Will support from American Express be focused on your organization overall or a specific product/service? Please describe.
This support will impact the entire organization. It is about understanding where goods for good as a whole currently resides and where it should go in its next phase. We are interested in other players’ overall organizational profiles, program details, funding sources, impact metrics, operational resources and more. We want to understand the other players in this space inside and out.
Have you focused on the above area previously? If so, please explain, including whether you have worked with outside consultants before.
We have done a preliminary overview with a Catchafire volunteer. This person looked at 20 organizations and summarized their basic characteristics such as years in operation, mission, annual revenue and marketing pitch. They did not compare and contrast with our organization nor did they provide recommendations on changes that might benefit goods for good. We want to take preliminary research and turn it into a deeper dive that includes action items.