to execute (b) Adapt the business model of the venture to fit the different geography
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Imagine there was an organization that gave people at the bottom of the pyramid access to clean water in a sustainable and profitable way. We as an organization would fully understand the whole company, adapt the business to a different geography, build the company and execute, and share revenue with the original organization that started doing it. Because the company is already proven to be successful in a different place, much of the negative risk of starting a venture is mitigated.
Sustainability

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

The peers and competitors would change depending on the project chosen to geo-franchise. In a very broad perspective, I need peers who understand franchising models and can help us tackle potential strategy issues as we move forward.