Logísticas da Favela: endereços baseados em celulares para áreas faveladas
- Corporate social responsibility
- Information & communication technology
- Poverty alleviation
- Technology
- Transportation
- Urban development
Exemplo: Compartilhe um exemplo específico de como essa solução faz a diferença, inclua situações práticas.
Mercado ou Setor: Quais projetos ou organizações estão solucionando o mesmo problema que você e como essas propostas diferem da sua?
História de fundação
Sacha Carina
www.sachacarina.com
(a Pinterest style overview with photos/videos of the field researches I have conducted in Kenya, India and Tanzania)
I would like to start with a saying I truly believe in: "If you are working in an institution with the means to truly make a difference in the world,optimism of the spirit is a moral responsibility" (world bank)
I work at TNT Express as Global Program Manager Innovation. The global program I have developed focusses on the area where our business, technology (ICS) and society meet. Within this triangle, my ambition is to create shared value for all.
Within the slum logistics project, I have successfully developed the partnership between TNT, Vodafone's Mpesa team and a group of representatives of a local slum in India (Mumbai).
There are three key characteristics that I believe every entrepreneur should have (...and I hope I have): 1.Go out and meet people, 2.Have a strong believe in your ideals and 3. Think different!
Connect with people: I do not want to work within an office environment. Every possible moment, I want to go into the field and meet locals. I have spend 2 months in Kibera slum, visited rural areas in Tanzania and explored the maze-structured streets of Dharavi (India).
Believe in your ideals: My true believe in this project made that TNT and Vodafone wanted to be part of this project. If you speak from the heart, you can move mountains!
Think different: I mixed logistics with mobile phone locations to create a better world...and it works!
, NH, Amsterdam
, MM, Mumbai
all developing countries worldwide
Transporte
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Ideia (você está para lançar)
This solution is innovative for TNT express and the transport industry, because currently formal addresses are based on street names and postal codes. The technology of linking mobile phones to address locations is new to this industry.
The solution will not only be innovative for the transport industry; it will have a huge positive impact on all other sectors; food security, access to healthcare, emergency responses... Logistics are at the core of all global challenges.
Up to this date, we have conduced a local field research in Dharavi slum. The outcome of this research is that there is a lot of potential for Geocode (GPS) based address locations.
We did as well identify other areas of potential impact: formal parts of mega cities in emerging markets (there are many 'formal' houses in Mumbai that do not have an address either), rural areas and emergency situations (e.g.: geocode locations can be used to deliver goods after a disaster has occurred).
Within three years, we want to have mobile based addresses implemented in Honduras. Honduras is one of the first countries that we want to support to develop logistics and infrastructure to empower local 'BoP' communities.
TNT supports the logistics development of Honduras via our partnership with SUSTAIN (SUSTAIN is an NGO founded by TNT, UPS, WVI and Care International) to give consultancy advice on sustainable supply chain solutions for underdeveloped countries.
The value for TNT's business is to learn more about mobile based addresses and see if we can potentially use this knowledge in the future for our core processes (e.g. for flexible B2C deliveries).
TNT supports SUSTAIN's developments in Honduras, but the implementation of mobile based addresses is not key at the moment (Q1-2, 2013). If the basic logistics are in place in Honduras, we could start a pilot with mobile based addresses. The pilot would be executed via the SUSTAIN partnership, which means that the funds and time will be covered by them.Potentially extra funds are needed. Option can be to look at a Public Private Partnerships to obtain the initial investment. TNT will bring in the knowledge on mobile based addresses by sending out TNT employees to Honduras to manage the project.
Currently we do not have an long-term funding and support plan. A more detailed plan will follow from a potential Honduras pilot. Our ambition is to make the mobile based address solution self sufficient; it should be cost covering. To use Accenture's ADP model: "We are not for profit, but not for loss".
The 3 key external partnerships for TNT to support this project have been; the WBCSD (Technology enablers initiative), Vodafone Group Ltd. (Mpesa) and SUSTAIN (partnership of TNT, UPS, WVI and Care International). The WBCSD serves as a catalyst to start innovative projects and has linked TNT to Vodafone for the slum research. SUSTAIN is needed to execute the idea in underdeveloped countries in the future.
Internally, we have had top-down and bottom-up support. Top Down: The TNT Board of Management has supported the local field research in India. Bottom-up: we have had strong support from TNT Mumbai and the local depot managers to execute the field research.
The push back mainly focused on the long term benefits such an project. It takes years to implement a new type of address service. This long term vision can conflict with a company's need for short term profit.