Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
In Uganda, a country of 35 million people, 80% are smallholder farmers and 75% travel by foot. Our customers are the millions of rural farmers and small household enterprise entrepreneurs with limited access to transportation. There are very few, if any, public transportation options in rural Africa. We engage with varying sub-sets of smallholder farmers via our partner organizations. Such organizations currently target: women, youth, and small business entrepreneurs.
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
Since BAP is working towards financial sustainability an influx of capital leads to geographic expansions as well as new partnership opportunities. By 2016 we aim to be in a new East African country and both the prize money and publicity would help us reach new geographic markets as well as add value to our credibility among partner organizations. Our work alongside partners is how we will scale and additional capital catalyzes opportunities for new social impact areas and regional expansions.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
In 2008, as a junior at Bucknell University, I founded Bucknell University’s Green Fund, a revolving loan fund that invests in environmentally sustainable projects that have a financial payback. I additionally founded Bucknell's first environmental housing option, the Sustainable Cooperative. In my last year at Bucknell I envisioned and instituted the university's first weeklong sustainability event, the Climate Action Festival.
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?